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It is the season of glamorous award shows, beautiful gowns and impressive (or mediocre) performances. The Grammys is the single biggest musical event of the year and the anticipation has been building over the last month and a half, since the nominations for the 53rd Annual Grammy Awards were released in a special first-time TV Special.
Here at Alterian, we'd like to think that we are just the right combination of avid music lovers and quiet celebrity admirers, so we decided to monitor the online conversations surrounding five of the most talked-about and anticipated categories:
- Record of the Year
- Album of the Year
- Best New Artist
- Best Female Pop Vocal Performance
- Best Male Pop Vocal Performance