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Alma Connect: Caste Study of a client

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Alma Connect helps institutes leverage & manage alumni networks. This is a caste study of one the clients of Alma Connect

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Alma Connect: Caste Study of a client

  1. 1. Case Study: College ‘ABC’ HAD: • 5000 alumni • Database of about 1000, mostly of recent pass outs • Conducted an alumni event once an year, about 200 people used to come for it • Had a Facebook page & a group, tries to do something there • Some of the alumni had negative feelings about the college & so college was a little scared from alumni E: coordinator@almaconnect.com | M: +91 99999 86435
  2. 2. Understanding alumni People during College The Doers The Active Audience The Followers The Loners The Haters % 10% 30% 30% 20% 10% Desire to Re-Connect E: coordinator@almaconnect.com | M: +91 99999 86435
  3. 3. 1. Find Alumni 2. Engage Them 3. Benefit through them College branded alumni website E: coordinator@almaconnect.com | M: +91 99999 86435
  4. 4. 1. Find Alumni 2. Engage Them 3. Benefit through them E: coordinator@almaconnect.com | M: +91 99999 86435
  5. 5. 1. Find Alumni 2. Engage Them 3. Benefit through them Master Data on the website E: coordinator@almaconnect.com | M: +91 99999 86435
  6. 6. 1. Find Alumni 2. Engage Them 3. Benefit through them Breaking down alumni into categories E: coordinator@almaconnect.com | M: +91 99999 86435
  7. 7. 1. Find Alumni 2. Engage Them 3. Benefit through them Location Wise E: coordinator@almaconnect.com | M: +91 99999 86435
  8. 8. 1. Find Alumni 2. Engage Them 3. Benefit through them Batch Wise E: coordinator@almaconnect.com | M: +91 99999 86435
  9. 9. 1. Find Alumni 2. Engage Them 3. Benefit through them Old Alumni – through nostalgia E: coordinator@almaconnect.com | M: +91 99999 86435
  10. 10. 1. Find Alumni 2. Engage Them 3. Benefit through them E: coordinator@almaconnect.com | M: +91 99999 86435
  11. 11. 1. Find Alumni 2. Engage Them 3. Benefit through them Young alumni through jobs & professional benefits E: coordinator@almaconnect.com | M: +91 99999 86435
  12. 12. 1. Find Alumni 2. Engage Them 3. Benefits E: coordinator@almaconnect.com | M: +91 99999 86435
  13. 13. 1. Find Alumni 2. Engage Them 3. Benefits E: coordinator@almaconnect.com | M: +91 99999 86435
  14. 14. 1. Find Alumni 2. Engage Them 3. Benefits E: coordinator@almaconnect.com | M: +91 99999 86435
  15. 15. College ‘ABC’ – Results in 1.5 years • Out of 5,000 Database of 3,500 available now & constantly getting updated • 7 events in total in different locations. Grand Alumni Meet had 600 attendees • Connections in 55 new companies out of which 20 visited campus • About 125 final year students received one-on-one mentoring from alumni • 25+ alumni success stories filtered out. 10 alumni were involved in admission process E: coordinator@almaconnect.com | M: +91 99999 86435

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