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Cohabit Startup Weekend Pitch Deck (Converted to ppt)

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A less pretty converted-to-powerpoint version of the beautiful Keynote deck used by the Cohabit Team to pitch our final project at Startup Weekend San Francisco Women's Edition 2013.

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Cohabit Startup Weekend Pitch Deck (Converted to ppt)

  1. 1. Market Landscape • 27% of 18-31-year-olds live with roommates • Over 80% of our survey expressed interest in a mobile household-sharing tool • including over 85% of those who already use a piecemeal make-around o Google Docs, Splitwise, Venmo
  2. 2. • Makes tasks fun • Helps remember tasks • Keeps roomie peace • Gets rewards
  3. 3. • Earn rewards for completing tasks • Share rewards with roommates
  4. 4. • Brand partners reward Cohabit users • Opportunity to establish impression and loyalty with young consumers • Access at key purchase decisions
  5. 5. • “My Tasks” list • Upcoming and outstanding tasks • Feeds into an affiliate online shopping portal and cost-splitting tools
  6. 6. Customer Acquisition Plan • College students: • Campus Partnerships • New student orientations • Recent graduates • Moving companies • Change-of-address • Social Media & AdWords
  7. 7. $6,000,000 700,000 $5,000,000 600,000 $4,000,000 500,000 $3,000,000 400,000 $2,000,000 300,000 $1,000,000 200,000 $0 Pre-Launch Year 1 Year 2 Year 3 ($1,000,000) 100,000 ($2,000,000) 0 Revenue Pilot 10 Universities (UC Berkeley) Costs Total Users 50 Universities 100 Universities
  8. 8. Revenues Affiliate Program Advertising Partnerships Retail Partnerships, National Retail Partnerships, Local TOTAL REVENUE Pre-Launch Year 1 Year 2 Year 3 $0 $595,000 $1,071,000 $2,677,500 $0 $124,459 $232,956 $426,144 $0 $80,000 $320,000 $1,280,000 $0 $250,000 $375,000 $500,000 $0 $1,049,459 $1,998,956 $4,883,644 Expenses TOTAL EXPENSES 1-Time Start-Up Expenses Net Profit / (Loss) Cumulative Profit / (Loss) $700,000 $750,000 $1,000,000 $47,500 $0 $0 ($747,500) $299,459 $998,956 ($747,500) ($448,041) $550,915 $1,750,000 $0 $3,133,644 $3,684,559
  9. 9. Download a clickable prototype of Cohabit here! http://invis.io/BSHUASMD
  10. 10. Thank you! Questions? Team: Allison Cooper, Haydee Moreno, Carrie Phillips, Mary Tao

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