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Allison hood powerpoint presentation


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Allison hood powerpoint presentation

  1. 1. Georgia Southern University<br />Special Events:<br />Engage and Go Beyond<br />
  2. 2. Maximizing Special Events<br />Get to talking!<br />First chances, first impressions<br />Defining Special Events<br />Why even bother?<br />
  3. 3. Creating events that grab attention<br />Maximize your benefit<br />Planning, evaluating, etiquette and protocol<br />Give GSU time to shine<br />What Now?<br />
  4. 4. Who…<br />Takes the lead?<br />What…<br />Kind of event?<br />When…<br />Is the best time?<br />Where…<br />Do you go?<br />Planning, Planning….Planning!!<br />
  5. 5. Event Steps<br />
  6. 6. What is the desired outcome?<br />What are the expectations?<br />Who is the audience?<br />What is the role of Advancement?<br />Goals and Strategies<br />
  7. 7. Name the Players<br />Right Leaders<br />Recognize the wrong leaders<br />Build a strong team<br />Set a schedule <br />Communicate<br />2010 A Day for Southern<br />$1,338,650.00<br />
  8. 8. Crunch the Numbers<br />Realistic goals yield realistic budgets<br />Keep up with the Joneses<br />Get creative<br />Accounting is important<br />
  9. 9. History repeats itself<br />Copy and steal everything<br />Charge the committee<br />Use technology<br />Divide and conquer<br />Design and Invite<br />
  10. 10. Evaluate<br />Critique<br />Document<br />Say “THANKS”<br />Spread the word<br />Lay the foundation for next year<br />Recognize Success<br />
  11. 11. Proof everything<br />Be consistent<br />Invest in the WOW factor<br />Think quality<br />“Free” often has a cost<br />Keep everyone on the team in the loop<br />Prepare the president<br />TIPS: <br />
  12. 12. Inaugurations<br />Anniversary Celebrations<br />Groundbreakings<br />Press Conferences<br />Donor Recognition<br />What are Special Special Events? <br />
  13. 13.
  14. 14. Video compliments of<br />Photos compliments of <br />Special thanks to University Advancement at Georgia Southern University.<br />Bibliography<br />
  15. 15. Allison Hood<br />University Advancement<br />Georgia Southern University<br />FRIT 8530<br />Dr. Ken Clark<br />