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Holstebro Iværksætternetværk, Crowdfunding - Kristine Pontoppidan

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Kristine Pontoppidans indlæg ved Holstebro Iværksætternetværks temamøde om Crowdfunding, 8. sep. 2015

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Holstebro Iværksætternetværk, Crowdfunding - Kristine Pontoppidan

  1. 1. { Kristine  Pontoppidan   Crowdfundingninja The  Future  Belongs  to  the  Crowd     Crowdfunding  
  2. 2. { POP-­‐QUIZ @stinepo
  3. 3. Disruptive  powers Technical   Disruption Cultural   Disruption Crowd   Economy Art  &  Design Technology   &  Software Finance  &   Banking Education Health  Care Public  Service   &   Government Music  &  Film Food Research Energy Real  Estate @stinepo
  4. 4. @stinepo
  5. 5. @stinepo
  6. 6. @stinepo
  7. 7. @stinepo
  8. 8. @stinepo
  9. 9. FRAUD @stinepo
  10. 10. { PlatformBacker Organisation Donationsbaseret  crowdfunding @stinepo
  11. 11. Rewardbaseret  crowdfunding Backer Virksomhed Platform @stinepo
  12. 12. { Lånebaseret  crowdfunding Investor Virksomhed Platform @stinepo
  13. 13. Aktiebaseret  crowdfunding Investor Platform Virksomhed @stinepo
  14. 14. • Preparation • Planning • Setting  up•Promotion •Launch •Recession •Crowd  Power •Stretch  Goal •Test •Production •Shipping PRE-­‐
 CAMPAIGN CAMPAIGN POST-­‐CAMPAIGN Crowdfunding  kampagne @stinepo
  15. 15. PRODUCT TEAM NETWORK FINANCE ✓ Is  your  product   B2C?   ✓ Is  your  prototype   ready?   ✓ Are  you  solving  a   relevant  problem?   ✓ Have  you  tested  the   solution  in  you   network?   ✓ Who  is  your   competitors? ✓ Which   competencies  do   you  need?     ✓ Are  they  available   on  the  team?   ✓ Who  is  your   crowdfunding-­‐ hero?   ✓ Distribution  of   roles   ✓ Do  you  have  the   ressources? ✓ How  big  is  Your   network?   ✓ Do  You  have  access   to  the  right   ambassadors?   ✓ Who  in  the  network   can  be  key  to   outreach?     ✓ Who  is  Your  crowd?       ✓ Test  the  reward  in   Your  network ✓ Can  You  afford  it?   ✓ Do  you  know  the   rules?     ✓ Pricestructur   ✓ What  if  You  don’t   succeed?   ✓ Are  your  funding   goal  high  enough? @stinepo Er  du  klar?  
  16. 16. Why How What Simon  Sinek Storyboard ✓ Intro  –  ”Hi  Kickstarter” ✓ Problem ✓ Din  løsning ✓ Specifikation ✓ Hvor  er  du  i  dag ✓ Hvad  skal  du  bruge  pengene  til Fortæl  DIN  historie!!  –ikke  dit  produkts… Et  relevant  problem  med  en  realiserbar  løsning  til  et  interessant  publikum @stinepo
  17. 17. Absolut  transperens!!
  18. 18. { Der  er  hjælp  at  hente @stinepo
  19. 19. { kristine@ninjaconsult.dk The  Future  Belongs  to  the  Crowd     Crowdfunding   +45  2030  6587 LinkedIn @stinepo

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