Barriers and challenges to accessing subscription e-content on mobile devices

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Lightning Talk at Mobile technologies in libraries: information sharing event 8 May 2012
Preliminary results from a breakout session on "mobilising your e-content for maximum impact" led by Ruth Jenkins and Alison McNab at UKSG 2012 http://lanyrd.com/2012/uksg12/
Around 170 publishers, librarians and others brain-stormed, over the course of two sessions, on the different barriers and challenges that limit the potential of mobile interfaces and apps to provide access to subscription e-content on-the go.

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Barriers and challenges to accessing subscription e-content on mobile devices

  1. Mobile technologies in libraries:information sharing event 8 May 2012 #mlibs Barriers and challenges to accessing subscription e-content on mobile devices Alison McNab @AlisonMcNab Session hashtag: #MobiContent
  2. Breakout sessions at UKSG 2012Mobilising your e-content formaximum impact ContextRuth Jenkins & Alison McNab Publishers / Librarians / End-users190 delegates signed up Barriers and challengesIntroduction then delegate input:•Post-it pointsabove Examples of / Twitter•Themes•Discussionsession became focus group Breakout
  3. What did the librarians think?
  4. What did the librarians think? Access & authentication  Variety of different (off-campus / international)  devices Content:  apps  discovery / discovery tools  interfaces  evaluation  versions  platforms  Both librarians and end- Infrastructure issues users may need guidance -IT support and support  All need opportunities to Integration evaluate and experiment Licensing issues Metrics?
  5. Conclusions “Phones too small, tablets too expensive” Separate apps for each publisher are a retrospective step Who are the experts? Responsive design Optimal solution: a mobile website wrapped inside an app? See: J. Anderson & L. Rainie The Future of Apps and Web (Pew Internet: March 2012) http://bit.ly/KfE7F3
  6. Thank you!Alison McNabDe Montfort University AMcNab@dmu.ac.uk #MobiContent

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