7:05- IntroduceDecade long SEOLike ChallengeFigured out Google Algo 2006FormulaWrote a book
(7:05)How many of you at some point were ranked on the first page?Lost your ranks?You will learn why in this sessionHow many of you want to be #1?Think it’s impossible?Then what are you doing here?
7:12How many of you searched on Google in the past week?2 Billion searches a dayMost important marketing channelGoogle is a challenge200 algorithm criteriumSecretChangeNew technologies
7:15Rankings,AdwordsSEOAuthorship, Places, ReviewsGoogle Plus4 min
7:17How many live in cities larger than 500,00071 X $5000= $355,000
7:19Explain each row
7:22One Month ConversionsExplain both graphs7:19
7:36Title – What to say in it,- how long is it? - Each page has unique title
7:39Complicated – skip most of it
7:45How Google worksQualityquantity
8:30Title lombardiplasticsurgery.com/breast-augmentationFreshBlog example
8:40Weeding out spamHow to find duplicate contentWhat’s a good link, bad link and no value link- Google pushing Google Plus
Plastic Surgery Marketing - Google SEO
What You Will Learn in This Course
How does Google work?
Case study: Increasing Internet-based patients
How to Rank on Google (Workshop)
Google updates: Why you lost ranks?
How to choose an SEO company
Google Places (Maps)