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Safe Harbor
FORWARD-LOOKING STATEMENTS: This presentation contains forward-looking statements concerning
management's expe...
Hasbro At a Glance
53
Offices Operating
in 39
Countries
5,000
Employees
S&P500
Company
• Fulfilling the fundamental need f...
Company History
Stable Global Industry
*Western Europe includes UK, France, Germany, Spain, Italy, Belgium & Portugal; 12 Market Total inc...
Play & Connection
From toys and games to television programming, motion pictures, digital gaming
and a comprehensive lifes...
Digital
Media
Lifestyle
Licensing
Global Markets
• Developed
• Developing
• Emerging
Toy & Game Product
Innovation
Immersi...
World-Class
Consumer Insights
• A full toolkit of cutting-edge
research techniques
• Coupled with proprietary
research met...
• Significant Investments
in Global Consumer Insights
resources
• “Fun Lab” Research Centers
in U.S., U.K. and China
• Adv...
Brand Architecture
Investments in
Storytelling & Omni-Screen
We have invested in storytelling capabilities and take an omni-screen
approach t...
Omni-
Screen
Anytime,
Anywhere
Entertainment
Multi-Platform
Content Ecosystem
Broadcast Subscription VOD
Short Form Content DVD EST
Global Broadcast Reach:
Viewed in 180 Territories
Strong
Entertainment Lineup
IntegratedGlobalLicensingTeams
Lifestyle Licensing
Best in Class Publishing
Multi Platform Gaming
Anytime, Anywhere
Digital Strategies
MAGIC ECOSYSTEM BACKFLIP DIGITAL LICENSING
ChangingProfoundly
Retail Landscape
Value
Household Income
Under Pressure
Mature Markets
Expanding Middle
Class Driving Gr...
Retail Channel Strategy
We create the right products for
the right channels with the right execution
Mass with .com Specia...
Corporate Social
Responsibility
Global Philanthropy
& Social Impact
Through strategic partnerships with non-profit organizations, we work to
empower child...
Hasbro Overview November 2015
Hasbro Overview November 2015
Hasbro Overview November 2015
Hasbro Overview November 2015
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Hasbro Overview November 2015

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Hasbro is a global company committed to Creating the World’s Best Play Experiences, by leveraging its beloved brands, including Littlest Pet Shop, Magic: The Gathering, Monopoly, My Little Pony, Nerf, Play-Doh and Transformers and premier partner brands. From toys and games to television programming, motion pictures, digital gaming and a comprehensive lifestyle licensing program, Hasbro fulfills the fundamental need for play and connection for children and families around the world. The Company’s Hasbro Studios creates entertainment brand-driven storytelling across mediums, including television, film and more. Through the company's commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world and to positively impact the lives of millions of children and families every year.

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Hasbro Overview November 2015

  1. 1. Safe Harbor FORWARD-LOOKING STATEMENTS: This presentation contains forward-looking statements concerning management's expectations, goals, objectives and similar matters, which are subject to risks and uncertainties. These forward-looking statements may include comments concerning our future product, marketing and entertainment plans, costs, financial goals and expectations for our future product and financial performance. There are many factors that could cause actual results and experience to differ materially from the anticipated results or other expectations expressed in these forward-looking statements, including consumer and retailer interest in and acceptance of our products and product lines, changes in marketing and business plans and strategies as well as future global economic conditions, including foreign exchange rates. Some of those factors are set forth in the Company's Annual Reports on Form 10-K, in the Company's Quarterly Reports on Form 10-Q, in the Company's Current Reports on Form 8-K and in the Company's other public disclosures. The Company undertakes no obligation to make any revisions to the forward-looking statements contained in this presentation to reflect events or circumstances occurring after the date of this presentation. REGULATION G: Information required by Securities and Exchange Commission Regulation G, regarding non- GAAP financial measures, as well as other financial and statistical information, are available on the Investor Relations’ section of Hasbro’s website at: http://investor.hasbro.com, under the subheading “Financial Information” – “Quarterly Results.”
  2. 2. Hasbro At a Glance 53 Offices Operating in 39 Countries 5,000 Employees S&P500 Company • Fulfilling the fundamental need for play and connection for children and families globally • Market leader with world-class brand portfolio • Programming on air in 180 markets • Strong financial position: $4.3B in Annual Revenue (2014); $413M in Net Earnings (2014)
  3. 3. Company History
  4. 4. Stable Global Industry *Western Europe includes UK, France, Germany, Spain, Italy, Belgium & Portugal; 12 Market Total includes US, Canada, UK, France, Germany, Spain, Italy, Belgium, Poland, Portugal, Brazil, Australia. **To enable like-to-like comparisons, all markets have been extrapolated to 100% coverage and have been converted into USD using 12/28/14 exchange rates. 2014 Euromonitor data is Forecasted Global Traditional Toys/Games Retail Sales 2014F: $86.8B $22.2 $31.9 $21.8 $11.0 US & Canada Europe & Africa Asia Pacific Latin America Source: Euromonitor Total Market Size (US$B, 2014F) MarketShare2014 USA 10.6% Western Europe* 7.8% 12 Market Total** 10.2% Source: NPD Group, SIM (Brazil) & Nielsen (Mexico) 2009 – 2014F CAGR TOY INDUSTRY Hasbro’s Emerging Markets Business : Up 20% in FY 2014 Source: Euromonitor International Emerging Markets Developed Economies -0.5% 6.7% Emerging markets growingwhile developed economies flat
  5. 5. Play & Connection From toys and games to television programming, motion pictures, digital gaming and a comprehensive lifestyle licensing program, Hasbro fulfills the fundamental need for play and connection for children and families around the world.
  6. 6. Digital Media Lifestyle Licensing Global Markets • Developed • Developing • Emerging Toy & Game Product Innovation Immersive Entertainment Experiences HASBRO BRANDS Consumer Insights Storytelling Strategic Retail Partnerships Brand Blueprint
  7. 7. World-Class Consumer Insights • A full toolkit of cutting-edge research techniques • Coupled with proprietary research methods • Facilitating a continuous consumer conversation • Around the globe • To inform decision-making across the value chain
  8. 8. • Significant Investments in Global Consumer Insights resources • “Fun Lab” Research Centers in U.S., U.K. and China • Advanced Research Methodologies • In 2014, Spoke with 77,000 kids across 11 countries Understand Our Consumers globally
  9. 9. Brand Architecture
  10. 10. Investments in Storytelling & Omni-Screen We have invested in storytelling capabilities and take an omni-screen approach to deliver content wherever our audiences are.
  11. 11. Omni- Screen Anytime, Anywhere Entertainment
  12. 12. Multi-Platform Content Ecosystem Broadcast Subscription VOD Short Form Content DVD EST
  13. 13. Global Broadcast Reach: Viewed in 180 Territories
  14. 14. Strong Entertainment Lineup
  15. 15. IntegratedGlobalLicensingTeams Lifestyle Licensing
  16. 16. Best in Class Publishing
  17. 17. Multi Platform Gaming Anytime, Anywhere
  18. 18. Digital Strategies MAGIC ECOSYSTEM BACKFLIP DIGITAL LICENSING
  19. 19. ChangingProfoundly Retail Landscape Value Household Income Under Pressure Mature Markets Expanding Middle Class Driving Growth Internationally Channel Diversification Online Growth Global Mobile Global Retail Environment Challenged Influence of Global Shopping Experiences Are Changing Fast Retail Inventory Focus Joint Business Planning
  20. 20. Retail Channel Strategy We create the right products for the right channels with the right execution Mass with .com Specialty Club Online Value Drug
  21. 21. Corporate Social Responsibility
  22. 22. Global Philanthropy & Social Impact Through strategic partnerships with non-profit organizations, we work to empower childhood for children who need us most. In 2014, our support included the following: $12.8 million total financial and product support $3.2 million children in need impacted worldwide 81% participation majority of global employees participated in volunteer work
  • covadongaaparicio

    Oct. 24, 2016
  • ShiFunPhoon

    Oct. 19, 2016
  • JohnRemar1

    Jul. 8, 2016
  • ribasab

    Apr. 26, 2016

Hasbro is a global company committed to Creating the World’s Best Play Experiences, by leveraging its beloved brands, including Littlest Pet Shop, Magic: The Gathering, Monopoly, My Little Pony, Nerf, Play-Doh and Transformers and premier partner brands. From toys and games to television programming, motion pictures, digital gaming and a comprehensive lifestyle licensing program, Hasbro fulfills the fundamental need for play and connection for children and families around the world. The Company’s Hasbro Studios creates entertainment brand-driven storytelling across mediums, including television, film and more. Through the company's commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world and to positively impact the lives of millions of children and families every year.

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