Managing your reputation

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Managing your reputation in an age of transparency and trust

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Managing your reputation

  1. 1. ReputationManaging your reputation in an age oftransparency where trust is everything
  2. 2. Hello!@AlexiaL
  3. 3. Managing yourreputation in an age of transparency where trust is everything
  4. 4. Managing yourreputation in an age of transparency where trust is everything
  5. 5. Managing yourreputation in an age of transparency where trust is everything
  6. 6. Managing yourreputation in an age of transparency where trust is everything
  7. 7. Managing yourreputation in an age of transparency where trust is everything
  8. 8. Free ofeasily understood deceit Implies openness, communication, and accountability
  9. 9. Who am I?
  10. 10. Managing yourreputation in an age of transparency where trust is everything
  11. 11. Integrity! ability! character!
  12. 12. Know meLikeme Trust me
  13. 13. Managing yourreputation in an age of transparency where trust is everything
  14. 14. It’s what they think!!
  15. 15. What you say &what you do
  16. 16. “Character is like a tree and reputation like its shadow. The shadow is whatwe think of it; the tree is the real thing.” ! Abraham Lincoln
  17. 17. al b rand! Pe rson“Character is like a tree and reputation like its shadow. The shadow is whatwe think of it; the tree is the real thing.” ! Abraham Lincoln
  18. 18. "Your brand is whatpeople say about youwhen you are not in the room” Jeff Bezos Founder of Amazon
  19. 19. TIM FERRISS4 HOUR WORK WEEK & 4 HOUR BODY“Personal branding is aboutmanaging your name — even ifyou don’t own a business — in aworld of misinformation,disinformation, and semi-permanent Google records.Going on a date? Chances arethat your “blind” date hasGoogled your name.Going to a job interview? Ditto.”
  20. 20. "Its important to build apersonal brand because it’s theonly thing you’re going to have.Your reputation online, and inthe new business world is prettymuch the game, so you’ve got tobe a good person. You can’t hideanything, and more importantly,you’ve got to be out there atsome level."Gary Vaynerchuk Wine Library TV & Crush it!
  21. 21. “Personal  branding  is   about  figuring  who   you  are  and  what   turns  you  on  and   then  monetising  it”   Kelly  Cutrone   PR  Maven  &  Publicist   People’s  Revolution  
  22. 22. A brand is theplace occupiedin the mind ofothers
  23. 23. Your Values
  24. 24. Your achievements
  25. 25. Your Passion
  26. 26. Your strengths
  27. 27. Expert Dresser
  28. 28. The way your present yourself: in person and online
  29. 29. What does Google say about you?
  30. 30. Yourstory
  31. 31. Managing yourreputation in an age of transparency where trust is everything
  32. 32. It’s YOURresponsibility!
  33. 33. What do you want to be knownfor?
  34. 34. Know what makes you stand out
  35. 35. What actions behavioursreinforce your message?
  36. 36. Polish your pitch
  37. 37. Be consistent
  38. 38. Sort out YourDigital presence
  39. 39. 90% of recruiters use Google to get a completepicture of applicants. Up from 75% in 2005. 86% of employers believe a positive onlinereputation influences their hiring decisions. 70% of recruiters/HR profs say they have rejectedcandidates based on information they found online. 9% of UK applicants think that info found onlineaffects their job search, yet 40% of recruiters rejectpeople based on info found online.
  40. 40. Benice
  41. 41. Follow me on Twitter @AlexiaLwww.blossomingbrands.com

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