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Getting Links: The power of Effective Communication

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Getting Links: The power of Effective Communication

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It's no secret. Successful communicators are the most powerful people in the world. White-hat link building strategies require us to create powerful and emotional pitches. This presentation uncovers how to get links through building strong relationships with experts, how to find the right experts, and how to track your progress.

It's no secret. Successful communicators are the most powerful people in the world. White-hat link building strategies require us to create powerful and emotional pitches. This presentation uncovers how to get links through building strong relationships with experts, how to find the right experts, and how to track your progress.

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Getting Links: The power of Effective Communication

  1. 1. Build love, not links: The power of effective communication
  2. 2. Are you investing in a relationship? @Alextachalova
  3. 3. Are you familiar with this?
  4. 4. It’s a Cheap Approach @Alextachalova
  5. 5. Because it’s an Art of finding @Alextachalova
  6. 6. Non-standard and personalized approaches!
  7. 7. @Alextachalova System • Make a list of influencers • Start a conversation & provide value at each step • Get & Measure results
  8. 8. @Alextachalova Tools to use
  9. 9. @Alextachalova Tools to use
  10. 10. @Alextachalova Tools to use
  11. 11. @Alextachalova Tools to use
  12. 12. @Alextachalova Tools to use
  13. 13. @Alextachalova Tools to use
  14. 14. @Alextachalova Tools to use
  15. 15. Inspiration is the key to unlock successful communication!
  16. 16. @Alextachalova Weak communication
  17. 17. @Alextachalova Make them notice you Share their content Follow them on SMM channels Comment their blog posts
  18. 18. @Alextachalova Set a goal of a communication
  19. 19. Do research about a person @Alextachalova
  20. 20. Taylor a personalized(!) message @Alextachalova
  21. 21. @Alextachalova Example 1
  22. 22. @Alextachalova Example 2
  23. 23. No response? @Alextachalova@Alextachalova
  24. 24. @Alextachalova Track your results
  25. 25. @Alextachalova Email Tracking Plugins for Gmail
  26. 26. Measure you results like a Boss! @Alextachalova
  27. 27. @Alextachalova My toolbox
  28. 28. @Alextachalova Keep Tracking
  29. 29. @Alextachalova Keep Tracking
  30. 30. @Alextachalova Keep Tracking
  31. 31. @Alextachalova Keep Tracking
  32. 32. @Alextachalova Keep Tracking
  33. 33. @Alextachalova Keep Tracking
  34. 34. @Alextachalova Keep Tracking
  35. 35. @Alextachalova SEMrush vs Searchmetrics
  36. 36. Thanks for your attention! @AlexTachalova bit.ly/alex-linkedin Facebook.com/alexandra.tachalova alextachalova@gmail.com Alextachalova.com

Editor's Notes

  • Show that you care, create emotions
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