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Multiple Formats, One Source: Supporting
Multi-Format Publishing with a Single Source
of Content
Alexander Berman
Content ...
KPub Product Development Process

Word

INDD

PDF

Print
Just because something works now doesn’t
mean it’s the best solution for later
CHALLENGES
5 Challenges for Kaplan Publishing’s Existing Content Development Process
#1
Too Much Manual Work

Word

INDD

PDF
ePub

Print
#2
Too much repetition

INDD

PDF
XML
ePub
HTML

Print
#3

InDesign as a Source
#4

A Lack of Standards
#5
Shared Service

Graduate
programs

Pre-College
Programs

Health Programs

Bar review

Shared services

• GMAT
• GRE
• M...
HOW WE TRIED TO MAKE IT
WORK*
*Since 2011
Round Tripping
INDD

Transform

Transform

XML
KTP DITA

Single Source of Truth
iBooks
INDD

• Proofreading

INDD
XML

• Transform

Word
DITA

• Copyedit
• Typeset

• Transform

Widget

IBA

• Export

•...
WHY IS IT SO HARD?
Limited
Structure

Highly
Structured
Takeaways
• Competing business goals and priorities
• Scalability Challenges
– Lack of automation
– Limited resources

• M...
HOW DO YOU BEAT THE
SYSTEM?
Step #1
Print
INDD

PDF

Enhanced
PDF
XML/HTML

ePub
Mobile
Step #2

Reduce Repetition
Step #3
Predictability
Software
Scalability
Conclusion

• Not a panacea
• Increased structure = Increased flexibility
• It’s hard, but worth it
Contact Info
Twitter: Alex_Berman647
Website: www.alexkberman.com
Email: alexander.berman@kaplan.com
Linkedin
Google +
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Multiple Formats, One Source: Supporting Multi-Format Publishing with a Single Source of Content

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Describing Kaplan Publishing's goal of achieving multiple format publishing from a single source of content.

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Multiple Formats, One Source: Supporting Multi-Format Publishing with a Single Source of Content

  1. 1. Multiple Formats, One Source: Supporting Multi-Format Publishing with a Single Source of Content Alexander Berman Content Manager Kaplan Publishing @Alex_Berman647 @LavaCon
  2. 2. KPub Product Development Process Word INDD PDF Print
  3. 3. Just because something works now doesn’t mean it’s the best solution for later
  4. 4. CHALLENGES 5 Challenges for Kaplan Publishing’s Existing Content Development Process
  5. 5. #1 Too Much Manual Work Word INDD PDF ePub Print
  6. 6. #2 Too much repetition INDD PDF XML ePub HTML Print
  7. 7. #3 InDesign as a Source
  8. 8. #4 A Lack of Standards
  9. 9. #5 Shared Service Graduate programs Pre-College Programs Health Programs Bar review Shared services • GMAT • GRE • MCAT • SAT • AP Tests • ACT • PSAT • NCLEX RN • NCLEX PN • USMLE Board Tests • Comprehensive and Multi-State bar review for aspiring lawyers • Responsible for supporting the SBUs . • KPub, Tech Support, Call Center are all shared services.
  10. 10. HOW WE TRIED TO MAKE IT WORK* *Since 2011
  11. 11. Round Tripping INDD Transform Transform XML
  12. 12. KTP DITA Single Source of Truth
  13. 13. iBooks INDD • Proofreading INDD XML • Transform Word DITA • Copyedit • Typeset • Transform Widget IBA • Export • Proofread IBA • QA iBook
  14. 14. WHY IS IT SO HARD?
  15. 15. Limited Structure Highly Structured
  16. 16. Takeaways • Competing business goals and priorities • Scalability Challenges – Lack of automation – Limited resources • Multiple existing workflows • Different standards for outputs • Uncertainty of future requirements
  17. 17. HOW DO YOU BEAT THE SYSTEM?
  18. 18. Step #1 Print INDD PDF Enhanced PDF XML/HTML ePub Mobile
  19. 19. Step #2 Reduce Repetition
  20. 20. Step #3 Predictability Software Scalability
  21. 21. Conclusion • Not a panacea • Increased structure = Increased flexibility • It’s hard, but worth it
  22. 22. Contact Info Twitter: Alex_Berman647 Website: www.alexkberman.com Email: alexander.berman@kaplan.com Linkedin Google +

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