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This week I'm focusing on B2B content marketing. Why? Because it's an area where, as a B2B marketer, time hasn't left you in the rear view mirror.
That means there’s still time to profit from this trend! In fact… you have huge opportunity to outflank the more than 60% of your competition.
Stats show that 9 out 10 marketers use content marketing. By itself, that stat doesn't mean much.
Here’s a more meaningful stat: fewer than 4 out of 10 marketers say they employ content marketing effectively.
Read the presentation below to find out how to bump up your B2B content to the next level and surpass the competition.