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8 tips for recruiters on linked in


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8 tips for recruiters on linked in

  1. 1. Talent SolutionsYour profile is your first opportunity to build your personal brand as arecruiting leader:• Your picture is a must; it makes your profile more human, and youmore accessible.• Get creative with your headline: tell people what you stand for. Yourheadline will show up in search results, so make people want to clickon it.• Feature recommendations: ask for recommendations from your team,hiring managers, and people you’ve hired.• Bring it to life: add rich media content, upload your presentations onSlideshare and add a link to your company’s website, LinkedInCompany/Career page, company blog.• Give your pitch: Your summary should show what it’s like to work atyour company. Think BRAND, not CV.LinkedIn is a powerful platform for recruiters to build connections withtop talent around the world. Follow these eight key tips to optimise yourpresence on LinkedIn and make the most of the world’s largestprofessional network.Stand out with LinkedIn’s Tips and Tricks for Recruiters• Join many: Join recruiting groups or others that are relevant to your key talent pools.They’ll help you keep your finger on the pulse of the market.• Participate in a few: Get involved in a few select groups to brand yourself as an expert.Post thoughtful questions, articles the group might like, and unbiased responses toconversations.Share your jobsExpand your reach by sharing your jobs across LinkedIn, Facebook, Twitter, orindividuals. Watch your jobs go viral by forwarding to multiple audiences.It all starts with your profileUtilise LinkedIn GroupsWebsitesStacy TakeuchiDirector of Talent Acquisition – Connecting Talentwith Opportunity at Universal Technical Institute277connectionsSUMMARYAt UTI, we change the world one life at a time by helping students achieve the careerof their dreams—it’s the underlying inspirational reason for our existence and thereason we come to work everyday. Working at UTI is challenging, constantlychanging and a place where you can make a real difference in others’ lives and inyour own career as Contact InfoWe’re Hiring Great People! »UTI Careers YouTube Channel »Take a Tour of Our Home Office »• Run one: Create a group about your company, industry, or functional area to drive employment brand, build pipeline, and evensource. If you’re running out of ideas to animate the group, browse LinkedIn Today. And don’t forget to promote and drive trafficto your group — link to it from your LinkedIn Career page, your Facebook page and Twitter handle, and encourage others to dothe same.
  2. 2. Copyright © 2013 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation inthe United States and/or other countries. All other brands and names are the property of their respective owners. All rights your status updates come to lifeYour status updates are a fantastic opportunity to share information virally:• Advertise open jobs and ask your network to pass on leads.• Share tips on job seeking to position yourself as an expert.• Post updates about your company and highlight what it’s like to work there.Create a pollCreating a poll is a great way to gain insights on your industry and your talent market. And it’s as easy as filling out a web form.Share it in your status update, in Groups, and on Twitter. This will help your poll go viral and boost your response rate.Turn your employees into ambassadors of yourcompanyYour employees are a key entry point to your company on LinkedIn. Driving social networkingadoption within your organisation can boost traffic to your LinkedIn Company page, Careerpages, and your jobs. Think of your employee base as an extension of your recruiting team.Circulate tips on how they can build great profiles that describe an exciting work environment,and share status updates and career opportunities with their connections.Showcase your employer brandMake the most of your LinkedIn Company and Career pages to influence passivecandidates:• Position your company as an employer of choice to attract passive and activecandidates.• Encourage company followers to keep current with exciting company news.• Highlight insightful statistics about your employees and feature their profiles.• Keep your content fresh and dynamic to encourage return visits.• Add videos, banners, employee spotlights to your LinkedIn Careers Page to set it apartfrom competitors and create dynamic content targeted to specific job functions.Add skills, endorse and get endorsedSkill endorsements are a great way to recognise your 1st-degree connections skills and expertise. Endorsements also let yourconnections validate the strengths found on your own profile.Home Careers Products InsightsExpedia Careers Follow36,894 followersJOBS AT EXPEDIAPEOPLE AT EXPEDIAWhere will you go with Expedia?Connect with us to start today.WORK AT EXPEDIAAt Expedia, we have the freedom to beourselves and let our personalities comeout—and that’s what San Francisco is allabout. We are a quick moving companywhere anyone’s idea can become thenext new release. Every day offers a newchallenge and a new way of looking atthings.See more jobs at Expedia »View all employees »