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a simple story about
complex things
“Future Trends entrepreneurs should watch out for ”
Alexandru Cernatescu
CEO & Co-Foun...
Mobile will dominate (is dominating) everything.
Mobile brings a whole new level of telemetry on consumers –
it puts tens ...
AR / Mixed reality is here to stay
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
“Reducing customer churn...
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Humanity is the largest “QA” and data source for almost any
type of product lately.
People are collaborating in the most i...
Humanity is the largest “QA” and data source for almost any
type of product lately.
People are collaborating in the most i...
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Humanity is the largest “QA” and data source for almost any
type of product lately.
People are collaborating in the most i...
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Machine vision has improved to the
point where the computers
outperform humans
in areas of object and facial
recognition.
...
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Humanity is the largest “QA” and data source for almost any
type of product lately.
People are collaborating in the most i...
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Alexandru Cernatescu
Group CEO & Co-Founder
Infinit Solutions Agency
alexandru@infinitsolutions.ro
PHARMA MARKETING
CONFER...
Alexandru Cernatescu
Group CEO & Co-Founder
Infinit Solutions Agency
alexandru@infinitsolutions.ro
PHARMA MARKETING
CONFER...
Data driven digital
& physical products
Or how is this unfolding further?
Tesla – based on data, introduced
the auto pilot function.
Our cars are on the streets teaching
themselves, bit by bit, to...
Alexandru Cernatescu
Group CEO & Co-Founder
Infinit Solutions Agency
alexandru@infinitsolutions.ro
DIGITAL PERFORMANCE
CON...
Alexandru Cernatescu
Group CEO & Co-Founder
Infinit Solutions Agency
alexandru@infinitsolutions.ro
DIGITAL PERFORMANCE
CON...
And what
is really
impressive….
DATA
BECOMES
PHYSICAL
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
What about the
future car’s brains
and feelings?
Deep Machine Learning
and an intelligent
Predictive Engine mean
that, wit...
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
How do you cope
with this?
As consumers and as a
professionals
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Eg. CHIEF
MARKETING
TECHNOLOGISTS
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
EDUCATION and E-LEARNING
are on a verge of transforming
as ...
And most importantly
be as human as possible …
even based on technology.
Understand and Create Feelings.
Alexandru Cernatescu
CEO & Co-Founder
alex@infinitsolutions.ro
Alexandru Cernatescu
Group CEO & Co-Founder
Infinit Solutions Agency
www.infinitsolutions.ro
alexandru@infinitsolutions.ro...
2018 Technology Trends Entrepreneurs should watch out for, Alex Cernatescu - Bucharest Business Days 2017
2018 Technology Trends Entrepreneurs should watch out for, Alex Cernatescu - Bucharest Business Days 2017
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2018 Technology Trends Entrepreneurs should watch out for, Alex Cernatescu - Bucharest Business Days 2017

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Alex Cerantescu's (CEO Infinit Agency) OPENING KEYNOTE for Bucharest Business Days 2017. It tackles subjects that start from TECHNOLOGY TRENDS that we need to watch out for but also ENTREPRENEURSHIP IN THE DIGITAL AGE.

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2018 Technology Trends Entrepreneurs should watch out for, Alex Cernatescu - Bucharest Business Days 2017

  1. 1. a simple story about complex things “Future Trends entrepreneurs should watch out for ” Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro Bucharest Business Days 2017
  2. 2. Mobile will dominate (is dominating) everything. Mobile brings a whole new level of telemetry on consumers – it puts tens of dimensions on their behavior and those dimensions better define them which leads to better products for them and of course better and more useful ADVERTISING and/or products. Mobile is really mobile. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  3. 3. AR / Mixed reality is here to stay Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro “Reducing customer churn The broader trend in retail, particularly among millennials, is a shift in focus from products toward experiences. For this reason, many customers still choose to visit a physical shop even if it may be more convenient to order the item online.” “Augmenting customer support The promise of the internet was a world in which borders and locations became irrelevant. Ironically, in the past few decades, “global cities” such as San Francisco, Tokyo, and London have become more economically competitive while less prominent urban centers have fallen behind. Fortunately, AR may be the first platform that can fully deliver on this promise, by enabling people in remote locations to provide on-site customer support.”
  4. 4. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  5. 5. Humanity is the largest “QA” and data source for almost any type of product lately. People are collaborating in the most incredible way – coherent global feedback on products – it is incredible! We are currently creating the next generation of products by using the current ones. We HUMANS are shaping our future products with USAGE DATA Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  6. 6. Humanity is the largest “QA” and data source for almost any type of product lately. People are collaborating in the most incredible way – coherent global feedback on products – it is incredible! We are currently creating the next generation of products by using the current ones. We HUMANS are shaping our future products with USAGE DATA And on top of this… there is another layer of algorithms and AI coming
  7. 7. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  8. 8. Humanity is the largest “QA” and data source for almost any type of product lately. People are collaborating in the most incredible way – coherent global feedback on products – it is incredible! We are currently creating the next generation of products by using the current ones. We HUMANS are shaping our future products with USAGE DATA Get your poker face ready
  9. 9. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  10. 10. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  11. 11. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  12. 12. Machine vision has improved to the point where the computers outperform humans in areas of object and facial recognition. But being able to see the subtleties of expressions — the difference between a smile and a smirk — has also come a long way. Reading Hidden Emotions: Spontaneous Micro-expression Spotting and Recognition Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  13. 13. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  14. 14. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  15. 15. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  16. 16. Humanity is the largest “QA” and data source for almost any type of product lately. People are collaborating in the most incredible way – coherent global feedback on products – it is incredible! We are currently creating the next generation of products by using the current ones. We HUMANS are shaping our future products with USAGE DATA Processing power is growing Incredibly fast
  17. 17. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  18. 18. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  19. 19. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  20. 20. Alexandru Cernatescu Group CEO & Co-Founder Infinit Solutions Agency alexandru@infinitsolutions.ro PHARMA MARKETING CONFERENCE 2016 & Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  21. 21. Alexandru Cernatescu Group CEO & Co-Founder Infinit Solutions Agency alexandru@infinitsolutions.ro PHARMA MARKETING CONFERENCE 2016 & Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  22. 22. Data driven digital & physical products Or how is this unfolding further?
  23. 23. Tesla – based on data, introduced the auto pilot function. Our cars are on the streets teaching themselves, bit by bit, to be better drivers – thanks to data. Where is this going? Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  24. 24. Alexandru Cernatescu Group CEO & Co-Founder Infinit Solutions Agency alexandru@infinitsolutions.ro DIGITAL PERFORMANCE CONFERENCE 2 & Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  25. 25. Alexandru Cernatescu Group CEO & Co-Founder Infinit Solutions Agency alexandru@infinitsolutions.ro DIGITAL PERFORMANCE CONFERENCE 2 & Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  26. 26. And what is really impressive…. DATA BECOMES PHYSICAL Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  27. 27. What about the future car’s brains and feelings? Deep Machine Learning and an intelligent Predictive Engine mean that, with each journey, it becomes more and more familiar with its occupants, their likes and preferences. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  28. 28. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  29. 29. How do you cope with this? As consumers and as a professionals
  30. 30. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro Eg. CHIEF MARKETING TECHNOLOGISTS
  31. 31. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro EDUCATION and E-LEARNING are on a verge of transforming as well.
  32. 32. And most importantly be as human as possible … even based on technology. Understand and Create Feelings.
  33. 33. Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro
  34. 34. Alexandru Cernatescu Group CEO & Co-Founder Infinit Solutions Agency www.infinitsolutions.ro alexandru@infinitsolutions.ro Alexandru Cernatescu CEO & Co-Founder alex@infinitsolutions.ro Bucharest December 2017

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