Exploiting the Brain for Fun and Profit - Lone Star 2016

1. EXPLOITING THE BRAIN Alena Holligan  @sketchings  sketchings.com Wife and Mother of 3 young children  PHP Teacher at Treehouse  PHP Users Group Leader  Women Who Code Leader for Fun and Profit

2. YOUR MOST IMPORTANT TOOL Physical Perception Learning Memory

3. EVERYONE WITH A BRAIN STAND UP

4. RUN IN PLACE “AWAKE AND ALERT”

5. PUNCHES “LISTEN, PAY ATTENTION, FOLLOW THROUGH”

6. Power Poses Amy J.C. Cuddy

7. READ ALOUD enthusiastic motivational fascinating enjoyable fun humorous useful beneficial simple profitable valuable easy

8. REARRANGE SENTENCE talk this beneficial is fascinating

9. PRIMING

10. ELDERLY PRIMING Words: Old, Gray, Florida Significantly longer to walk to the elevator Done on psychology students Did the priming influence you? NO Why? Make things up We don’t say “I don’t know” instagram.com/ginalee/

11. The Brain Makes Things Up

12. WE DON’T EVEN REALIZE IT!

13. I’m always right.   I remember things wrong.

14. How do we use this to our advantage?

15. Two Truths Everyone is the same Everyone is different

16. PHYSICAL Sleep, Food & Exercise

17. SLEEP

18. -Leo J. Burke "People who say they sleep like a baby usually don't have one."

19. Question: How much sleep do you get?

20. SLEEP EXPERIMENT 5 days mimicked Alzheimer's hallucinations and paranoia 30% loss in cognitive ability after 1 night Physical Affects: blood pressure, immune system, body temp Factor to obesity trouble metabolizing glucose feel hungry get cravings longer to feel full

21. DIDN’T FEEL IMPAIRED

22. Some people need less insomniac gene

23. Probably NOT You!

24. ANALYZE How much do you need, sleepcycle.com Wake up at the same time everyday, even weekends  - go to bed when you’re tired Go to bed at the same time everyday  - wake up without an alarm Write down how you feel, multiple times  - both physically and emotionally

25. morning lark (1/10) night owl (2/10) play to your strengths When are you at your best

26. SLEEP HACKS 90 minute cycles Create a routine Turn off electronics or f.lux Stop caffeine Cool and Dark Room/Bed is Sacred SOUND SMELL

27. Quick Tip

28. NAPS IMPROVE PERFORMANCE 26 min nap = 34% improvement ~ army

30. Food

31. -Bill Phillips "Food is the most widely abused anti-anxiety drug in America, and exercise is the most potent yet underutilized antidepressant."

32. FOOD AS FUEL Brain adores glucose 2% of mass 20% of energy Your brain needs fat Balance: carbs, proteins and fats Supplements Caffeine and Alcohol are drugs, use carefully

33. Exercise

34. WHY EXERCISE improves blood flows clears waste (in your brain) improves performance actually makes brain bigger Exercise for 75 minutes to maximize mortality reduction per minute 20%

35. Walking Desks Walking Meetings Boeing Mayo Clinic Start your day with Yoga

36. Quick Tip Time Out App

37. -Heraclitus “The only constant is change”  (especially on the internet)

39. KNOWLEDGE Learned Integrated with existing knowledge Remembered over time Deployed as Behavior

40. LEARNED Use multiple modalities Attention needs engagement Elaborate, Meaningful, Context Stories and Examples

41. INTEGRATED WITH EXISTING KNOWLEDGE Make it yours - do something with it Teach

42. REMEMBERED OVER TIME Forgetting stuff is a feature not a bug Take frequent breaks Follow up Spaced Repetition  - Increased knowledge and retention  - Timing is key  - Information decay  - computers can help  - The Mnemosyne Project

43. DEPLOYED AS BEHAVIOR Have the right attitude Make it a habit - habitica.com

44. QUICK TIPS Make up crazy story Smells and Sounds

45. Managing Information

46. new languages new technologies new approaches books articles blogs podcasts twitter conferences Bombarded with Information overload

47. Continuous Partial Attention

48. We can’t multi-task Cell phones prove this

49. EMAIL IS LIKE GAMBLING variable reinforcement

50. ATTENTION IS PRECIOUS Be Selective Information Diet Selective Ignorance Pick something you care about Skim the rest Use your friends Prune Aggressively - if you’re note reading it delete it

51. Turn off Interruptions TV Email Facebook Cell Phone

52. Productivity Inbox Zero (declare bankruptcy) Getting Things Done (GTD) Pomodoro Technique (Agile)

53. Quick Tip

54. External Brain Capture ideas to generate more ideas. We Forget. No, you wont remember.

55. Computers Don’t

56. Paper Doesn’t Either

57. Wiki is a great tool for teams

59. Final Review

60. Location, Location, Location Mindfulness Try new things Quality over Quantity Write it down Breathe Balance

61. -Ralph Keeney, Duke University America’s top killer isn’t cancer or heart disease, nor is it smoking or obesity. It’s our inability to make smart choices and overcome our own self-destructive behaviors.

62. Choose One Small Step Today

63. Resources

64. BOOKS Predictably Irrational A Whole New Mind Getting Things Done Your Brain: The Missing Manual Pragmatic Thinking and Learning Brain Rules Mind Hacks Sway Nudge Drive

65. WEBSITES brainrules.net lifehacker.com 43folders.com/izero mindhacks.com

66. THERE’S AN APP FOR THAT sleepcycle.com f.lux dejal.com/timeout/ habitica.com coach.me

67. Alena Holligan  @sketchings  sketchings.com Wife and Mother of 3 young children PHP Teacher at Treehouse  PHP Users Group Leader  Women Who Code Leader

Exploiting the Brain for Fun and Profit - Lone Star 2016

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