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ITP 2.1 - The War Room

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Reviewing the short-term solutions and anticipating the next moves

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ITP 2.1 - The War Room

  1. 1. The War Room ITP 2.1 – Reviewing the short-term solutions and anticipating the next moves Alban Gérôme @albangerome MeasureCamp Bratislava 6 April 2019
  2. 2. Making web analytics harder since 2011 @albangerome
  3. 3. The short-term solutions @albangerome
  4. 4. @albangerome
  5. 5. Anticipating the next move
  6. 6. @albangerome
  7. 7. The Rise of Evercookie 2.0? @albangerome
  8. 8. ITP 2.1 Solutions Evercookie capabilities localStorage The Rise of Evercookie 2.0? @albangerome
  9. 9. The Rise of Evercookie 2.0? Evercookie 2.0 @albangerome
  10. 10. Thank you! http://www.albangerome.com @albangerome
  11. 11. References • https://webkit.org/blog/8613/intelligent-tracking-prevention-2-1/ • https://www.simoahava.com/analytics/itp-2-1-and-web-analytics/ • https://link.medium.com/biIVRsUanV • https://en.wikipedia.org/wiki/Evercookie • https://stackoverflow.com/questions/18531164/cookie-alternative- that-gets-stored-forever • https://bugs.webkit.org/show_bug.cgi?id=195196 • https://www.aerserv.com/blog/mobile-device-identifiers/

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