Project Easy Brand Cyprus

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The Re-branding of Cyprus

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Project Easy Brand Cyprus

  1. 1. Project easyBrandCyprus
  2. 2. easyBrandCyprus Issues North Cyprus vs South Cyprus Turkey vs Greece Muslim vs Orthodox
  3. 3. easyBrandCyprus Big Brand Idea After War...
  4. 4. easyBrandCyprus Big Brand Idea ...Make Love
  5. 5. easyBrandCyprus Viewpoint Love is...Lust that Lasts
  6. 6. easyBrandCyprus Viewpoint 2 “Opposing cultures can (and do) live and work in harmony”
  7. 7. easyBrandCyprus Mythologies From ancient myths...Aphrodite...
  8. 8. easyBrandCyprus Love Story ..To modern myths.. When Stelios met Selma...
  9. 9. easyBrandCyprus Rituals
  10. 10. easyBrandCyprus as a Social-Business Network Insiders, Crusaders & Early Converts
  11. 11. easyBrandCyprus Tale of Two Brands Connecting the Unsurpassed Beauty of the North with the Year-Round Island of the South
  12. 12. easyBrandCyprus Re-position the Brand Love Cyprus The Med's Most Romantic Isle
  13. 13. easyBrandCyprus Brand Leadership Cyprus leads The Med to a new European 'Romantic' Union
  14. 14. easyBrandCyprus A PR Dream London – Berlin – Paris - Rome
  15. 15. easyBrandCyprus A PR Dream 2 Anniversaries of famous & not-so-famous Romantic Liaisons at Home & Abroad
  16. 16. easyBrandCyprus Visitability Capture Anniversaries of Visitors to Cyprus
  17. 17. easyBrandCyprus Viability From Visitors to Investors
  18. 18. Alan 'Brand' Williamson Award-winning Destination Brand Developer Major Project East London Post-Olympic Legacy Emerging Destination Brands Website Brandopia The Branding Destination for Place Pioneers Testimonial “Alan Williamson is the go-to-guy for destination branding” - Judy Waytiuk: Award-winning broadcaster & journalist, Canada

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