Is Agile worth it? What value can being Agile bring to your organization? Done right, Agile software development methodologies can help your organization deliver greater value to customers and other stakeholders more efficiently and with reduced risk. Done wrong, Agile methodologies become an endlessly iterating feature factory, facing an ever-growing backlog. In this interactive session, attendees discussed: - How to identify what’s most valuable to build next - How to ensure that the features you build are not just functional, but used and valued - How to measure and effectively communicate the value that you create Led by Alan Albert of MarketFit, this session at Agile Vancouver explored theory, examples, and exercises showing how to unlock the power of discovering, creating, and communicating value.