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Digital Tranformation 2017 - Roadmap for Indian Companies

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Ajay Chhabra - BGV Digital Pvt. Ltd.

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Digital Tranformation 2017 - Roadmap for Indian Companies

  1. 1. Digital Transformation A roadmap to growth of Indian Companies - Ajay Chhabra
  2. 2. Agenda ● The Current Context ● The Digital Transformation Steps ● Key Elements of Digital Transformation ● The Desired Action Plan from Indian CEOs ● Technology Innovation - www.BotWorx.ai ● The Activity - Game
  3. 3. The Current Context
  4. 4. The Context India & The World ● Top 20 US Unicorns - 1B+ valuation ● Top 7 Indian Companies with 1B+ Valuation ● Fortune 500 going bankrupt ● Digital Transformation as 1st Strategic Priority ● Key objectives of Digital Transformation ● Why Digital Transformation should be a key priority in 2017? ● CEOs must learn how to prioritize digital transformation
  5. 5. https://www.forbes.com/sites/briansolomon/2013/09/16/the-youngest-billionaires-on-the-forbes-400-20-under-45/#6970cf476a3f
  6. 6. Top 20 US Unicorns - 1B+ valuation ● Some companies achieved their high-flying valuations almost immediately after raising a first equity round. ● Slack’s meteoric rise becomes very clear after its 4th year. Lyft (nearly 4x valuation jump in less than a year) and Airbnb (more than 15x valuation jump in less than a year). ● Biotech companies can have very different time horizons.. ● Six companies of the top 20 still-private unicorns raised their first round in 2007 or earlier: https://www.cbinsights.com/blog/fastest-unicorns-valuation-startups/
  7. 7. Top 7 Indian Unicorns - 1B+ valuation 1. E-commerce biggie - Flipkart 2. e-tailer - Snapdeal 3. Taxi-hailing app - Ola 4. One97 Communications - Paytm 5. Data analytics firm - MuSigma 6. Online classifieds service -- Quikr 7. Mobile advertisement platform - InMobi "When you have consumers using your products and services, you are creating an inherent value. When you have a huge customer base with no substitutes, the valuation soars," said founder and CEO of online furniture marketplace”. http://timesofindia.indiatimes.com/business/india-business/Eight-Indian-startups-in-global-1bn-club-Report/articleshow/47303933.cms
  8. 8. Fortune 500 going bankrupt *Embracing digital technology, MITSloan Management Review, MITSloan, 2013 http://www.ey.com/in/en/services/advisory/ey-how-is-digital-disruption-transforming-businesses-decoding-digital-transformation
  9. 9. https://www.entrepreneur.com/article/278005
  10. 10. Digital Transformation is the 1st Strategic Priority https://centricdigital.com/blog/digital-transformation/why-digital-transformation-should-be-a-strategic-priority-in-2017-2/
  11. 11. Key Objectives of Digital Transformation https://www.kelltontech.com/expertise/digital-transformation
  12. 12. https://www.cloudcruiser.com/blog/5-key-objectives-it-business-digital-transformation/#
  13. 13. Why Digital Transformation should be a priority in 2017? ● Operational excellence ● Newer applications for manufacturing, logistics and augmented reality ● Truly holistic customer experience ● Customers are more empowered and pampered than ever before ● Chief innovation officers and Chief Digital Officer will emerge ● Artificial Intelligence is powering conversations, interactions and operations ● APIs will be harnesses for flexible ecosystems ● Retail expands into adjacent areas ● Connected healthcare systems will grow https://centricdigital.com/blog/digital-transformation/why-digital-transformation-should-be-a-strategic-priority-in-2017-2/ http://www.insideindianabusiness.com/story/35177889/why-digital-transformation-should-be-your-1-business-priority
  14. 14. https://hbr.org/2017/01/to-lead-a-digital-transformation-ceos-must-prioritize
  15. 15. CEO must learn how to prioritize Digital Transformation ● CEOs must define where change is needed most ● They must choreograph the change ● They must Empower People ● They should form young and new “Project Team”-tha works well ● Democracy of Data ● Breaking down the old / hierarchy based boundaries ● Giving these new teams permissions to set new rules & business models ● Providing strategic framework and investments ● Delegate to an “orchestrator,” in the form of a Chief Digital Officer
  16. 16. Agenda ● The Current Context ● The Digital Transformation Steps ● Key Elements of Digital Transformation ● The Desired Action Plan from Indian CEOs ● Technology Innovation - www.BotWorx.ai ● The Activity - Game
  17. 17. Digital Transformation Steps
  18. 18. The Steps Digital Transformation ● Steps to implementation of Digital Transformation in your organization
  19. 19. http://rohitprabhakar.com/2016/11/02/8-steps -digital-transformation/
  20. 20. Step 1: Create a sense of urgency Create a sense of urgency - Identify crisis / Potential Crisis and Identify Major Opportunities
  21. 21. Step 2: Building a Guiding Coalition Create a new team with a mix of early adopters, executive sponsors and even customers
  22. 22. Step 3: Develop Vision and Strategy A good Digital Strategy would have Current state, Competitive and Industry Analysis, Roadmap that defines high-level initiatives, High-level timeline, Required Investment and Benefits & ROI.
  23. 23. Step 4: Communicate & Enlist Volunteers Use all the vehicles available to communicate vision and enlist volunteers - Town Halls, Big meetings, small meetings, Handwritten/electronic memos, newsletters, formal and by the coffee machine interaction
  24. 24. Step 5: Empower & Remove Barriers Have new agile structure, intake new skills, build new systems and bypass traditional supervisors to have a flat hierarchy with each one reporting to the new digital transformation leader
  25. 25. Step 6: Reframe Problems before solving Bring outsiders into the discussions and question the problems
  26. 26. Step 7: Communicate the Success Communicate regularly on problems solved, milestones achievements and new customer wins during the process
  27. 27. Agenda ● The Current Context ● The Digital Transformation Steps ● Key Elements of Digital Transformation ● The Desired Action Plan from Indian CEOs ● Technology Innovation - www.BotWorx.ai ● The Activity - Game
  28. 28. Key Elements of Digital Transformation
  29. 29. Key Elements Digital Transformation ● Seven Key Elements in the Digital Transformation process
  30. 30. Accenture - Point t of view series - re-imagine from the outside-in Focus on Future Elements First
  31. 31. Delight Customers throughout their Journey
  32. 32. Learn to Achieve the Balance
  33. 33. Digital Transformation Model with Seven Key Elements Customer Delight Integrated & Personalized Services Analytics & BI Master Data Management Enterprise Content Management Omni Channel Experience Future Business Future Customers Future Partners Future Competitor Future Geo Org Structure Matrix Rigid & Watertight Flat CoEs People Skillsets Culture Innovation Training Gen X / Gen Y / Gen Z Stage at need hierarchy Intern Strategy Leadership Development Technology Cloud SaaS ERP/CRM Sales Automation Artificial Intelligence Marketing Automation Mobile Apps e-Commerce Customer Delight Products & Services Offerings Organization & Processes The People IT Systems & Capabilities Processes Centralized Semi-Centralized De-Centralized Engagement Model One Time Fee Monthly Retainer Long term Contracts
  34. 34. Agenda ● The Current Context ● The Digital Transformation Steps ● Key Elements of Digital Transformation ● The Desired Action Plan from Indian CEOs ● Technology Innovation - www.BotWorx.ai ● The Activity - Game
  35. 35. The Desired Action Plan from CEOs
  36. 36. Action Plan Digital Transformation ● CEO Action plan
  37. 37. The CEO Action Plan - Digital Transformation 1) Hire a Chief Digital Officer 2) Audit customer touch-points & business lead sources 3) Gather & finalize dashboards/reporting requirements 4) Speak with top customers / invite them to visit you 5) Do market research to identify trends / capture Insights 6) Establish innovation fund 7) Identify new products / services / business models and launch pilots 8) Evaluate Pricing models 9) Re-structure hierarchy 10) Establish Centre of Excellences 11) Hire New Skillsets 12) Establish an agile technology roadmap faster 13) Continue with the same cycle every 3 years
  38. 38. Agenda ● The Current Context ● The Digital Transformation Steps ● Key Elements of Digital Transformation ● The Desired Action Plan from Indian CEOs ● Technology Innovation - www.BotWorx.ai ● The Activity - Game
  39. 39. Technology Innovation - The Chatbots & Artificial Intelligence
  40. 40. Artificial Intelligence Digital Transformation ● Chatbots in News reading and Food ordering
  41. 41. Introduction to BotWorx.ai 1) A silicon valley startup venture 2) Within few months of operations got 3m$ seed funding by Costanoa Ventures USA 3) Mr. Arvind Gupta *Former BJP head technology) is Co-founder and mentor 4) Highly experienced management team 5) Working closely with Facebook product team 6) Have made a large number of chatbots live in India and USA 7) In future AI / NLP/ Chat Bots will replace mobile apps and human beings and automate processes
  42. 42. Facebook Messenger Chat Bot Examples http://m.me/TelanganaToday
  43. 43. Agenda ● The Current Context ● The Digital Transformation Steps ● Key Elements of Digital Transformation ● The Desired Action Plan from Indian CEOs ● Technology Innovation - www.BotWorx.ai ● The Activity - Game
  44. 44. The Activity - Management Game
  45. 45. Author Ajay Chhabra Ajay Chhabra Chief Digital officer & Digital Transformation Expert D. Pharma, B.A., Masters of International Business (MIB - 1995-97) ajay@botworx.ai BrandGrowthVentures@gmail.com 0091-8368440615

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