Ajax Workforce Marketing- Social Business Guidelines
Ajax Product List
1. For more information on Ajax Services, contact Patrick Anderson
Patrick@ajaxwm.com 312-972-1330
Ask about a free Workforce Marketing assessment of your brand!
www.workforcemarketing.com
For more information on Ajax Services, contact Patrick Anderson
Patrick@ajaxwm.com 312-972-1330
Ask about a free Workforce Marketing assessment of your brand!
www.workforcemarketing.com
Product List
Workforce Marketing
We can work with your internal team to develop a suite of à la carte services to
develop social-ready marketing language which will enable your employees
become company brand advocates.
Making your brand “social ready”
Social Ready Messaging: We’ll work with your internal marketing team to create social-ready brand
messages that employees can use in their social media profiles.
LinkedIn Company Page: We can create a LinkedIn Company Page that is consistent with the
company brand and sets an example of appropriate messaging for employees.
Social Business Guidelines: We’ll develop a plan that encourages employees to use social media to
accomplish business goals, while staying compliant and in-brand.
Brand Personality: We can help you educate your employees on your company brand through a
brand personality assessment and write-up.
Building sustainable brand advocacy
The Ajax Brand Amplifier®: We developed a web-based app thatmakes employees better brand
advocates, both for themselves and their company. It’s scalable, affordable and integrates company
messaging into an optimized LinkedIn profile format.
1:1 Profile Coaching: We’ll work with your front-line employees using screen-sharing technology to
highlight specific areas for improvement on their profile and show how to incorporate the company
brand for greater effectiveness and efficiency.
Executive Coaching: We’ll provide guidance on managing across generations in a “social-enabled”
office—and help prevent common, potentially costly, mistakes.
Educational programming:
We offer customized training videos on a range of social business topics.
Training Internal Social Media Staff: Our Ajax-Certified Coaching™ gives your internal staff the
tools to coach and optimize your employees’ LinkedIn profiles
Keynote Delivery: We can provide speakers who can address social-media topics from a number of
strategic and tactical perspectives at your conferences or company events.
Profile Optimization at your Events: We can set up a kiosk or booth to provide LinkedIn profile
feedback at your internal or external trade-shows or company events.
In addition to the Brand Amplifier, Ajax offers
several services to help clients gain maximum
benefit from their Workforce Marketing efforts.