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How to Find Endless & Relevant Content Ideas Using Just Google?


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At WordCamp Belfast 2016, I have demonstrated live on stage on how you can use just Google to find endless relevant content ideas.

This is because I had a feeling that everyone is bored of hearing the same old cliché over and over again.

"Content is King"..."Create high-quality content"..."Blog regularly and consistently"..."Write for your audience"..."Content is Content".

But before we even think about how to write it, how to structure it and where to promote it, let's go back to the very beginning of the process.

What should you write about? Where can you find ideas?

The idea creation is one area where most people struggle with. But many people forget that the easiest and quickest way to find content ideas is on a website that we all use every day.


All you have to do is go to Google, think of the keywords or search query your audience uses and combine that with the various search "hacks" shown in the slides above.

No expensive tools, no constant check of your RSS feeds, no scraping the barrel to find ideas, no expensive tools are needed to be purchased.

Just use Google.

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How to Find Endless & Relevant Content Ideas Using Just Google?

  1. 1. How to Find Endless & Relevant Content Ideas? Ahmed Khalifa Founder of IgniteRock @ahmed_khalifa
  2. 2. Are you bored of this…?
  3. 3. “Create high-quality content”
  4. 4. “Write for your audience”
  5. 5. “Google loves fresh content”
  6. 6. “Content is King”
  7. 7. So...are you bored of it?
  8. 8. I am
  9. 9. “I want your content ideas…”
  10. 10. So where can I find endless and relevant content ideas?
  11. 11. Google
  12. 12. Yep, just Google
  13. 13. 4 things to consider before we start Think about your own keywords and apply it Think about how you can create your own combinations of “search hacks” Look at the search results and see how you can improve existing content Make use of the search filters at the top: All, Videos, News, Images, Books, etc.
  14. 14. “What did I just say? Gimme your content ideas NOW…”
  15. 15. “Here you go…”
  16. 16. chocolate OR vanilla chocolate AND vanilla
  17. 17.
  18. 18. Happy Googling! Thank You Ahmed Khalifa Founder of IgniteRock @ahmed_khalifa