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Pitch deck 01-02-2017 (CrowdFunder)

Investor Pitch Deck (SeriesA)

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Pitch deck 01-02-2017 (CrowdFunder)

  1. 1. CAptUre yoUrsElf iN ACtiOn
  2. 2. Solves the inherent problem of action cameras that are limited to a point of view perspective. Problem
  3. 3. Solution AirDog radically improves every weekend warriors’ footage, bringing an aerial perspective once reserved only for pro athletes.
  4. 4. "Follow" is a feature that belongs to manually piloted drones. Technology AirDogIs A fUllY AutOnoMouS DroNe
  5. 5. Rather than a remote control with joysticks, a large screen and many additional controls, AirDog is controlled with AirLeash. Select a sports mode, initiate takeoff and make quick inflight adjustments with the press of a button on AirLeash. AirLeash is not affected by water, lighting conditions or poor visibility. Speed, rapid change of direction and elevation won’t throw off the precision tracking. Today AirLeash is used for precision tracking, in the future we will use the same data for performance analysis and automated video editing. AIrLEasH IMprOviNg EXpeRieNce Technology UseR
  6. 6. Snowboard (Backcountry) Handle varying terrain while following Ski (Slalom, GS) Stay clear of obstacles – ski lifts, trees, cliffs etc. Surf Capture yourself surfing not paddling Kiteboard Sense wind direction to be able to avoid kite lines Waterski Handle rider speeds above 50mph and 3G + acceleration Wakeboard (Cable) Get smooth footage despite crazy jumps and rotations Windsurf AirDog holds its own when it comes to strong winds Technology FliGht soFtwAre Intelligence about the specific demands of each sport and user experience Implementation of the same follow mode differs depending on the sport mode, thanks to advanced algorithms Scenarios Follow Algorithms SpeCifIcaLly buIlt For eaCh SpoRt
  7. 7. Sensor fusion data from 5 sensors Technology TraCkiNg AirDog's proprietary algorithms are applied on top of sensor data and are customized for outdoor sports Data processing algorithms to address sport specific data flaws caused by: submersion of the AirLeash, flying in strong winds, rapidly changing terrain, vibrations etc. and varying radio communication & data processing delays Motion data pre-processing before transmitting ensure higher precision tracking & proprietary algorithms
  8. 8. Kickstarter campaign with $1.3 million raised and 1000 drones sold “Best Drone or Robot” award at CES $2.5 million seed round raised First batch of Beta products shipped Strategic investor Wistron Corporation leads the current round $1,98 million in sales 2.5M June 2014 January 2015 May 2015 October 2015 July 2016 December 2016 Traction
  9. 9. Competition Criteria to assess suitability for sports AirDog GoPro Karma 1 DJI Mavic 2 Dedicated software for sports Yes No No Tracking algorithms to cope with speed and agility Yes No No Technology that does not hinder performance Yes No No Ability to handle uneven terrain Yes No Yes Ability to resist strong wind Yes Yes No 1 GoPro Karma is a manually piloted drone. After a three month long recall Karma was relaunched on Feb 1st 2 DJI Mavic has a “Follow” feature, but still requires another person doing piloting
  10. 10. Deputy Managing Editor at Engadget “AirDog is the action-sport drone GoPro needs to beat (or buy)” Water Ski Coach & World Champion “With AirDog you can go about the business as you would otherwise” Pro Wakeboard Coach “The whole coaching world is going to be changed” JamEs Testimonials DRew MikETreW RosS FerRarO
  11. 11. Total addressable market given the sales of action cameras • GoPro sold 6.6 million units in 2015. • Action cameras sales worldwide are forecasted to increase to nearly 11 million in 2016. • Sports drones provide a market opportunity of 1 million1 unit sales. Consumer Drones, a growing product class • US consumer drone market alone is estimated at $1.1 billion in revenue with US at approximately 25% of the global market. • The global market of consumer drones is expected to grow to $8 billion by 2020. • The Addressable market of sports drones (given higher price point) is estimated at 34% of the total consumer drone market.2 • After the latest investment round the market leader DJI is valued at around $8 billion Market Size of Drones for Sports 1The 1M unit sales is calculated based on management’s assumption that sports drone represents 10% of action camera’s market. 2Drones purchased in $1,000-$1,999 price range represent 34% of total drones sold based on a survey done by Skylogic Research.
  12. 12. Software that meets the unique challenges and usage scenarios every action sport brings is the only way how to get the shot without limiting performance. And it applies beyond capturing, automation of the entire video creation process is the ultimate goal. With the user always in the center of action, with sport and motion patterns known and with AirLeash recording motion metadata on top of every video, AirDog is uniquely positioned to completely automate the video editing process. How AirDog will continue to dominate the category
  13. 13. (Co-founder & CEO) • Edgars is a successful serial entrepreneur who previously built several software companies • Before starting AirDog Edgars founded a web software development and consulting group, which became one of the leaders in the Baltic States • Edgars has been building and flying unmanned aerial vehicles (UAVs) for years (Co-founder & CTO) • Ilja has more than 10 years of experience leading engineering teams and working as a lead software developer for Exigen Services and RIX Technologies. • Like Edgars, he has been building and flying UAVs as an enthusiast for years. (Co-founder & COO) • Agris founded one of the first accelerators in the Baltic States when he was 23, investing in the most promising startups from the region • The accelerator was later backed by the government of Latvia and scaled to a portfolio of 50+ startups (Chief Sales Officer) • Jean has more than 15 years of experience in international sales. • Prior to Airdog (Inc.), he was Sales Director at Sol Republic, where he led sales expansion into EMEA markets and was also Sales Director at Beats by Dre where he managed an international client base of more than $17 million. Management Team EdgArs RozEntAls IlyA NevDahS AgrIs KipUrs JeaN-gHisLaiN PieRarD
  14. 14. • Donald has more than 25 years of industry experience at Formosa21 Inc., Acer Computers, ALi Corporation and Wistron Corporation • Currently Donald serves as the CFO at Wistron Corporation, ODM with $20b of annual revenue • Donald has several product design related patents and has won the Taiwan National Invention Award in 1993 and Taiwan National R&D Manager Excellence Award in 2000 • Konstantin is the founder and CEO of Speech Ink, a crowd sourced voice to text transcription company • Previously, he was founder and CEO of CloudCar, Core Mobility, ePeople and VP Engineering at Catapult Entertainment. • Konstantin has invested in numerous companies including Tesla Motors (NASDAQ: TSLA) and Android (acquired by Google) • Konstantin started his career as a Distinguished Engineer at Apple Computer • Julien has thirty years of experience as an entrepreneur and a venture capital investor. Julien has invested in companies such as Birdly, Cozy, DoseDr, PowWow • As a managing director of Applied Materials Ventures, he invested in Infinera, Grandis among others • Prior to his venture capital activities, Julien founded four startups (1 IPO, 3 M&A), and started his career in engineering after his master from Ecole Polytechnique (France) • Itamar is the Chief Business Officer and an early investor in Life360, the leading Family Network with over 80 million registered families globally • Itamar manages a micro-seed fund, and has been involved in investing and mentoring companies such as Check (sold to Intuit for $360m) and MileIQ (Sold to Microsoft for over $160m) • Previously Itamar was a Venture Capitalist at Morgenthaler Ventures and a Founding Venture Partner at UpWest Labs, a leading Accelerator Board of Directors (Edgars Rozentals and Agris Kipurs are also on the BOD) DOnaLd HWang KOnsTanTin OThmEr ItaMar NovIck JulIen NguYen
  15. 15. THanK yOu

Investor Pitch Deck (SeriesA)

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