© Affinity Express 2013Affinity Express Service Bureau 4.0The change agent foradvertising and marketing production
© Affinity Express 2013 2Affinity Express Service Bureau(AESB) 4.0 Central interface to manage all print and digital serv...
© Affinity Express 2013 3AESB 4.0 Scope Focuses on workflow and proofing functionality for the followingsubset of media t...
© Affinity Express 2013 4Order Status and Entry Portal Maximizes sales reps’ efficiency using a web-based order portal to...
© Affinity Express 2013 5Single Portal for users Easy to use dashboard-style interface• Has four sections: orders, campai...
© Affinity Express 2013 6Customized Affinity Express Portal Helps users manage within a team environment usingprofile/gro...
© Affinity Express 2013 7Quick Creation of New Orders Allows users to quickly create new orders such as spec ads inAEPort...
© Affinity Express 2013 8Creating Campaigns Provides a campaign process to track related orders Once campaigns are creat...
© Affinity Express 2013 9Creating New Customers Establishes customer profiles which contain information important Create...
© Affinity Express 2013 10Robust Search Capability Searches across orders, campaigns and customers Saves searches to re-...
© Affinity Express 2013 11Proofing Creates the most advanced proofing capability Targets a rich user experience for sing...
© Affinity Express 2013 12Benefits Enables publishers to offer a complete range of digital and printproducts to better co...
© Affinity Express 2013 13Order Search Results Can be tailored to modify columns displayed Supports physical and modular...
© Affinity Express 2013 14Click here for more details.Reach our team atmarketing@affinityexpress.com.
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Affinity Express Service Bureau 4.0 Overview

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Affinity Express Service Bureau 4.0 (AESB 4.0) is a revolutionary cloud-based workflow solution that enables news publishers to evolve into complete marketing resources for their advertisers, while increasing profits, lowering costs and improving productivity.

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Affinity Express Service Bureau 4.0 Overview

  1. 1. © Affinity Express 2013Affinity Express Service Bureau 4.0The change agent foradvertising and marketing production
  2. 2. © Affinity Express 2013 2Affinity Express Service Bureau(AESB) 4.0 Central interface to manage all print and digital services Process standardization across products, verticals and markets Hardware, software, hosting and implementation Cloud-based, Software as a Service (SaaS) modelManila,PhilippinesPune,India LocalSiteProduction ManagementAffinity ExpressAffinity ExpressManaged ProductionLocal and Distributed ProductionOutputsInputsFile OutputsPDF, EPS,Web,Others..Web FormsOnline FormseProofsAdDropOrderDeliveryServicesAP AdSend/VioAdTransitFast ChannelClient SuppliedEmail, FTP,DiskHosted Platform Chicago (with DR)Booking SystemG2/MactiveLegacy
  3. 3. © Affinity Express 2013 3AESB 4.0 Scope Focuses on workflow and proofing functionality for the followingsubset of media types• Single page print• Multi-page print, commercial and marketing• Digital products Will continually add new productsKey Components Order status and entry portal Production process development Proofing portal
  4. 4. © Affinity Express 2013 4Order Status and Entry Portal Maximizes sales reps’ efficiency using a web-based order portal tosimplify the order capture and file upload processes, as well as toprovide sample galleries, specs, and FAQs Splits the order process to allow a multimedia specialist/sales supportcoordinator to perform campaign-based reservations, contractgeneration, material vetting, customer contact and trafficking Allows sales reps to focus on selling
  5. 5. © Affinity Express 2013 5Single Portal for users Easy to use dashboard-style interface• Has four sections: orders, campaigns, customers and saved searches• Gets to anything a user needs to do in one click from the main screen Has a simple layout for all devices and major browsers Puts all items requiring attention front and center• Displays the top most recent items for that user on the dashboard
  6. 6. © Affinity Express 2013 6Customized Affinity Express Portal Helps users manage within a team environment usingprofile/group concept Can add and remove users to work with or to provide coveragefor vacation, etc. Enables access to the same ads by production assistants, salesreps and sales managers through the group structure
  7. 7. © Affinity Express 2013 7Quick Creation of New Orders Allows users to quickly create new orders such as spec ads inAEPortal as an entry point to production Contains in the user interface a re-populated list of customers basedon the sales rep (a subset of the total customer population based onprevious customers the sales rep has done business with) Makes the ordering process as fast as possible and keeps salespeople on the road selling
  8. 8. © Affinity Express 2013 8Creating Campaigns Provides a campaign process to track related orders Once campaigns are created orders can be added for any mediatype supported
  9. 9. © Affinity Express 2013 9Creating New Customers Establishes customer profiles which contain information important Creates consistency between orders and speeds entry ofcampaignsToolbar—Notifications Keeps users informed about their orders and provides ageneral communication mechanism Shows messages upon user log-in and display email messages
  10. 10. © Affinity Express 2013 10Robust Search Capability Searches across orders, campaigns and customers Saves searches to re-run them whenever necessary
  11. 11. © Affinity Express 2013 11Proofing Creates the most advanced proofing capability Targets a rich user experience for single- and multi-page print adsand digital products such as video, banner ads, iPad ads, etc.1. Proof image2. Add comment button3. Compare proofs4. Action buttons5. Settings6. Navigation and zoomtools (see below)7. Page navigation8. User name9. Sidebar10. Version navigation
  12. 12. © Affinity Express 2013 12Benefits Enables publishers to offer a complete range of digital and printproducts to better compete with other media and drive new revenue Increases profitability of orders by making fulfillment faster andeasier Provides extensive business intelligence on an enterprise level,such as year-over-year ad volumes, sales rep productivity, clientspending trends and more Increases sales productivity Enhances advertiser satisfaction
  13. 13. © Affinity Express 2013 13Order Search Results Can be tailored to modify columns displayed Supports physical and modular sizes Provides view, edit and clone options for every order Uses optional thumbnail view to visually locate adsAllows Quick Search for Orders Find orders quickly that require immediate action Find the five last orders, campaigns or customers worked on Click to bring up all the details
  14. 14. © Affinity Express 2013 14Click here for more details.Reach our team atmarketing@affinityexpress.com.

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