The Future of E-Commerce von Michael Altendorf (CEO Adtelligence)

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The Future of E-Commerce - Big Data, Social, Mobile & Real Time Personalization von Michael Altendorf (CEO Adtelligence) vom Kongress "The Future of E-Commerce", organisiert von Adtelligence in der Popakademie Mannheim. Weitere Informationen, Präsentationen und Videos auf www.adtelligence.de/futureofecommerce

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The Future of E-Commerce von Michael Altendorf (CEO Adtelligence)

  1. 1. 
  2. 2. Providing the worldwide leading technology platform for the personalized webFULLY AUTOMATED // PERSONALIZED & HIGHLY TARGETED // BASED ON MACHINE LEARNING & REAL TIME DATA
  3. 3. BIG DATA – Die Daten sind schon da! Shop & Product Geo IPTV Data Data BI & Analytics Data Marketing CRM & Channel Data Customer Data
  4. 4. Enabling real timepersonalizationWHERE EVERY INDIVIDUAL GETS THE RIGHT CONTENT HE IS INTERESTED IN WITHOUT SEARCHING FOR SEES PERSONALIZED ADVERTISING HE IS INTERESTED IN RECEIVES THE TAILORED PRODUCT RECOMMENDATIONS IN REAL TIME AND ON ANY DEVICE FROM WEB & MOBILE TO VOICE SEARCH & TV
  5. 5. ADTELLIGENCE PRODUKT PORTFOLIOFully automated 1 to 1 digital marketing
  6. 6. ADTELLIGENCE FULL SERVICE BETREUUNGFully automated 1 to 1 digital marketing
  7. 7. WAS SIND DIE KEY TRENDS 2013?
  8. 8. 
  9. 9. 3-5“ 7-10“ 20-30“ 40-60“
  10. 10. QR CODES, SOCIALNICHT SUCHEN & MOBILESONDERN FINDEN VERBINDEN PERSONALISIERTES SHOPPING AUF ALLEN GERÄTEN
  11. 11. AGENDA - THE FUTURE OF ECOMMERCEBig Data, Social, Mobile & Real Time Personalization

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