Universal design packaging 2012

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Universal design packaging 2012

  1. 1. UNIVERSAL DESIGN FOR PACKAGING Mr.  Vuchai    Tangam   DIRECTOR    OF   BUREAU  OF  TARGET  INDUSTRIES  DEVELOPMENTDEPARTMENT  OF  INDUSTRIAL  PROMOTION        MINISTRY  OF  INDUSTRIES   THAILAND
  2. 2. Universal design refers to broad-spectrum ideas meant toproduce buildings, products andenvironments that are inherently accessible to both people without disabilities and people with disabilities.
  3. 3. The term "universal design" was coined by the architect“Ronald L. Mace” to describe the concept of designing all products and the built environment to be aesthetic and usable to the greatest extent possible by everyone, regardless of their age, ability, or status in life.
  4. 4. UDUniversal Design
  5. 5. The Center for Universal Design at North Carolina State University expounds the following principles…. 1. Equally for people 2. Easy to handle 3. Easy to use 4. Easy to understand 5. Safe to use 6. Used with less stress 7. Enough space to access
  6. 6. FOR PACKAGING1. Equally for people Equally for people -Equally available. The women, men,children and people with disabilities.
  7. 7. CONSUMER
  8. 8. - Water bottlewith the neckbent.- To facilitatethe entry ofwater to thepatient in bed.- At the sametime was ableto meet theneeds ofregularcustomers.
  9. 9. 2. Easy to handle Easy to handle – Handed catch. Does not slip easily.
  10. 10. This eco-friendly cup will automatically be equipped with an insulatingfunction on its side soon after pouring hot water into the cup. This gives a joyful surprise to consumers. It is easy to hold and difficult to slip from hands. Very efficient for shipping and storage as it is the same size as an ordinary paper cup before use.
  11. 11. Hot Magic Cup, TOKAN KOGYO Co; Ltd.
  12. 12. Handy packaging. Designed with a concave curvature of the bottle and bag.
  13. 13. The bottle isdesigned tocapture thecurves doesnot slip outeasily.
  14. 14. The bottle isdesigned tocapture thecurves doesnot slip outeasily.
  15. 15. 3. Easy to use Easy to use –Such as on - off easy.
  16. 16. This box is a box of candy andput in the garbage. With thepush for the product from theback to keep it simple. If eatcandy and wrap it up, thebottom box is fragmented.
  17. 17. The box is easy to open. Concave area of the zipper. In order to observe and easy zipper pulls make opening easy.
  18. 18. 4. Easy to understand Easy to understand –Easy to understand descriptions or pictures to show you how to use.
  19. 19. Use the button todisplay the symbol, todistinguish them fromeach of shampoo andconditioner. This isuseful for the blind,eye disease, andindividuals who have ahabit to close thereeyes when washinghair.
  20. 20. 5. Safe to use Safe to use – Safety during use.Does not cause injury to the user.
  21. 21. The types of food packaging that needs to be heated beforeeating. Designed with a circular hole for inserting the chopsticks.For ease of handling while still hot products. Hand swelling and help prevent damage from heat.
  22. 22. 6. Used with less stress Used with less stress - Does not cause stress or frustration when working.
  23. 23. The pumpmakes it easyto press. Donot force openthe screw capor cork, whichcan causes t r e s s .
  24. 24. For over water For the water out
  25. 25. The bottle cap can be opened easily.Does not cause stress.
  26. 26. 7. Enough space to access Enough space to access – Picking the right to feel comfortable.
  27. 27. The picking of the front of the box easily.
  28. 28. 1. Universal PackagingSystem
  29. 29. Designer: Patrick Sung It seems a box is always too big or small so designer “Patrick Sung” came up with flat sheets of recyclable corrugated cardboard called the Universal Packaging System or UPACKS. The patterns make it easy to fold and conform to almost any shape while maintaining structural rigidity and protecting the contents. Love the idea of saving on packaging but will this actually work?I suspect each sheet would have to be sufficiently padded; not too thick, not too thin, but just right
  30. 30. Designer: Patrick SungPatrick Sung has designed Universal Packaging System(UPACKS), a conceptual packaging system that forms to whatever it is that you’re shipping.
  31. 31. Designer: Patrick SungAlthough it bends around your package, it is designed to besturdy and strong. The idea is that no one box fits all. Often times, packaging is wasted to fill and pad empty space in boxes.
  32. 32. Designer: Patrick Sung
  33. 33. 2. Packaging design forCOLOR BLINDNESS
  34. 34. Color Blindness Male > Female 8.00 % 0.50%People will see “R G B”
  35. 35. Vision of the elderly & color blind people.
  36. 36. Examples of applications designed to solve the problem. White trim around theletters. To focus more clearly.
  37. 37. Examples of applications designed to solve the problem. Designed tohave a borderaround thetext to floatout from thebackground. Add text toa differentreality.
  38. 38. Examples ofapplications designed to solve the problem. White trim around the letters. Tofocus more clearly.
  39. 39. Examples of applicationsdesigned to solve the problem. White trim around the letters. To focus more clearly.
  40. 40. Examples ofapplications designedto solve the problem.Designed to have aborder around thetext to float outfrom thebackground.Add text to adifferent reality.
  41. 41. The concept of Universal Design is open to all sectors and all members can live together. Among each other and acceptthe diversity that exists. The fundamental belief that every human being born into this world as well.Society has an obligation to care for all members of society have a normal life and be a part of the community and the society have equal parity.
  42. 42. The Universal designconcepts can be realized. If the parties involved to continue the cooperation. As follows……
  43. 43. How to support 1. The state and localorganizations to maintain and support the building construction at various levels. Pay attention andrealize that we must take care of all members of society equally.
  44. 44. How to support2. Design professionals such as architects, engineers,designers and manufacturers should be planned in detail, which requires special skills to create and design a comprehensive public to everyone.
  45. 45. How to support 3. Elderly, disabled or limited people in use as a service to help suggestions. Critical toimprove consistency and ease of use as well.
  46. 46. THE ENDTHANK YOU

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