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Know like and trust - Adrian Fleming
Hello, I’m Adrian Fleming, I’ve lived in the US too and work with people from places as far away as China, India, Romania and plenty of other countries too, and there’s a single rule that applies in all of these places that I’d like you to use to get better results, not just on a business level but a personal one too, I’m sure you’ve heard it before too, but maybe not applied it to every situation where you come in to contact with other people. So what phrase sums this up that you’ve probably heard before, that I want to help you apply in to other areas too? It’s “People buy form those they Know, Like and Trust”
Let’s just start with the logic, because no matter what language people speak and how they live, this is a great guiding principle, it’s also far more powerful in areas outside of sales. http://adrianfleming.com/know-like-trust/
Let’s keep it simple and just say, if people don’t know who you are then how can you communicate with them?
Second, if you don’t like somebody then spending time with them is not enjoyable and neither party gets the most out of the relationship.
And last but not least, trust is critical in more than just sales, you wouldn’t take advice from somebody you didn’t trust, you wouldn’t be friends with somebody you didn’t trust. Trust is about keeping your work, adding value to those you have any sort of relationship with. Trust is not just beneficial it’s essential. http://adrianfleming.com/know-like-trust/
Now I’m hearing you say, figuratively speaking, that you have bought from people you didn’t really like because you have little or no option and that you may know a few people you are not 100% sure you can trust, but in each case it hardly makes for the best relationship, and life is about relationships, whether you are buying, selling, learning, teaching, working or anything else you might do.
So a simple strategy to help others know like and trust you is a really good skill in marketing and being an entrepreneur for two reasons, one you can build and foster relationships but two, you can actually repel those who are not a good fit and not have to waste time, money and effort on them, so let me give you one of my strategies so you can apply and profit fro it immediately.
The strategy is Story Telling, it’s how we have communicated for centuries, from the days of cave paintings, through to Shakespeare and today through all the media channels we have at our disposal. http://adrianfleming.com/know-like-trust/
For more free training visit: http://adrianfleming.com/
To listen to Adrian's Podcast vist: http://adrianfleming.com/podcasts/
For Adrian's Entrepreneurs book visit: http://TheEntrepreneursBook.com