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© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.© 2016 Adobe Systems Incorporated. All Rights R...
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.© 2016 Adobe Systems Incorporated. All Rights R...
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 3
Introducing the eCommerce Framework
eCommerc...
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 4
The Adobe Experience Manager eCommerce archi...
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 5
3. eCommerce provider implementation
 The e...
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 6
eCommerce Concepts with Elastic Path
 The i...
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 7
Catalog Management
Master and Sales
Catalog
...
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 8
Catalog Management (cont’d)
 Catalog Bluepr...
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 9
Best Practices
 For all implementations, ke...
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.© 2016 Adobe Systems Incorporated. All Rights R...
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Introduction to Adobe Experience Manager based e commerce

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IMMERSE"16 Session Learn about the Adobe eCommerce Framework, aspects of designing and developing an eCommerce solution and various eCommerce engines options that can be integrated with Experience Manager to implement an eCommerce Solution. To see the on-demand IMMERSE Session please go to http://bit.ly/Immerse16

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Introduction to Adobe Experience Manager based e commerce

  1. 1. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. A virtual developer conference for Adobe Experience Manager Introduction to Adobe Experience Manager Based eCommerceVarun Mitra | Partner Training Instructor
  2. 2. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. Introduction to Adobe Experience Manager Based eCommerce 2 1 | Introducing the eCommerce Framework 2 | eCommerce Concepts with Elastic Path 3 | Catalog blueprint and section blueprint capabilities 4 | Identifying Best Practices for Stores .
  3. 3. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 3 Introducing the eCommerce Framework eCommerce Architecture
  4. 4. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 4 The Adobe Experience Manager eCommerce architecture consists of four layers: 1. eCommerce components  Adobe Experience Manager eCommerce components provide the front-end functionality and the shop as viewed by the user. They rely on the eCommerce API to retrieve product data and perform actions related to the commerce eCommerce engine. 2. eCommerce API  The central piece of the Adobe Experience Manager eCommerce architecture is the Adobe Experience Manager eCommerce API. Based on the API, front-end components can be built to implement an eCommerce application.  The Adobe Experience Manager eCommerce API is fixed, and cannot be adapted. AEM eCommerce Architecture
  5. 5. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 5 3. eCommerce provider implementation  The eCommerce API can be implemented to integrate with a third-party eCommerce application, or you can create a custom (native) implementation.  Out-of-the-box, Adobe Experience Manager provides a native implementation based on CRX/JCR, as well as an implementation to integrate Elastic Path. 4. eCommerce engine  The eCommerce engine is the eCommerce backend integrated in the provider implementation. In most cases, it is a third-party eCommerce software, such as Elastic Path or an existing or legacy eCommerce solution.  The sample native implementation provided by Adobe Experience Manager for the geometrixx demo site uses the CRX repository itself as the eCommerce engine. AEM eCommerce Architecture
  6. 6. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 6 eCommerce Concepts with Elastic Path  The integration framework provides the mechanisms and components for:  Connecting to an eCommerce system  Pulling data into Adobe Experience Manager  Displaying data and collecting the shopper's responses  Searching data from both systems  Returning transaction details This means: 1. Shoppers can instantaneously register and shop 2. Price changes are immediately visible to shoppers 3. Products can be added as required
  7. 7. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 7 Catalog Management Master and Sales Catalog Product data cache Catalog blueprint Product page Templates Experience Physical touch points Marketing data Elastic Path eCommerce
  8. 8. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 8 Catalog Management (cont’d)  Catalog Blueprint  Provided by Adobe Experience Manager to create a catalog and is in /content/catalog  Catalog  Has a specific LiveSync mechanism tied to catalogs  Product importer configuration  Full product import  Retrieve live price
  9. 9. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 9 Best Practices  For all implementations, keep the following in mind:  As product, stock-keeping units, and categories can be numerous, try to use the fewest nodes possible to model the content.  Avoid duplication. Or, when used, think about how many nodes your duplication will lead to.  Tag your content to prepare the query optimization. Scaling eCommerce: 1. Offload asset post processing to a dedicated instance. 2. Only import product data. 3. Import throttling and batch saves.
  10. 10. © 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. Q&A 10 Varun mitra vmitra@adobe.com LinkedIn: Varun mitra

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