Jon hunting just got smarter!

1. Pitch Deck
29th July 2021

2. Team
Claudia Chong
13 yrs marketing
experience
in startups
➢ 17 yrs of exceptional
customer service skills
Elliot Bae
Experienced and
accredited IT
Project Manager with 17
years of
IT infrastructure
knowledge, IT
operations and project
experience
within the Asia region
Jen Chan
More than 10 years of
experience
in building and scaling
startups
and Tech companies
Aditya Bhogaraju
Psychology and research
background
➢ Passionate to
understand the
social and developmental
aspects of human
behavior
Rachel Eng
Some experiences in
Retail and Customer
Service
➢ Varied business &
services background
studies

3. What we can offer...
● Frustrated with not knowing why you can’t even get interviews? Or why you get
dropped out of interviews despite having a great session with the Recruiter?
Wonder no more!
● At Ministro, we have the best tool in the market for you. From CV creation that is ATS
friendly to knowing how your CV matches up to the job description. We even have
language translation services so even if you don’t know English, we got you covered!
● Receive feedbacks from your Recruiters so you identify areas for improvement and
get recommendations on the jobs that are suitable for you based on your skills.

4. Problem
● Unable to secure a job interview
(résumé not impressive enough?)
(résumé not relevant to current market skills demand?)
● Unable to obtain feedback on failed applications.
● Do not feel secure in their new job for at least 3-6
months and needs a back-up plan

5. Solution
A platform where users can optimize their résumé
and maximize their hiring chances.
Maximize résumé
potential with the help
of technology-aided
phrasing
Calculate job
match and tailor
recommendations
to match users to
the best jobs
Optimize résumé for
various applicant tracking
systems including
Linkedin insights and
analysis
Consult a career
coach to enhance
job applications
Feedback on
candidate’s
application
rejection

6. Market Validation
Conducted 30 hour long face-to-face interviews to validate the problem.
Key takeaways from the interviews.
“need help
developing
résumé and
translating
experience into
words”
“difficulty in
updating résumé
with relevant
experience and
skills”
“have skills and
experience but not
matching job
description/requirements”
“need
feedback for
conducted
interviews”
“need help to
apply current
skills and
experience in
other sectors”
“automated
recommendation
of prospective
jobs”
“Résumé
development
tool will be
good”

7. Market Size (ASEAN)
3,400,000
Annually
Number of fresh graduates
in Singapore, Malaysia,
Vietnam, Thailand,
Indonesia & Philippines

8. Market Adoption
Partnerships
● IHLS
● Schools
● Govt agencies
Events
● Career Fairs
● Education Fairs
● Career Open House
Online Advertising
● Facebook
● Linkedin
● Job Portals

9. Competitive Advantage
Low
Impact
to Users
High
Impact
to Users
Affordable
Expensive

10. Business Model
USD 2.38 M
in Revenue
For every 100,000
customers acquired
(LTV to CAC at 3:1 amounting to $0.79 M for
CAC and gross profit of $1.59 M for every
100,000 users acquired on platform)
USD 23.88
Yearly subscription cost of
platform
USD 1.99
Monthly subscription cost
of platform
Projected Revenue
1st Year (5%) = $4,059,600
2nd Year (7%) = $5,683,440
3rd Year (10%) = $8,119,200
4th Year (15%) = $12,178,800
5th Year (20%) = $16,238,400

11. Financial
We are looking for USD 200,000 in
pre-seed funding for 5% equity.
3.4 M
Annual Market Size
in ASEAN
USD 8.1 M
Revenue generated after
10% of market is
captured (Service
Obtainable Market)