STONE 2 CLOUD : Erik Adigard, M-A-D / Feb2009
beyond PEOPLE,        SPACES & …



•• people   perceive spatiality through their media
•• innovation   turns space into T...
beyond PEOPLE,   SPACES & SCREENS
#1. SCREEN = PREDICAMENT OF IDEALISM


    research & design push us toward new ideals
    toward fetish objects + gateway...
#2. ENTER THE SCREEN & START DISEMBODIMENT*
#2. ENTER THE SCREEN & START DISEMBODIMENT*
#2. ENTER THE SCREEN & START DISEMBODIMENT*
#2. ENTER THE SCREEN & START DISEMBODIMENT*
#2. SCREEN = INTERFACE



    a thin layer that contains & does everything

    >
#2. SCREEN = THING



    a thin layer that contains & does everything

    interface as reality map

    >
#2. SCREEN = IDENTITY



    a thin layer that contains everything

    interface as reality map

    we leave ourselves o...
MACRO IDEALISM = WHO/WHAT IS SOFTWARE?



responsive: bottom line

universal: workers vs. systems

omnipotent: control

>>
#2. SCREEN = WHAT IS SOFTWARE?



    responsive

    universal

    omnipotent

    >>
#2. SCREEN = NETWORKS



    networks are self-generative spaces

    social structures: redefining identities & collectiv...
MICRO IDEALISM = WHAT WITH SOFTWARE?



“People are good, loving and generous.
                     They want to give and ...
#2. SCREEN = NON-SPACE



    disembodiment also means non-space > NEO-SPACE

    new sets of time/space structures

    d...
#2. SCREEN > RE-EMBODIMENT (virtual)



    accelerated by digitembodiment

    the virtual physicality of 3Dworlds, avata...
DUALTERM


           avatar > screen as 4D space (virtually sensate)
#3. BEYOND SCREEN > RE-EMBODIMENT (physical)



    accelerated by digitembodiment

    the virtual physicality of 3Dworld...
CHRONOPOLIS


              visitors > screen as RESPONSIVE topography
IDEALISM TODAY = ECOSOPHY


resolve the tensions of innovations, ethics & designs

update design to:

       1: relate inf...
AIR XY


         visitors > sensate (air) space / screen as hybrid
••   we inhabit the screen
••   we inhabit the air
- culture of idealism > screen as utopia

- the computer doesn’t just sit there IT DICTATES

- disembodiment > digitembodi...
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Stone2Cloud

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“Stone2Cloud: design, from immaterial to rematerial” is a presentation conceived for UC Berkeley, Center for New Media.
The talk explores notions of idealism and utopia as they push forward ongoing waves of innovation. It ends on M-A-D's 2008 Venice Biennale installation in the Corderia Dell Arsenale.

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Stone2Cloud

  1. 1. STONE 2 CLOUD : Erik Adigard, M-A-D / Feb2009
  2. 2. beyond PEOPLE, SPACES & … •• people perceive spatiality through their media •• innovation turns space into TIME
  3. 3. beyond PEOPLE, SPACES & SCREENS
  4. 4. #1. SCREEN = PREDICAMENT OF IDEALISM research & design push us toward new ideals toward fetish objects + gateways to utopia: stain glass >cinema >TV >PC >web >mobile screens
  5. 5. #2. ENTER THE SCREEN & START DISEMBODIMENT*
  6. 6. #2. ENTER THE SCREEN & START DISEMBODIMENT*
  7. 7. #2. ENTER THE SCREEN & START DISEMBODIMENT*
  8. 8. #2. ENTER THE SCREEN & START DISEMBODIMENT*
  9. 9. #2. SCREEN = INTERFACE a thin layer that contains & does everything >
  10. 10. #2. SCREEN = THING a thin layer that contains & does everything interface as reality map >
  11. 11. #2. SCREEN = IDENTITY a thin layer that contains everything interface as reality map we leave ourselves out (disembodiment) we reconstruct ourselves (digitembodiment)
  12. 12. MACRO IDEALISM = WHO/WHAT IS SOFTWARE? responsive: bottom line universal: workers vs. systems omnipotent: control >>
  13. 13. #2. SCREEN = WHAT IS SOFTWARE? responsive universal omnipotent >>
  14. 14. #2. SCREEN = NETWORKS networks are self-generative spaces social structures: redefining identities & collectivities spatial structures: simulations & abstractions YES! we’ve gone from read-only to read-write!
  15. 15. MICRO IDEALISM = WHAT WITH SOFTWARE? “People are good, loving and generous. They want to give and share, so, if we empower them, the world become a better place” - the “anti Facebook”
  16. 16. #2. SCREEN = NON-SPACE disembodiment also means non-space > NEO-SPACE new sets of time/space structures digital horizons > digital perspectives internet time > NEO-TIME
  17. 17. #2. SCREEN > RE-EMBODIMENT (virtual) accelerated by digitembodiment the virtual physicality of 3Dworlds, avatars, etc >
  18. 18. DUALTERM avatar > screen as 4D space (virtually sensate)
  19. 19. #3. BEYOND SCREEN > RE-EMBODIMENT (physical) accelerated by digitembodiment the virtual physicality of 3Dworlds, avatars, etc beyond the screen with locative media, ubicomp, etc the digital meets us in our physicality dataXspace pixelsXarchitecture earth + data > AEROTOPIA
  20. 20. CHRONOPOLIS visitors > screen as RESPONSIVE topography
  21. 21. IDEALISM TODAY = ECOSOPHY resolve the tensions of innovations, ethics & designs update design to: 1: relate infosphere & earth 2: design as filter (protect people + air) 3: ethics is bottomline
  22. 22. AIR XY visitors > sensate (air) space / screen as hybrid
  23. 23. •• we inhabit the screen
  24. 24. •• we inhabit the air
  25. 25. - culture of idealism > screen as utopia - the computer doesn’t just sit there IT DICTATES - disembodiment > digitembodiment & immaterial - times of augmented/distributed challenges - re-embodiment > rematerial > AEROTOPIA - beyond PEOPLE, SPACES & SCREENS - SO “where/what next?” >> pragmatic idealism

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