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InArticle Video Ads
Boosting Viewability – Maximising ROI
Who We Are
Adclick Africa Media Group is a diversified digital media company providing cutting edge solutions for the
Digital Media industry. We serve both publishers and advertisers, and help achieve market-leading positions
through a solutions approach to digital media.
Over the past two years we have introduced industry shaping technology to help drive the South African digital
media industry forward. Whether you are a small advertiser or big publisher, our world-class technology
innovations can help you get ahead.
www.adclickafrica.com
Adclick Mobile is the mobile arm of Adclick Africa, providing a self serve mobile DSP to the African continent. Our aim is to help
advertisers big or small connect to their mobile audience. Our technology and service are second to none in Africa and we pride
ourselves in delivering your messages to audiences in a mobile first continent.
Adclick Engage is one of our most exciting divisions, bringing world-class native advertising formats to the African market. We
currently support some of Africa's leading publishers and advertisers, to date we have run campaigns for brands like Audi, BMW
and Breitling on these exciting platforms.
What Is The InArticle Video Ad Format
The InArticle video ad format is a game changing high performance solution for online video ads. In this format,
video ads are displayed within editorial content in a non-intrusive manner. Additionally, the video only starts to
play when the video is in-view, thus increasing viewability. Readers also have complete control of the viewing
experience.
www.adclickafrica.com
Video is injected
in article
www.adclickafrica.com
Over
64%Viewability
The InArticle video ad format is very:
 Effective,
 Non-intrusive
 Engaging.
www.adclickafrica.com
 Readers have total control of their viewing experience
 Advertisers’ enjoy great ROI as they only pay for ads that have been truly engaged with. They are only charged
once the video format is in-view,
Why InArticle Video Ads Rock
The ad loads politely, does not
autoplay audio, and clicks to
full screen.
www.adclickafrica.com
InArticle video ads enable brands to reach an engaged audience seeking out news and entertainment. Inevitably, the high
engagement generated by most content sites triggers the best results for advertisers.
Tap Into A Highly Engaged Audience
InArticle video ads are great for targeting
the audience that is:
 Affluent
 Educated
www.adclickafrica.com
InArticle Video Ads Work Best For:
New car launches
Financial service products
Most luxury goods,
And even consumer packaged goods.
www.adclickafrica.com
Contact us today for more information on our solutions.
info@adclickafrica.com
011 704 2641 & international +27 11 704 2641
Thank You…
www.adclickafrica.com

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InArticle Video Ads - Resolving Viewability & Boosting ROI

  • 1. InArticle Video Ads Boosting Viewability – Maximising ROI
  • 2. Who We Are Adclick Africa Media Group is a diversified digital media company providing cutting edge solutions for the Digital Media industry. We serve both publishers and advertisers, and help achieve market-leading positions through a solutions approach to digital media. Over the past two years we have introduced industry shaping technology to help drive the South African digital media industry forward. Whether you are a small advertiser or big publisher, our world-class technology innovations can help you get ahead. www.adclickafrica.com Adclick Mobile is the mobile arm of Adclick Africa, providing a self serve mobile DSP to the African continent. Our aim is to help advertisers big or small connect to their mobile audience. Our technology and service are second to none in Africa and we pride ourselves in delivering your messages to audiences in a mobile first continent. Adclick Engage is one of our most exciting divisions, bringing world-class native advertising formats to the African market. We currently support some of Africa's leading publishers and advertisers, to date we have run campaigns for brands like Audi, BMW and Breitling on these exciting platforms.
  • 3. What Is The InArticle Video Ad Format The InArticle video ad format is a game changing high performance solution for online video ads. In this format, video ads are displayed within editorial content in a non-intrusive manner. Additionally, the video only starts to play when the video is in-view, thus increasing viewability. Readers also have complete control of the viewing experience. www.adclickafrica.com Video is injected in article
  • 4. www.adclickafrica.com Over 64%Viewability The InArticle video ad format is very:  Effective,  Non-intrusive  Engaging.
  • 5. www.adclickafrica.com  Readers have total control of their viewing experience  Advertisers’ enjoy great ROI as they only pay for ads that have been truly engaged with. They are only charged once the video format is in-view, Why InArticle Video Ads Rock The ad loads politely, does not autoplay audio, and clicks to full screen.
  • 6. www.adclickafrica.com InArticle video ads enable brands to reach an engaged audience seeking out news and entertainment. Inevitably, the high engagement generated by most content sites triggers the best results for advertisers. Tap Into A Highly Engaged Audience InArticle video ads are great for targeting the audience that is:  Affluent  Educated
  • 7. www.adclickafrica.com InArticle Video Ads Work Best For: New car launches Financial service products Most luxury goods, And even consumer packaged goods.
  • 8. www.adclickafrica.com Contact us today for more information on our solutions. info@adclickafrica.com 011 704 2641 & international +27 11 704 2641 Thank You… www.adclickafrica.com