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Portfolio Adam Dancy


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A good illustration of some of my past projects.

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Portfolio Adam Dancy

  1. 1. Media Design & Production E N G A G E•I N F O R M •I N S P I R E marketing customer service training meeting openers leadership messages special initiatives point of sale orientation fundraising motivation new products investor relations direct-to-customer internal communications A d am D a n c y Interactive media / Film / Video 646-753-1799 752 West End Avenue New York, NY 10025
  2. 2. FDNY; Through The Lock Fire Department of New York City, Training Academy Designed to train FDNY fire fighters in ‘through-the-lock’ tech- niques and to provide a knowledge base of the locks they are like- ly to encounter on the job, this interactive CD-ROM links illustrat- ed diagrams and comprehensive descriptions with video demon- strations by department legend Captain Robert Morris. Widely distributed throughout the department, this program was cited by the FDNY and their strategic partner New York University as an ‘outstanding example’ of distance learning. ‘MPower’ Video-Based Training in a Box Client: Dendrite/ Bristol Myers Squibb Objective: Used by Pharmaceutical Sales Representatives in their home offices, this easy-to-follow video shows the set up and basic applications of their new mobile computer system. Distribution: The entire BMS sales force The Guest Services Series Client: Linens-N-Things Objective: This seven-part video-based sales training course uses humor, dramatized models, unscripted interviews and a spirited host to train sales associates at the home furnishing superstore’s 400+ retail stores in the basics of selling. Oil Drivers Training and Certification Client: Petro Oil Objective: This 11 module Computer Based Training provides comprehensive training and certification to Petro’s oil drivers in operational and safety procedures. Provided a complete range of media and related services including interac- tive design and programming, video production, and the instructional design for the entire course.
  3. 3. We’re Fighting For You Client: The Salvation Army Objective: An appeal for capital improvement funds Distribution: Private screenings for prominent philanthropists How do you tell a story about bricks and mortar? Through the people who live inside them. This heart-felt video far exceeded the Salvation Army’s fundraising goals. The Festival of Flavors Client: Youth Counseling Services Objective: To promote the Festival of Flavors fundraiser to potential donors and attract restaurateurs to next years event. This annual event raises money for New Jersey’s largest provider of services to children in crisis. Message to the Troops Client: Sport America Objective: A personal thank-you to the U.S. troops for their service in Afghanistan by the world-series winning coach of the New York Yankees. Distribution: U.S. Military bases throughout the world via VHS and Satellite up-link. A Little Help From My Friends Client: KPMG Objective: To celebrate and thank the support people who work behind the scenes at the New York Office, we used candid photos set to a dynamic music score. Distribution: Shown at their annual meeting with copies given to individual participants.
  4. 4. Interpreter, A Preview KPMG Tax Practice The challenge to our creative team was to describe the features of this complex financial software pro- gram in an exciting way for this marketing presentation for Tax Professionals. The end result is a dynamic, fast-paced, animated presentation and sleek packaging for a business card-sized CD- ROM. The presentation is also available through streaming media on the KPMG website. Marchon’s ‘Eye Spy’ Client: Marchon Eyewear Objective: This high-concept video about two spies trying to discover the secret of Marchon’s success built the brand identity of this fast-growing company to employees, vendors and the entire eyewear industry. Winner of the Monitor Award for Best Cinematography, and a Grand Finalist for Best Picture in the Monitor and Cindy Awards. Doral is New York Client: The Gorman Group/Doral Hotels Objective: To attract international business travelers. To avoid the expense of translating the video into many languages, we told their story completely through rich and dynamic visuals. Leveraging Technology Client: KPMG Forensics Practice/CTEC Objective: To give prospective internal and external clients and new hires a ‘tour’ of this remarkable state-of-the-art facility. Deliverable: Multi-purposed and delivered through VHS, used as media support in meetings and is available on their website.
  5. 5. Go Team New York! KPMG New York Office Produced entirely on location in the high- energy capital of the world: New York City, and featuring guest appearances by Governor Cuomo, Mayor Bloomberg, Mayor Giuliani, and the FDNY, and using the city’s landmarks as our backdrop, we captured New Yo r k ’s excitement and energy, using it to launch the KPMG New York Office Partners meeting. KPMG thought highly enough of this valentine to the greatest city in the world that it became the signature of their entire "Go Team New York!" campaign. Global Energy Conference With an innovative combination of graphics and news media, this video brought tremendous energy and focus in launching this two day conference for the Oil & Gas industry. TimeFrame Digital videotaped interviews at the conference, and in an around-the-clock on-site editing session, produced a new video for the second day. No stranger to challenging deadlines, we responded to our client’s needs with a video that re-framed the issues emerging at the conference with unequalled focus and timeliness.
  6. 6. Live Event Coverage Whether its a seminar, a meeting, an award ceremony or a special event, I have produced literally thousands of hours of live event cov- erage. My experienced producers and techni- cal crews create a first-rate media document of your event with minimal impact on the pro- ceedings. I organize and focus the material and seamlessly blend graphics and other learning aids to enhance and strengthen the original content. Mayor’s Corporate Volunteer Awards Client: KPMG, LLP Objective: Video coverage of the NYC Mayoral awards ceremony at Gracie Mansion with on-site interviews from senior KPMG executives. New Store Opening Client: Linens-N-Things Objective: We combined our video coverage of the ribbon cutting ceremony of a new store opening with interviews from customers and sales associates, as well as graphics and animation to create a ‘new store opening in-a-box’ for Managers and employees to use as a guide when engaged in that task.
  7. 7. Great Looks Linens-N-Things This fun and breezy daytime-TV influenced video helps Guests enjoy their window treatment purchases and avoid frustration by demonstrating how to install and style beautiful window treatments. Our charming hostess takes viewers on a tour through a beautiful home and into the Window Design workshop to inspire us with tips and techniques from the experts in the newest styles, ideas and trends in window treatment fashion. E Workforce, Open A Portal of Opportunity Client: BearingPoint/Cisco Systems Objective: This elegantly designed CD-ROM combines a video- based presentations and interviews with extensive graphics and animation, to present the comprehensive suite of resources supporting this innovative HR program. Distribution: An internal and external sales tool and knowledge resource Deliverable: Business card size CD-ROM. Wireless Communications, 101 Client: KPMG Client: KPMG Consulting (BearingPoint) Objective: To position the company as the thought leader in wireless communications This two-volume CD ROM was distributed throughout their established client base and the U.S. Government.
  8. 8. “Whether it’s video, DVD, CD-ROM, or internet media, Adam Dancy produces messages that are clear and focused, with content that viewers retain, and an exciting style that energizes audiences and tra n s fo rms them from viewers into ach i eve rs.” — Vice Chairman, KPMG "I have always been impressed by the level of service you "Adam Dancy helps me send a consistent message across have provided me over the years and this time you’ve far sur - my entire organization--a message that’s clear and cost passed my expectations. It’s a comfort to know that you’re effective…I count on him as part of my team." ‘there for me’ when I need you" - Vice President, Linens-N-Things - Associate Director, KPMG "The future for us is to train many new firefighters and keep "Adam Dancy is more than just a a media producer. Through them as safe as possible while performing an inherently dan - his understanding of our culture and goals, his technical gerous mission. Adam Dancy’s expertise and professionalism expertise and experience, he can take a project and run with will greatly enhance our ability to achieve that goal." it…He contributes to the organization." - Chief of Training, FDNY - Vice President, Human Resources, Petro A DA M DA N C Y 7 5 2 W e s t E n d A v e n u e , N e w Yo r k N Y 1 0 0 2 5 a d a m . d a n cy @ ve r i tel: 6 4 6 - 7 5 2 - 1 7 9 9