YouTube Mobile (m.youtube.com) is the #2 video-viewing site in
the world, second only to the YouTube desktop site. YouTube
Mobile is also the #1 video-viewing mobile website in the U.S.,
according to ComScore1
, with over 1 billion views a day.
With YouTube Mobile Ads, you can reach your audience no
matter where they are, and what device they’re on.
Find and engage your audience
25% of all YouTube views take place on mobile today. Reach this audience
using YouTube mobile ads, and further target your ad by demographics,
topics, placements, and keywords.
No added work
You can run the same video creative across different platforms, be it
on TV, desktop, or mobile. Though we encourage you to join the 33% of
advertisers with mobile-optimized sites right now
, you don’t need one
to run your video ad everywhere on YouTube Mobile. And if you have a
brand channel, it’s automatically optimized for mobile.
Manage and measure your campaign
YouTube Mobile Ads are managed through the same AdWords interface
as Google Search ads and the Google Display Network. You also have
the same access to YouTube Analytics to learn about your audience
and their interaction with your videos: demographics, engagement, how
viewers discovered your video, and much more.
YouTube Mobile Ads
Reach mobile users
Did you know?
YouTube is available on 350
million devices globally.
YouTube mobile traffic tripled
3 hours of video is uploaded
per minute to YouTube from
ComScore MobiLens, October 2011
Google/Ipsos/TNS, Global Perspectives: The Smartphone User & The Mobile Marketer, Jun 2011
YouTube at a glance
As of January 2012, YouTube
has 800 million monthly
unique users worldwide, who
upload 72 hours of video to
the site every minute. People
are watching more than
4 billion videos daily--the
equivalent of nearly half the
world’s population watching
a YouTube video every day.
YouTube Mobile now
constitutes 1 in 4 of these
video views. That’s a huge
potential audience for your