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119 THE APP ECONOMY www.activate.com Activate Tech and Media Outlook 2016

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119
THE APP ECONOMY
www.activate.com
The number of developers on a platform doesn’t matter if the top 20
publishers take most of the money
Total: $15B
OTHER 280,000+ DEVELOPERS
TOP 20 DEVELOPERS
$358M per
developer
$7B
<$28K per
developer
$8B
OTHER 380,000+ DEVELOPERS
Total: $8B
TOP 20 DEVELOPERS
$265M per
developer
$5B
<$8K per
developer
$3B
64%
48%
Sources: App Annie, appFigures, Apple, Google, PocketGamer.Biz, Think Gaming, Activate analysis

Published in: Technology, Business
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