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The Future of a Content-Driven World: How To Prepare Your Team

Content strategy today is more than just words and pretty pictures. Today's content strategist must understand that each member of their audience is different and has different content needs.

Join us for a webinar, hosted by Advertising Age, as we envision a new future for content marketing, and learn:

- What we expect content to look like in the future
- How teams can keep up with so many different types of content, audience segments, and publishing channels
- How brands can gain an edge over the competition through innovative content

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The Future of a Content-Driven World: How To Prepare Your Team

  1. 1. The future of a
  2. 2. Meet the
  3. 3. Welcome to
  4. 4. Classic
  5. 5. Integrated
  6. 6. Impact
  7. 7. ?
  8. 8. The new
  9. 9. The new
  10. 10. How to
  11. 11. These are times
  12. 12. content
  13. 13. brands publishers
  14. 14. really quite good
  15. 15. & &
  16. 16. influencers
  17. 17. definition
  18. 18. express identity
  19. 19. It’s
  20. 20. The Golden Age of
  21. 21. Requires us to
  22. 22. don’t even bother.
  23. 23. Fortunately, these are also times
  24. 24. brand
  25. 25. Be human
  26. 26. Unified Customer Profile
  27. 27. NoveltyNovelty
  28. 28. complicated.
  29. 29. atomic level.
  30. 30. permission expectation
  31. 31. Thanks!

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Content strategy today is more than just words and pretty pictures. Today's content strategist must understand that each member of their audience is different and has different content needs. Join us for a webinar, hosted by Advertising Age, as we envision a new future for content marketing, and learn: - What we expect content to look like in the future - How teams can keep up with so many different types of content, audience segments, and publishing channels - How brands can gain an edge over the competition through innovative content

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