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Drupal 8 Success Story

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The web is undergoing a massive re-architecture, driven by the explosion of mobile devices and applications, the requirement to deliver personalized experiences to every customer, and the demands on organizations to embrace digital transformation. Enter Drupal 8. Drupal 8 provides more than 200 breakthrough capabilities for users to build great digital experiences now and for the future.

But, is your organization ready for Drupal 8? In this webinar, we partner with Mediacurrent to give you the details on why Manhattan Associates chose to be an early adopter of Drupal 8, and how Drupal 8’s core functionality and Mediacurrent’s implementation expertise worked together to successfully execute on their optimal digital and redesign strategy.

In this webinar, you will learn about:
• How Drupal 8 plays a role in paving the future for Marketers and IT leaders
• The drivers that led Manhattan Associates to adopt Drupal 8
• Key Drupal 8 components implemented (for example, Drupal 8 Responsive and Twig)
• Lessons learned and challenges overcome while planning and implementing the site
• How Manhattan is ensuring reliability, scalability, and security with Acquia
• What to consider when evaluating Drupal 8 for your business

Published in: Technology
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Drupal 8 Success Story

  1. 1. Drupal 8 Success Story: 
 Manhattan Associates James Rutherford →  Director of Client Services, Mediacurrent David Aponovich →  Sr. Director, Digital Experience, Acquia
  2. 2. Are you ready?
 Acquia is Ready for Drupal 8

  3. 3. Fast. Fun. Beautiful. Authoring in D8 Re-imagined content authoring experience → In-line, in-context 
 editing on page → WYSIWYG editor → Focus on ease of use
  4. 4. D8 is 100% Responsive 100% mobile-first WCM for a 
 post-browser world → D8’s user interface is 100% responsive → Manage and approve content on any device → Preview how content will appear on device screens
  5. 5. Content-as-a-Service in D8 Content delivery for any channel or screen. → RESTful APIs in D8 core provide content flexibility → Deliver content as a service to any site, application, channel, device. → Pull content into D8 sites and apps from any source
  6. 6. D8 is a Developer’s Dream D8 makes life easier for Drupal front- and back-end devs →  Symfony2 framework for easier PHP development →  Twig theming engine built into D8 streamlines theming →  D8 supports modern front- end libraries →  Easier configuration management & unit testing
  7. 7. Translation and Localization in D8 Built from the ground up to support multilingual sites → Built-in tools streamline translation & localization → D8’s UI is translated into over 100 languages
  8. 8. Acquia is Ready for Drupal 8 →  Drupal 8 Success Program: To start building on Drupal 8 today !  Acquia provides you a Customer Success Manager and a Customer Success Engineer at no cost to ensure your success on Drupal 8 !  In addition, Acquia will provide unlimited Drupal 8 support tickets, prior to Drupal 8 going generally available →  Acquia’s Drupal 8 JumpStart: For organizations who want to learn Drupal 8 !  One week workshop to get your Drupal 8 projects rolling today !  Hands-on coaching/training for Drupal 8 !  Acquia will help start a Drupal 8 site build in onsite sessions with your dev. team
  9. 9. Drupal 8 Success Story: Manhattan Associates By: James Rutherford August 4th, 2015
  10. 10. James Rutherford Director of Client Services @jamesrutherford
  11. 11. Design/Theming ● Usability Testing ● Responsive Design ● Drupal Theming ● Annotated Wireframes @Mediacurrent Development ● Drupal Support ● Custom Module Development ● Large Scale Systems Integration ● Security & Performance Expertise We help organizations build highly impactful, elegantly designed Drupal websites that achieve the strategic results you need. Digital Strategy ● Content Strategy ● Content Generation ● Result Metrics ● Marketing Automation Integration
  12. 12. ● The story of Manhattan Associates and Drupal ● Key Drupal 8 components ● Evaluating Drupal 8 for your business ● Lessons learned ● The Acquia Platform Advantage ● Q/A @Mediacurrent Agenda
  13. 13. Manhattan Associates and Drupal A brief history. @Mediacurrent
  14. 14. In The Beginning... @Mediacurrent
  15. 15. Drupal 6 site launched in fall 2011 ● Cutting edge Drupal 6 site with full translation across 6 languages. ● Multiple domain publishing capability. ● Eloqua integration on all gated assets. ● Successful launch results in long term partnership between Manhattan Associates and Mediacurrent. @Mediacurrent
  16. 16. HOW DID YOU CHOOSE BETWEEN DRUPAL 7 OR DRUPAL 8? @Mediacurrent
  17. 17. Making the decision. ● Post launch innovation in Drupal 6 slows and stops compared to Drupal 7. @Mediacurrent
  18. 18. Making the decision. ● Post launch innovation in Drupal 6 slows and stops compared to Drupal 7. ○ Drupal 6 was released 2-13-2008 and Manhattan launched almost 4 years into the lifecycle. ○ Drupal 7 core and contribute community wasn’t quite mature enough at the start of development to commit to using 7. @Mediacurrent
  19. 19. Making the decision. ● Post launch innovation in Drupal 6 slows and stops compared to Drupal 7. ○ Drupal 6 was released 2-13-2008 and Manhattan launched almost 4 years into the lifecycle. ○ Drupal 7 core and contribute community wasn’t quite mature enough at the start of development to commit to using 7. ● Manhattan Associates team recognizes the need to upgrade. @Mediacurrent
  20. 20. Making the decision. ● Post launch innovation in Drupal 6 slows and stops compared to Drupal 7. ○ Drupal 6 was released 2-13-2008 and Manhattan launched almost 4 years into the lifecycle. ○ Drupal 7 core and contribute community wasn’t quite mature enough at the start of development to commit to using 7. ● Manhattan Associates team recognizes the need to upgrade. ○ Fully responsive digital experience required. ○ Improved translation tools. ○ Flexibility in contributed tools. (Keep up with contrib community) @Mediacurrent
  21. 21. Planning for the Future ● Discovery and architectural documentation of Manhattan’s new websites needs. @Mediacurrent
  22. 22. Planning for the Future ● Discovery and architectural documentation of Manhattan’s new websites needs. ● Drupal 8 Core matches majority of Manhattan’s business requirements. @Mediacurrent
  23. 23. Planning for the Future ● Discovery and architectural documentation of Manhattan’s new websites needs. ● Drupal 8 Core matches majority of Manhattan’s business requirements. ○ Internationalization. ○ Responsive out of the box. ○ Opportunity to be on the forefront of CMS innovation. @Mediacurrent
  24. 24. Planning for the Future ● Discovery and architectural documentation of Manhattan’s new websites needs. ● Drupal 8 Core matches majority of Manhattan’s business requirements. ○ Internationalization. ○ Responsive out of the box. ○ Opportunity to be on the forefront of CMS innovation. ● Mediacurrent develops plan and risk assessment for adopting Drupal 8 with a fallback and comparison of similar build in Drupal 7. @Mediacurrent
  25. 25. Planning for the Future ● Discovery and architectural documentation of Manhattan’s new websites needs. ● Drupal 8 Core matches majority of Manhattan’s business requirements. ○ Internationalization. ○ Responsive out of the box. ○ Opportunity to be on the forefront of CMS innovation. ● Mediacurrent develops plan and risk assessment for adopting Drupal 8 with a fallback and comparison of similar build in Drupal 7. ● Manhattan approves Drupal 8 project. @Mediacurrent
  26. 26. Key Components of Drupal 8 @Mediacurrent
  27. 27. Internationalization ● Why? ○ www.manh.com translated into 6 languages, more coming. ○ International marketing and editorial teams handling content across languages and markets. ● Native language handling in Drupal 8 ○ Built into Drupal 8 core APIs ■ Field level translation across everything. ● Views ● Blocks ○ Fully Translated User Interfaces. ○ Powerful built in Translation Interface. @Mediacurrent
  28. 28. Mobile First ● Why? ○ Manhattan recognized need to serve great relevant content in a usable way to mobile devices. ○ Increased SEO ranking. ○ Larger potential audience for content. ● Drupal 8 is designed to be responsive out of the box. ○ Best in class responsive image and media tools. ○ Administration experience is responsive as well. ○ Front end performance improvements. @Mediacurrent
  29. 29. Effortless Authoring ● Why? ○ Ability to scale editorial team outside of Web / CMS experts. ○ Compliment world class translation capability. ○ Ability to quickly create, review and publish relevant content empowers the marketing team to quickly implement new strategies. ● Drupal 8’s vastly improved editorial experience. ○ In-place editing of content without having to use the full edit form. ○ WYSIWYG configuration made easy with web security in mind. ○ Draft saving made easier. @Mediacurrent
  30. 30. Configuration Management ● Why? ○ Manhattans internal development team needs best in class workflows. ○ Faster development workflows reduce customization costs. ○ Required effective tools for collaboration with Partner Agencies like Mediacurrent. ● Transport configuration changes and manage versions with ease. ○ Create new configuration in development environment, then safely and easily export and push to production. ○ Exports all configuration to version control. ○ Drastically improves efficiency and reduces complexity of previous configuration techniques in Drupal 7. @Mediacurrent
  31. 31. Twig Templating Engine ● Why? ○ Manhattan requires the ability to quickly design and develop new marketing experiences. ○ Improved tool set for internal development team. ○ Ability to quickly adapt design across devices and platforms. ● Drupal 8 uses the Twig PHP Templating Engine. ○ Simplified easy to learn syntax. ○ Brings overall complexity of templates down, decreasing maintenance cost. ○ Increases speed to market and lower costs for future marketing ideas. @Mediacurrent
  32. 32. Built in Web Services ● Why? ○ Manhattan recognizes the need to integrate powerful third party technologies as marketing tools. ■ Eloqua ○ Need to be able to adapt to changing Web Technologies and push / pull data between systems. ○ Ability to power new Digital experiences from one data backend for the lifetime of the platform. ● Drupal 8’s powerful suite of built in Web Services. ○ Expose or import content via REST API without doing additional development. ■ Secure (HTTP Auth) ■ Export data in different formats (JSON, XML) @Mediacurrent
  33. 33. Evaluating Drupal 8 For Your Business @Mediacurrent
  34. 34. Evaluating Drupal 8 ● Manhattan Associates needed to understand the proposed budget, risk assessment and potential ROI with Drupal 8. @Mediacurrent
  35. 35. Evaluating Drupal 8 ● Manhattan Associates needed to understand the proposed budget, risk assessment and potential ROI with Drupal 8. ● Showing concrete proof of ROI over the lifetime of the platform. @Mediacurrent
  36. 36. Evaluating Drupal 8 ● Manhattan Associates needed to understand the proposed budget, risk assessment and potential ROI with Drupal 8. ● Showing concrete proof of ROI over the lifetime of the platform. ○ Expected lifecycle of Drupal 8 to be 6-7 years based on previous versions of Drupal. ○ Adopting early instead of going D7 and then D8 would save on the costs of another migration in a few years. ○ Being at the forefront of contrib innovation would save on custom development in the long term as Drupal 7 contrib efforts slow and Drupal 8 adoption grows. ○ Competitive advantage for Manhattan to be able to adopt the latest technology and rapidly adapt digital strategy with Drupal 8. @Mediacurrent
  37. 37. Lessons Learned @Mediacurrent
  38. 38. Lesson: Contributed Modules not as far along as we expected. @Mediacurrent
  39. 39. Lesson: Be flexible in your architectural design and build process. @Mediacurrent
  40. 40. Lesson: Good planning and risk management are essential. @Mediacurrent
  41. 41. Conclusion ● New Drupal 8 website launched on time and on budget May 15th. ● Commitment to planning and due diligence during discovery to correctly estimate risk and determine requirements is key. ● Drupal 8’s benefits are clear even at this point, with cores Translation capability, improved UI, new OO architecture and CMI being clear highlights during the project. @Mediacurrent
  42. 42. The Acquia Platform Advantage
  43. 43. The Acquia Platform Advantage ● Multiple environments with powerful UI and reporting tools. ● Crucial security advantages. ● Enhanced developer tools. ○ Speed up the development and testing process. ○ Save time and money. @Mediacurrent
  44. 44. Thank You! Questions anyone? @Mediacurrent Mediacurrent.com slideshare.net/mediacurrent

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