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ISPIM2017_Hemila

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Presentation of Jukka Hemilä at ISPIM 2017, Toronto, Canada

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ISPIM2017_Hemila

  1. 1. Four Stages of Startup Innovation Lifecycle for Mature Companies ISPIM, Toronto, 19.-22. March 2017 Jukka Hemilä VTT Technical Research Centre of Finland Ltd
  2. 2. 228/03/2017 2 Research Context & Objectives Research question: how to improve mature companies’ product innovation lifecycle in traditional product based businesses? Study is based on the state-of-the-art of innovation processes in startups from the literature review and on the empirical case data evidence from the multiple case studies, mostly in Finland but also in Spain, Romania and Belgium. The outcome is a four-stage innovation lifecycle model for mature companies improving their product innovation speed and strategic development as well the daily operations by utilizing lessons learned from startups.
  3. 3. 328/03/2017 3 Current Status The concept of MVP could easily been applied in mature companies Business model should be changed, when improving the competitiveness. Business strategy should define the goals and roadmap for the future. This study closes the gap between research and practice in cases of SMEs innovation processes and especially time to market in product innovations.
  4. 4. 428/03/2017 4 Areas for feedback & development 1. How you see the innovation activity and capability, especially time to market in startups and SMEs? Are the findings in this study relevant for companies more than five years old? 2. Can you recommend some other frameworks or methods for accelerating time to market in SMEs 3. Any feedback on proposed acceleration model? 4. Try our online tool, give feedback are the questions relevant and any feedback about the self-test? Self-test available: http://selftest.accelerateproject.eu/

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