How Taking the High Road Creates a Competitive Advantage in Business
By Adrian Gostick & Dana Telford
What is integrity and why is it important in business?
Authors Adrian Gostick and Dana Telford believe businesspeople with a high degree of integrity consistently display 10 telling characteristics that, in turn, gives them a competitive advantage within both their companies and their industries.
This book offers practical advice on developing a higher sense of integrity and its resulting competitive advantage.