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Cleanomatics Presentation Deck

Cleanomatics is a one-stop on demand cleaning services provider offering fully-fledged primary laundry & dry-cleaning services along with wide array of services including painting services, pest control services, home cleaning, corporate cleaning, shoe repair/clean, carpet & sofa dry cleaning and other related services.

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Cleanomatics Presentation Deck

  1. 1. Let us do the cleaning to your liking + more
  2. 2. Problem-Cleaning Industry Unorganized, fragmented, unreliable, inconvenient & inconsistent Not tech driven, not scalable Little capital, poor utilization Non standardized QC process No innovation, no automation Solution- by Cleanomatics Select Trusted Partners Branded SOP Driven Always On Automation
  3. 3. Market Size-Cleaning Industry-The Opportunity Residential Market(Top 12 population centers) = ₹ 15000 Cr per annum /2 Bn USD Commercial Market(Top 12 population centers) = ₹ 10000 Cr per annum / 1.3 Bn USD Global Market Size: USD 58 Bn by 2024 Global Market CAGR : 4.5% Source- 2019 report Indian Market Size : USD 9.6 Bn by 2026 Indian Market CAGR : 15% (Thrice the global rate) Source- 2017 report TAM FOR CLEANOMATICS
  4. 4. Market Validation/ Business Model/Expansion Plan in 3+ years ₹ 54 L 5000 3 2100 Our revenue since Day 0(12 Mos) Active Customers Cities # Orders since Day 0 We take an average Gross Profit of 25% on each transaction ₹ 772 Cr ₹ 131 Cr 12 Revenue-2025 Cities Gross Profit-2025 *As on June 2021 we have an ARR of ₹ 1 Cr
  5. 5. Product Select Service > Schedule > Pincode > Book
  6. 6. Market Adoption –Demand Side Traction-Customer Acquisition- O2O* • Residential Society Events/Demo • Classifieds • Other Offline Ads Social Media Technology • AI Enabled WhatsApp BOT Platform • E-commerce website • Zoho CRM • Mobile app in future Micro-Events * Online to offline
  7. 7. Market Adoption – Supply Side Traction- Strong Partnership Model Current- 25 Strong Supply Side Partners Pipeline & more for a delightful cleaning experience
  8. 8. Team Abhra Banerjee Founder & CEO Experience 25 years of experience in DULUX, Akzo Nobel, O&M, Havells India and Times group Education University of California (Berkeley), XLRI, Delhi Schools of Economics, Presidency University Experience 25 years C-Suite Technical Leadership across diverse verticals with GM, Chrysler, Delphi, Dover & Havells Education IIT-BHU, University of Rhode Island, University of Texas Experience 20 years of experience in the technology & finance services like Paypal & Visa Education MBA in Finance & Strategy (University of Rochester), BE(Mech) from NIT, VC Exec Program - UC Berkeley Mandeep M Singh Investor & Board Advisor Experience 29 years of experience holding global leadership positions with HSBC, Tech Mahindra, & Convergys Education CA from The Institute of Chartered Accountants of India, BCom Hons. from Punjab University Vishy Subramanian CTO Prakash Goswami Investor & Board Member Preeti Banerjee HR Director Experience 10 years of experience as a Teacher, Journalist, Restaurateur, Serial Entrepreneur Education MA (University of Pune); PGDCA (GNIIT) Team-Over 112 Years- Biz Devt, Mktg, Sales, Tech, Manuf, Fin-Tech, Banking
  9. 9. Five Year Projections • INR in lacs- • Scale up to • INR 772 Cr of Topline & • INR 60 Cr of PAT in 5 years! • Exit opportunity Y3-Y4 during Series A Fund Raise Y1 Y2 Y3 Y4 Y5 Revenue 735 5,906 19,256 38,957 77,235 Gross Profit 155 1,299 3,147 6,462 13,092 Branding & Development 91 443 1,313 2,008 2,721 People 144 456 666 856 1,096 General & Admin 93 225 270 340 447 EBITDA -146 209 927 3,282 8,850 PAT -160 192 911 3,269 5,994
  10. 10. Funding Our Askis for ₹ 1.5 Cr to fund New customer acquisition New population center expansion Tech platform advancement
  11. 11. Locational Expansion and share of revenue 62% 44% 18% 7% 10% 10% 5% 6% 0% 7% 0% 10% 0% 3% 5% 7% 0% 10% 20% 30% 40% 50% 60% 70% Y1 Y2 City wise expansion Ernakulam Ahmedabad/Baroda Mumbai Pune Chennai Hyderabad Bengaluru Kolkata Delhi NCR
  12. 12. Appendix
  13. 13. Customer Acquisition Costs & Customer Base 798 673 488 417 380 4,493 19,336 48,727 88,822 156,573 - 20,000 40,000 60,000 80,000 100,000 120,000 140,000 160,000 180,000 - 100 200 300 400 500 600 700 800 900 Y1 Y2 Y3 Y4 Y5 CAC Average Active Customers
  14. 14. Product as a service will be a new revenue driver Y1 Y2 Y3 Y4 Y5 from service 93% 92% 92% 89% 83% from product as service 7% 8% 8% 11% 17% 7% 8% 8% 11% 17% Segment Wise Income Contribution from service from product as service
  15. 15. Creating a valuable entity -147 210 927 3282 8850 -1000 0 1000 2000 3000 4000 5000 6000 7000 8000 9000 10000 Y1 Y2 Y3 Y4 Y5 EBITDA Growth EBITDA Growth -159 244 925 3253 5969 -1000 0 1000 2000 3000 4000 5000 6000 7000 Y1 Y2 Y3 Y4 Y5 Fund Position in lakhs Fund Position in lakhs 808 4376 7594 17618 0 2000 4000 6000 8000 10000 12000 14000 16000 18000 20000 Y1 & Y2 Y3 Y4 Y5 Valuation in lakhs EBITDA Multiple Valuation

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Cleanomatics is a one-stop on demand cleaning services provider offering fully-fledged primary laundry & dry-cleaning services along with wide array of services including painting services, pest control services, home cleaning, corporate cleaning, shoe repair/clean, carpet & sofa dry cleaning and other related services.

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