7 Wonders of the Social Media World


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Complete analysis of the free versions of 7 popular social media management tools with full feature breakdowns and comparison charts.

The 7 tools that are fully examined and compared are Hootsuite, Viralheat, Nimble, Tweetdeck, Tailwind App, Buffer App, and Iconosquare.

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7 Wonders of the Social Media World

  1. 1. 1Abdulhadi Hafez 7 Social Media ManagementTools FREE Full analysis by: @abudhafez June 2014
  2. 2. 2Abdulhadi Hafez Social Media Common Terms & Definitions Social Content Optimizer Optimizer with scientific content publishing trends, insights, and tips. Social Publishing Dashboard Used to schedule and post content on multiple platforms simultaneously. Social Data Reporting Robust metrics and smart insights o n the brand’s social activities Social Competitor Benchmarking Track the performance of your brand in comparison to yours and other industry leaders. Social Monitoring Monitor multiple social networks with intelligent and real-time feeds and streams. Social Targeting The ability to target your posts and searches to the right audience based on demographics. Social Engagement Dashboard Track real-time interactions with a smart social inbox & priority task list to manage conversations. Social Community Manager A fan/follower management tool to identify influencers, quantify contacts and qualify leads and potential customers.
  3. 3. 3Abdulhadi Hafez Main Benefit Comprehensive dashboard with management, publishing, monitoring, and engagement tools. One of the most used publishing and engagement tools which also allows for basic monitoring and reporting. Best free social CRM with smart inbox tool that works like email in aggregating conversations & opportunities. Twitter’s own dashboard to manage publishing, tracking and engagement with seamless customization. Best analytics and engagement tool for Instagram with robust stats and contest creation and mgmt tool. The leading Pinterest analytics, and monitoring tool One of the leading publishing platforms to schedule posts and receive recommended content. Main Limitation No analytics reporting except via paid version. Allows only 3 basic analytics reports with free version. *No monitoring dashboard . *No analytics reporting except by upgrading. Exclusive for Twitter. *Exclusive for Instagram. *No publishing feature. *Exclusive for Pinterest. *No publishing feature. *No monitoring or engagement dashboard . *No analytics except via paid. # of Accounts 5 5 3 1 1 1 5 Supported Platforms Desktop App? YES YES YES YES YES YES YES Mobile App? YES YES YES YES NO NO YES Benefits/LimitsofFreeVersionforEachTool Updated: June 2, 2014By:AbdulhadiHafez
  4. 4. 4Abdulhadi Hafez PUBLISH Compose / Schedule Compose and schedule posts with templates. Compose and schedule multi- media rich posts. Compose and schedule basic text posts. Compose and schedule multi- media tweets. X X Compose and schedule multi- media posts. MONITOR Real-time feed/tracker Real-time feed and tracker and with filters based on keywords, social channels and sentiment. Real-time stream of feeds for all networks. Real-time feeds with email alerts of interactions, messages and mentions. Real-time feed for Twitter stream. A real-time feed and tracker but without email notifications. Provides a dashboard with most recent pins and followers. X ENGAGE Mentions / Messages A stream of engagements - filter by platform. Full engagement dashboard for all networks. A smart social inbox with recent engagements. Real-time feed of engagements. Best Instagram tool to manage engagements Engage most recent followers & commenters. X CONTENT Optimize/ Discover Identify sentiment trends by brand or keywords. Provides a list of trends on Twitter. X Create custom feeds for each trending hashtag. Provides list of most successful & popular content. Provides a robust pin inspector. Provides suggested content to post by topic. DATA Analytics / Reports X Via paid version only. Only 3 reports via free version. X X Via Twitter Analytics. Best Instagram analytics tool with robust data. Analyze latest 250 pins only. X Via paid version only. COMPETE Compare/ Benchmark X Via paid version only. Compare your Facebook page vs. competitors’. X X X X Via paid version only. X TARGET Demographics / Location Target Facebook posts to a specific location. *Publish targeted Facebook posts. *Search local trends on Twitter. Search by hashtag but no local targeting. Most robust and targeted search tool powered by Twitter. Provides geographic map of your followers. X X COMMUNITY Followers / Influencers X X Manage 3000 contacts with lead generation tools. X Full community management suite. Engage newest followers. X ScopeofFreeVersionforEachToolBy:AbdulhadiHafez Updated: June 2, 2014
  5. 5. 5Abdulhadi Hafez Social Publishing Social Targeting Social Engagement Social Monitoring Desktop Link https://app.viralheat.c om/signup/free Mobile App Link https://itunes.apple.co m/us/app/viralheat/id 639511532?mt=8
  6. 6. 6Abdulhadi Hafez Social Publishing Social Analytics Social Engagement Social Monitoring Desktop Link https://hootsuite.com/pl ans/free Mobile App Link https://hootsuite.com/p roducts/mobile-apps
  7. 7. 7Abdulhadi Hafez Social Publishing Social Community Social Engagement Social Monitoring Desktop Link http://www.nimble.c om/pricing/details/ Mobile App Link https://itunes.apple.c om/us/app/nimble/id 651636273?mt=8
  8. 8. 8Abdulhadi Hafez Social Publishing Social Community Social Engagement Social Monitoring Desktop Link https://tweetdeck.twitter.com / Mobile App Link https://itunes.apple.com/us/a pp/tweetdeck-by- twitter/id485812721?mt=12
  9. 9. 9Abdulhadi Hafez Social Community Social Monitoring Desktop Link http://iconosquare.com/ Mobile App Link No Mobile App Social Engagement Social Analytics Social Content Optimizer
  10. 10. 10Abdulhadi Hafez Social Community Social Monitoring Desktop Link http://www.tailwindapp.com/ pricing Mobile App Link No Mobile App Social Engagement Social Analytics
  11. 11. 11Abdulhadi Hafez Desktop Link https://bufferapp.com/ Mobile App Link https://bufferapp.com/extras Social Publishing Social Content Optimizer
  12. 12. 12Abdulhadi Hafez Link The FREE GOT @abudhafez Click Thank you. Question? Comment?A http://www.linkedin.com/in/ahafez OR June2014