Product development second advert

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Product development second advert

  1. 1. PRODUCT DEVELOPMENT Jess Britton
  2. 2.  I decided that for my second advert idea I needed to find an image that would fit in with the copy that I was going to use. I decided that I needed an image that represented Scotland, and I found this image that worked well. I decided on using this image for my advert because it clearly shows what the focus of the advert is about. I found a font that blended in with the image, and I believe that making this look like part of the image works best, because its quite subtle. However looking at the finished product, I can see that I could find an image that is more complicated. The aspects that worked best in this advert however was the fact that I could tell a story without too much going on. However if this was a real advert, people won’t take much notice of it. If I was to use this image again I would edit it, I would change the overall colours, the sky and I would also cut out the image of the mountain and put it on a different image.

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