40% of print books are unused six years after purchase fewer than 40% of the purchased Springer e-books have not been used within two years or purchase ~19% of e-book titles have been accessed at least once 43,723 books from NetLibrary & Ebrary
The Value of Purchasing E-books From A Large Publisher
The Value of PurchasingE-books From A Large PublisherA Usage-based Analysis of Oxford UniversityPress E-books
Campus Life & E-books Book Lovers (34%) have an inherent affinity for the print form Technophiles (23%) are strongly interested in the possibilities of new technology as regards the book Pragmatists (17%) are the most neutral of the four, as they are most interest in content and see pros and cons of both formats Printers (26%) prefer print books but are distinguished from Book Lovers in that they have specific difficulties with the usability of e-books
Research Citations1. Aaron Shrimplin, Andy Revelle, Susan Hurst, and Kevin Messner, “Contradictions and Consensus – Clusters of Opinions on E- books,” College & Research Libraries 72, no. 2 (2011): 181-190.2. Andy Revelle, Kevin Messner, Susan Hurst, and Aaron Shrimplin, “Book Lovers, Technophiles, Pragmatists, and Printers: The social and demographic structure of user attitudes toward ebooks.” College & Research Libraries (forthcoming).
OhioLINK EBC What is it? What’s in it? What about the publisher’s platform? What publishers are included? ◦ ABC-Clio, Chadwyck-Healey (Proquest), Gale, Sage, Springer, and Wiley What else is in the EBC?
Benchmarks Galvin, Thomas J. and Allen Kent. “Use of a University Library Collection: a Progress Report on a Pittsburgh Study.” Library Journal 102, no. 20: (1977): 2317-20 Bucknell, Terry. "The Big Deal Approach to Acquiring E-Books: A Usage-Based Study." Serials 23, no. 2 (2010): 126-134. Sprague, Nancy, and Ben Hunter. "Assessing E-Books: Taking a Closer Look at E-Book Statistics." Library Collections, Acquisitions, & Technical Services 32 (2009): 150-57. OhioLINK Collection Building Task Force, Julia Gammon and Edward T. O’Neill. 2011. OhioLINK OCLC Collection and Circulation Analysis Project 2011. Dublin, Ohio: OCLC Research. http://www.oclc.org/research/publications/library/2011/2011-06r.htm.
Infrequently Used Titles 18/102 titles had 1 use 14/102 titles had 2 uses 14/102 titles had 3 usesOR46/102 titles had 3 uses or less (45.1%)Long tail constitutes 7.9% of the total downloads (88/1,111)
Downstream Use Usage patterns show that many titles that were used (1 or more uses) in 2008 or 2009 received additional usage in 2010 and 2011. There are 18 books with use in 2008 or 2009. Of these 18 titles, 12 (66.7%) had 1 or more uses in 2010 or 2011.
Value of the Big Deal Our price tag to OhioLINK is commensurate with use and becomes a better value overtime with additional usage – even with the high, non-use number (73%). 102 used titles @ list price = $8,525.05 (average cost per used title is $83.58) Cost per download ($7.21) appears to be high when compared with benchmarks (e.g., Elsevier study of ScienceDirect e-books which determined cost per use is $5.10 per chapter). Having the choice to select only a subset of subject might be useful 35 high use titles @ $83.58 = $2,925.30 and 46 titles with 7.9% of total DLs (88/1,111) @ $6.00 per download = $528.00 Total = $3,453.30 This model would save us over 50%.
Conclusions Underperforming asset yet financially gets a passing grade Pareto rules! A relatively few high use titles dominate & the long tail accounts for a very small percentage of the total downloads Platform matters! e-books that are cross- searchable with e-journal content is attractive (Pragmatists and Technophiles) Not all subject areas are the same Use begets more use as time goes on ...
Next Steps Continue to evaluate different e-book purchasing and pricing models No single approach E-books on demand - PDA & PPV/STL E-Approval Make accessible all we can afford? Will DDA work at the consortial level – OhioLINK? Stewardship Weeding of titles/replacement Local print on demand Marketing Easy access and better usability (comprehensive search) – discovery tools Look for solutions that provide even more e-book titles, available at the time of publication, with multiple purchasing and pricing models UPCC Books on Project MUSE, Books at JSTOR, Other Platforms
QuestionsAaron K. ShrimplinAssistant Dean for Collections and Research Servicesshrimpak@muohio.eduJennifer W. BazeleyE-Resources & Serials Librarianbazelejw@muohio.edu