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IRM UK - Enterprise Architecture Conference Europe 2010 - 16 ...

  1. 1. Europe’s Leading Independent Conference 11th Annual Conference EAC Enterprise Architecture 16-18 June 2010 Radisson Blu Portman Hotel, London, UK 2010 Case Studies & Contributors Include: Conference Europe 2010 ▲ Towergate Partnership Ltd ▲ Shell ▲ ABN AMRO Making the Connections between Strategic Designs ▲ BT Global Services ▲ Department for Work and and Business Outcomes Pensions ▲ DHL The European Enterprise Architecture Conference is an independent, well-established event that has ▲ National Policing brought the EA community’s foremost experts together in London for the past 10 years. It offers Improvement Agency opportunities to meet and learn from an unparalleled range of leading-edge thinkers and experienced ▲ The Open Group practitioners from around the world. This is Europe’s leading Enterprise Architecture Conference that is not analyst or vendor led. ▲ Office for National Statistics ▲ The Carphone Warehouse The 2-day conference programme caters to all levels of experience and covers a balanced set of ▲ Norwegian Tax Administration topics which will appeal to everyone with an interest in EA. This year, the main themes are: ▲ Microsoft ● EA as a strategic tool that guides the cohesive design of portfolios of IT assets and projects, ▲ Sogeti Nederland reducing cost and optimising the value gained ▲ Detica ● Leading-edge enterprise modelling techniques for getting to grips with organisational complexity ▲ Capgemini ● How to apply the results of EA to improve project success ● Re-thinking what is required of EA teams to cope with fundamental structural changes and new ▲ Aljazeera Network delivery models for business and IT ▲ NASA ▲ Sabre Airline Solutions The pre-conference seminar day offers a range of in-depth tutorials and workshop sessions, run by established experts in their field. ▲ Loughborough University The conference also presents an excellent opportunity to network with others in similar situations and share experiences. Delegates consistently report that they gain renewed inspiration and fresh Media sponsors: insights into the latest EA thinking and innovations from attending this event. Conference Chairs and Keynotes: John Zachman Sally Bean Michael Rosen Don Tapscott Zachman International Sally Bean Limited Cutter Consortium nGenera Gold sponsors: Produced by: Supported by: Enterprise Architecture SG Strategic IT Training Ltd & Data Management SG In association with: Standard sponsors:
  2. 2. Conference Overview Who Should Attend Full details can be found at Exhibits 17-18 June 2010: ▲ Enterprise Architecture practitioners ▲ CIOs and Chief Architects responsible for translating business strategic This is an ideal opportunity for delegates to network vision into IT-enabled delivery programmes and creating more flexible IT systems with leading vendors/consultancies in the area of ▲ Senior Business Strategists and Analysts, Chief Operating Officers and Enterprise Architecture. Exhibit Hours are as follows: Business Managers who want to create more agile organizations, ensure cross-functional integration, and optimize their investment in assets and 17 June 18 June change programmes ▲ IT Architects and Designers, Project and Programme Managers responsible 10:15-10:45 10:00-10:30 for adhering to architecture guidelines and interested in influencing standard 12:45-14:00 12:30-13:45 setting activities 16:00-16:30 15:45-16:15 Whether you are responsible for business or IT success, this conference will 17:30-19:00 provide you with pragmatic tools for thinking, models and frameworks for analysis and decision making, and insight into real world best practices. “ ● Good diverse range of topics, lots of useful messages to take away The event is structured to accommodate delegates at all levels and in all types of organization. Whether you are just getting started in Mark Perry, Enterprise Architect, EDS architecture, re-appraising your approach, or working to tune your ● Perfect event if one wants to feel the pulse of EA. Excellent performance, you will find sessions that address the issues that you learning and networking forum. are facing. Amitabh Apte, Enterprise Architecture Group, SITA Group Booking Discounts: 2-3 delegates 10%, 4-5 delegates 20%, ● A very interesting and thought provoking event - my first visit and I would want to return. 6+ delegates 25% Charlie Anderson, Senior Manager IT Services, Fife Council Pre-conference seminars ● Well organised and provided a good insight on EA. Will really The pre-conference day offers a uniquely varied range of in-depth learning benefit and add values for implementing an Enterprise level sessions, run by experienced practitioners and leaders in their field. architecture across the Enterprise. Full-day seminars: Ali Manzoor, Project Manager, Abu Dhabi ▲ An EA Fundamentals seminar, providing a general interactive EA learning Commercial Bank experience, covering a wide range of introductory topics and best practices ▲ A new executive workshop about how to maximise the contribution of ● Great Conference – especially the Tutorials and Keynotes. Enterprise Architecture to strategic business leadership and Jan Christiansen, Chief Information Officer, NSB AS value-creating investments in change Half-day seminars: ● The Conference was very good and had a fantastic time catching ▲ An Introduction to the Zachman Framework™, delivered by John Zachman up with so many great names in the industry. himself Gleuto Serafim, Infrastructure Solutions Architect, ▲ A seminar on the practical uses of the Zachman Framework™ Tecala Australia ▲ An Introduction and overview of TOGAF 9’s Architecture Development Method (ADM) ● This was my first step on a long journey – but I now know what ▲ A seminar on the Archimate modelling language direction I should be going in! ▲ A new seminar on the evolution of enterprise data modelling and why it is important Steve Rees, Architect, SAS ▲ A seminar about how to translate the results of process architecture into ● My first time attending an EA conference, and will be coming detailed requirements for system and process change back. This conference has helped me understand the whole Enterprise Architecture from a business prospect. Conference ” Raj Kumar, Demand Analysis, GlaxoSmithKline As part of the conference proceedings, thought-provoking and inspiring ● Good opportunity to ‘benchmark’ others experience with ours. Well keynote sessions will be supplemented by track sessions from experts and organised, aligned with today’s and tomorrow’s issues. practitioners, presenting new ideas and real-world success stories. There will also be networking opportunities and vendor-sponsored sessions that Gert Eijkelboom, De Nederlandsche Bank demonstrate their contribution to the field. The tracks are as follows: Track 1: Enterprise Architecture as a Management Discipline: The application of EA to Strategic Planning and Programme and Portfolio management. Track 2: Enterprise Architecture Modelling: Different approaches to modelling the critical elements and interactions in the enterprise in order to achieve coherence and flexibility. Track 3: Exploitation of Enterprise Architecture: The use of EA to guide implementation projects and make them more efficient and effective. Track 4: Approaches to Enterprise Architecture: How to select the appropriate approach to EA for your organisation and how to apply Frameworks and Methods. IRM UK Strategic IT Training Ltd, Bishops Walk House, 19-23 High Street, Pinner, Middlesex HA5 5PJ, UK e-mail: tel: +44 (0)20 8866 8366 fax: +44 (0)20 8866 7966 2
  3. 3. Agenda Wednesday 16 June: Pre-Conference Seminars 08:30-09:30 Registration 09:30-17:30 EA Fundamentals - Practical Steps to Delivering Value, John Good & Mick Adams, Capgemini 09:30-17:30 Driving Business Performance with Enterprise Architecture, Chris Potts, Dominic Barrow 09:30-13:00 Introduction to the Zachman Framework™ for Enterprise Architecture, John Zachman, Zachman International 09:30-13:00 The Open Group Architecture Framework (TOGAF™): A Comprehensive Overview, Stuart Macgregor, Real IRM 09:30-13:00 The Evolution of Enterprise Data Modelling, Chris Bradley & Tim Franklin, IPL 14:00-17:30 Realizing the Potential of the Zachman Framework™, Stan Locke, Zachman Framework and Associates 14:00-17:30 Introduction to ArchiMate, Harmen van den Berg, BiZZdesign 14:00-17:30 From Process Architecture to Design and Requirements – A Case Study, Alec Sharp, Clariteq Systems Consulting Thursday 17 June: Conference Day 1 & Exhibits Track 1: EA as a Management Track 2: EA Modelling Track 3: Exploitation of EA Track 4: Approaches to EA Discipline 08:00-09:00 Registration 09:00-09:15 Introduction from the Chairs: John Zachman & Sally Bean 09:15-10:15 KEYNOTE: Surfing the Tsunami, Riding the Waves of Change to Bring Business Value, Michael Rosen, Cutter Consortium 10:15-10:45 Break and Exhibits 10:45-11:45 Enterprise Architecture as a Building a Process Architecture on The Norwegian Tax Administration’s The Architecture of Management Discipline a Budget – Trials,Tribulations, Road to IT Excellence Enterprise Architecture Adrian Apthorp, DHL Express and Lessons Learned Bjorn-R Solstad, Capgemini Consulting Leonard Fehskens, The Open Group Alec Sharp, Clariteq Systems Consulting Camilla Roark, Norwegian Tax Administration 11:45-12:45 Enterprise Architecture: From Zero to Business Vocabulary: The Catalyst to Bringing Enterprise Architecture Selecting Approaches to Enterprise Hero in 12 Months Healthy Business/IT Communications to Life in Projects with the Architecture Jonathan Ayre, Cliff Longman, AdaptableData Project Start Architecture Sally Bean, Sally Bean Ltd Department for Work and Pensions Martin van den Berg, Sogeti Nederland 12:45-14:00 Lunch and Exhibits 14:00-15:00 KEYNOTE: Architecting for an Age of Intelligence, Don Tapscott, nGenera 15:00-16:00 Enterprise Architecture as an enabler for sustainable Business Transformation, André Swart, & Anna Mari Uys, Old Mutual The Business Intelligence Challenge for Enterprise Architects - How can Enterprise Architecture govern Business Intelligence? Simon Griffiths & Adam Boczkowski, Oracle Corporation 16:00-16:30 Break and Exhibits 16:30-17:30 Delivering Decision Effectiveness The Event Network as Enabler Safety first – How an EA approach to “No we don’t do the floor plan!” through Enterprise Business of Business Agility Information Assurance is Helping the How to be Realistic with Enterprise Architecture Christopher Bird, Ministry of Justice Reduce Costs without Architecture Dick Whittington, Sabre Airline Solutions Sacrificing Security Deborah Weiss, VicTrack The Salamander Organisation John Fitzgerald, Ministry of Justice James Chappell, Detica 17:30-19:00 Drinks Reception and Exhibits Friday 18 June: Conference Day 2 & Exhibits 09:00-10:00 KEYNOTE: Case Study Examples of the Zachman Framework PANEL: The Future of Enterprise Architecture: EA at the Crossroads John Zachman, Zachman International Moderator: Sally Bean, Sally Bean Ltd Panellists: Adrian Apthorp, DHL Express, Chris Potts, Dominic Barrow, Nigel Green, Independent Consultant, Jon Hill, BNP Paribas and Michael Rosen, Cutter Consortium 10:00-10:30 Break and Exhibits Application Portfolio Management in Executing Architecture Ask Not What Agile Can Do for You… TOGAF 9 Elaboration of the Zachman 10:30-11:30 the Context of a Global Enterprise Richard Weston, Towergate Partnership Ltd Framework Architecture Programme Loughborough University Stan Locke, Zachman Framework Associates Martin Dawson & Mark-Jan Paanakker, Shell 11:30-12:30 Lean EAI - Making the Case for Integration in the Cloud, Bradley Flemming, Liaison Technologies 12:30-13:45 Lunch and Exhibits 13:45-14:45 Assessing Effectiveness: NASA A Case Study - Implementation Improving Procurement Outcomes by Implications of Cloud Computing for Capabilities Portfolio Management and Integration of the Zachman applying Enterprise Architecture Enterprise Architects Robert Stauffer & Lawrence Helm, Framework for Enterprise Architecture Calum Steen, National Policing Matt Deacon, Microsoft Information Dynamics within a Dynamic Growing Business Improvement Agency Tas Ranson, The Nova Group of Companies 14:45-15:45 When Worlds Collide: EA Approaches What can Service Designers Learn Visible Enterprise Architectures Introducing TOGAF at ABN AMRO: to Managing Strategic Change from Software Architects? Milan Guenther, a Matter of Cut and Paste David Byrne, Simon Field, eda.c enterprise design associates Wouter Schmitz, ABN AMRO The Carphone Warehouse Office for National Statistics 15:45-16:15 Break and Exhibits 16:15-17:15 Session to be confirmed: Simplified Business-Event Processing - Challenges faced by IT Architects in Delivering value from EA, from the visit for “Twitter for Business Events” Highly Dynamic and Demanding Board Room to the Rock Face updated information Nigel Green, Organizations Stuart Macgregor, Independent Consultant Juttas Paul, Real IRM Aljazeera Network 17:15-17:30 Conference Wrap-up - Conference Chairs 3
  4. 4. Pre-Conference Seminars Wednesday 16th June 2010 09:30 – 17:30 the implications of producing and of not updated and aligned with the growing global producing the identified set of descriptive business and methodology needs. Over the past EA Fundamentals - Practical Steps to representations in the course of accommodating decade the Framework™ content and graphics Delivering Value current demand from the Enterprise. It will have gained wide acceptance in the EA business show the importance of ensuring that long term community, a large number of industries and a John Good & Mick Adams, Capgemini fundamentals and building blocks are addressed wide geographic dispersion. We are now moving This full day seminar, using a mixture and retained into the future. on to the next stage of applied research and of presentation, discussion and 09:30 – 13:00 development by elaborating Framework™. group work, is for those starting in Those involved are academic business EA, and also those who wish to The Open Group Architecture Framework educators, methodologists, ontologists, and tool refresh their approach. The key vendors. This seminar will show you topics to be presented and (TOGAF™): A Comprehensive Overview ● How a methodology deliverable can be discussed will include: Stuart Macgregor, CEO, Real IRM extracted into the Framework™ ● Why we do EA. The purpose and The Open Group Architecture classification benefits of an EA approach. How Framework (TOGAF™) is a ● How these component pieces can be to identify the stake-holders in EA comprehensive architecture examined for design consistency and quality and what value it brings to them framework and methodology and how to re-assemble and re-deploy these ● Delivering EA. A 6-step guide to which enables the design, pieces back into the enterprise solution getting started. Finding the real evaluation and implementation of 14:00 – 17:30 needs and taking the best approach - the right architecture for an enterprise. The delivering value fast. How to sustain the effort framework is vendor and technology neutral Introduction to ArchiMate and realize the benefits and can be adopted by any organization as an Harmen van den Berg, BiZZDesign ● The EA toolkit. Frameworks, methods and architecture method. This workshop will tools - what they are and when to use them. A complete approach to enterprise provide a comprehensive overview of the architecture (EA) requires: (1) a A roadmap to developing your capability Architecture Development Method (ADM) and over time framework describing architectural Enterprise Continuum that are the core viewpoints; (2) a language for ● Managing EA. Governance and quality elements of TOGAF. The objectives of this architectural descriptions; (3) a management; identifying just what you need, workshop are to: method for constructing and no more. Integrating EA into the broader ● Provide an overview of TOGAF as a architectures. The Open Group's TOGAF business framework and method standard is the leading open method for EA ● Next steps. Getting further value from this ● Illustrate how TOGAF should be used with development, including a process, techniques and conference and taking action afterwards other industry frameworks best practices. The Open Group's ArchiMate Now in its fifth year and fully revised to take ● Provide a practical view on the outcomes of standard is the language for integrated EA account of updates to TOGAF, Zachman and the applying TOGAF modelling, describing the business, application current economic outlook, over 100 09:30 – 13:00 and technology layers and their relationships. In organisations have already benefited from this this tutorial, the ArchiMate language is explained, seminar and its practical and pragmatic approach. The Evolution of Enterprise Data Modelling including techniques for visualizing and analyzing Chris Bradley & Tim Franklin, IPL enterprise architecture. Based on examples from 09:30 – 17:30 real-life cases, we show the way ArchiMate With its roots in DBMS supports modeling and visualizing enterprise Driving Business Performance with EA implementation, the relevance of architecture. Also the relation between Chris Potts, Corporate Strategist, data modelling to enterprise ArchiMate and TOGAF is explained. Dominic Barrow architecture has often been Delegates will learn from this session: This full-day seminar and workshop questioned. But today's business ● ArchiMate in a nutshell is about how to maximise the systems landscape isn't just about ● Modeling and visualizing EA with ArchiMate contribution of Enterprise developing "new" DBMS based ● How to deliver EA using ArchiMate and TOGAF Architecture (EA) to strategic systems. The business systems 14:00 – 17:30 business leadership and value- portfolio contains a variety of creating investments in change. It focuses on how additional components such as ERP From Process Architecture to Design and Enterprise Architects drive big-picture packages, BPM Suites, BI & DW Requirements – A Case Study improvements in business performance, in the systems, Mashups & Portals, The Alec Sharp, Clariteq Systems Consulting context of corporate and business strategies. It Cloud and SOA & XML message will help you to benchmark and develop your based systems. Is DATA important in these This seminar addresses the organisation's maturity at exploiting EA capabilities systems - you bet. Has modelling moved on to challenges and successful techniques cater for these? Well - that's what this talk is for getting from scope-level and architectural innovations, including: architectures into detailed process ● The Double E, Double A strategy for about and it's why Enterprise Architects really need to know the fundamentals of modelling and and system requirements.The integrating EA with business leadership seminar first looks at what functional ● How to think like an enterprise investor: how to engage with the business using different levels of models. Do the rules change when requirements are, why they are so difficult to using structural performance ratios to make develop, and how these techniques help.We'll pay EA choices we're dealing with ERP, Mash-ups, XML or SOA applications and trying to link all these together? special attention to the problematic "great leap ● EA, business innovation, and the end-to-end How can we leverage existing logical data downward" from architecture to specification-level process of investing in change requirements, and the integration of process, ● Maximising EA s contribution and influence: models for this new audience? And how can we use high level models to engage more effectively application, and data perspectives. Next, we'll show the Enterprise Architect s dashboard how these techniques were applied on a recent ● Being masters of uncertainty: strategy with the business? This half day seminar will first re-emphasise the "traditional" place modelling project. In this case study, an organization scenarios and architectural impacts completed their initial process architecture and ● Understanding the politics of EA, and its has in the DBMS planning and design lifecycle. It immediately had a need for the design of a critical influence on business culture will then go on to show how data modelling can new process, and the definition of IT and other be used and why it's vital in the other areas of requirements.This project will illustrate the 09:30 – 13:00 the application portfolio: ● Why data modelling is increasingly application of these techniques, highlighting how Introduction to the Zachman architectural considerations impacted process important at an enterprise level design, and how process design seguéd into the Framework™ for Enterprise Architecture ● What types of data model should an discovery and validation of various types of John Zachman, President, Zachman organisation have and develop requirements. Guidelines and tips based on this International ● When to develop models top-down and and other project experiences will be shared. This seminar is a brief introduction when to do them bottom up. Key topics include: to the background, rationale and ● How to apply data models to data ● A simple framework incorporating business logic of the Zachman Framework placement and management strategies in process models, use cases, service for Enterprise Architecture. It will differing circumstances (ERP, SOA, MDM, specifications, and data models first explore some definitive Cloud, DW &BI) ● Scope, concept, and specification (planner, reasons for the appearance of the ● How to manage models and keep them owner, and designer) views for each technique Zachman Framework on the scene several years relevant and current ● Why techniques from commercial software ago. It will then provide an overview of the basic 14:00 – 17:30 or military/aerospace environments fare logic of the Framework itself which is derived poorly in business or government settings from the precedent established in the older Realizing the Potential of the ● Feedback from the project perspective back disciplines of Architecture and Construction; Zachman Framework™ to the enterprise architecture Engineering and Manufacturing. The Framework Stan Locke, Managing Director, Zachman ● Lessons on making architecture useful to defines the set of descriptive representations Framework Associates analysts and developers that are required to create a complex object This session is an extended version of the (like an Enterprise) and serve as the basis for John Zachman’s seminal work, “A Framework for Information 'Mind-the-Gap' presentation delivered by Alec changing the object instance (the Enterprise) Sharp at the 2008 conference, which was the after it is created. The seminar will also address Systems Architecture” has been top-rated presentation that year. 4 For full seminar outlines visit:
  5. 5. Conference Thursday 17th June 2010 CASE STUDY companies do not have a defined vocabulary between 09:00 – 09:15 Track 3: The Norwegian Tax departments so business people struggle to communicate accurately with their peers. INTRODUCTION FROM THE CHAIRS Administration’s Road to IT Excellence In this session, Cliff will show how techniques used Bjorn-R. Solstad, Principal, Capgemini Consulting, primarily for DATA modelling can be adapted to John Zachman, President, Zachman International, deliver a consistent BUSINESS vocabulary that Sally Bean, Director, Sally Bean Ltd Camilla Roark, Enterprise Architect, Norwegian Tax business people from different departments and IT Administration people can use as a standard for better 09:15 – 10:15 KEYNOTE The Norwegian Tax Administration (NTA) has a communication. The process of developing this complex portfolio of systems. The future challenge of vocabulary leads to an empathy between business and Surfing the Tsunami: Riding the Waves NTA is dependent on the ability to ensure an IT practitioners which in turn creates a more of Change to Bring Business Value excellent co-operation with other public units, the productive atmosphere in which to get the most Norwegian population and commercial businesses. from IT investments. You will learn: Michael Rosen, Director, Enterprise Many of the legacy systems might be a barrier to this. ● How empathy in conjunction with modelling Architecture, Cutter Consortium This presentation will tell how the NTA in 2008 techniques accelerates common understanding So much is happening in IT these started a process, together with Capgemini ● How to adapt data modelling techniques to days; it’s hard to keep up with the Consulting, to build a new Enterprise Architecture develop a business model and formal business tsunami of change. But, as and how they made the IT City Plan a foundation for vocabulary Enterprise Architects, it’s our job all new developments. ● Questioning and feedback techniques to improve to not only be abreast of the We will emphasise how the IT City Plan was made accuracy of the vocabulary and accurately latest developments, but to put operational through a new architectural governance capture business requirements them into perspective within our enterprise. A structure and how this was implemented. solid conceptual landscape of each architectural ● The challenges behind the decision to start on domain can help architects position the changes the Enterprise Architecture Roadmap Track 3: Bringing EA to Life in Projects to fit their enterprise and provide maximum ● How the key deliverables of the EA project were with the Project Start Architecture value. As always, we need to respond to new developed business demands. But now more than ever, new ● Key findings when comparing the legacy portfolio Martin van den Berg, Service Line Manager, avenues exist to create additional opportunities to the IT City Plan Sogeti Nederland for the business. This keynote, illustrated with ● The Enterprise Architecture Governance The Project Start Architecture (PSA) is one of the case study examples of topics such as cloud Structure and how it was applied computing, Enterprise 2.0, semantic technologies, ● Lessons learned and pitfalls key architecture artefacts of the DYnamic Architecture (DYA) approach. The PSA delineates a green IT, will position the changing concerns of enterprise architecture to enable you to use concrete and usable framework within which the them to deliver value faster within your own project should be carried out. The enterprise enterprise. Track 4: The Architecture of EA architecture (principles, rules, guidelines and models) ● Impact of new developments on enterprise Leonard Fehskens, VP and Professional Lead, Skills is clarified or "translated" in a PSA to meet the architecture and Capabilities,The Open Group specific problems and requirements of a project. Since ● Architectural landscape concepts and its introduction in 2001 it has become the de-facto relationships The value of effective enterprise architecture is rarely standard for bringing EA into life in projects and is ● Driving business value with IT opportunity well understood or acknowledged. Part of the reason widely used in The Netherlands and in Sweden. for this is that there is not a generally agreed Delegates will learn from this presentation: definition of what EA is. Most thinking about ● What is a Project Start Architecture? 10:45 – 11:45 CONCURRENT SESSIONS architecture in the enterprise context has been ● What are the advantages of a Project Start CASE STUDY shaped by the ideas of the software architecture Architecture? community with the result that architecture is viewed ● How do organizations make use of the Project Track 1: EA as a Management Discipline as being largely about components and their Start Architecture (with examples)? Adrian Apthorp, Head of Architecture, DHL Express relationships.. As many practising solution and enterprise architects believe enterprise architecture is This presentation will show how to embed less about the structure of IT and more about Track 4: Selecting Approaches to EA enterprise architecture practices into the business driven enterprise solutions (of which IT is organisation. Having applied Enterprise Architecture only a part), it is appropriate to reconsider what Sally Bean, Director, Sally Bean Ltd approaches to a major change programme across architecture originally meant, and develop a clearer, EA practitioners are increasingly including the Europe, Adrian will discuss the learnings and more focused understanding of what it means today. ‘architecture of the business’ in their scope. However, experiences of establishing Enterprise Architecture as This talk briefly surveys the history of the concept of it’s important to recognise that because of the human a management discipline within DHL. Adrian will enterprise architecture, and assesses the current state element of organisations, an enterprise cannot be highlight the different challenges of applying of the art. It then compares and contrasts model entirely designed as if it is a machine when it is really Enterprise Architecture principles within the wider driven architecture and principle driven architecture a complex adaptive system continuously co-evolving organisation than in a change programme and to develop a concept of enterprise architecture with its environment. This presentation will explore provide insights and suggestions on how to embed which, while compatible with the current the benefits and limitations of the machine metaphor the Architecture. This session will focus on: conventional wisdom, is better suited to the needs of of organisation in the information age and discuss ● Positioning of Enterprise Architecture in the today's enterprise architects, providing a basis for different modelling approaches. It will show how organisation moving the practice forward. some of the ideas of Systems and Complexity science ● Key Enterprise Architecture touch points and can be effectively applied to produce a new way of roles 11:45 – 12:45 CONCURRENT SESSIONS thinking about EA that is accessible to all ● Identifying the critical Enterprise Architecture CASE STUDY stakeholders and supports improved communication elements and using them within the organisation Track 1: EA: From Zero to Hero in 12 Months between people as well as machines. ● Using the Cynefin sense-making framework to Jonathan Ayre, Chief Architect, Department for explore different organisational contexts Track 2: Building a Process Architecture Work and Pensions ● The relevance of systems thinking to EA on a Budget: Trials, Tribulations, and There is a frequent call for success stories showing ● How to use these ideas to develop an appropriate Enterprise Architecture being adopted and embraced operating model for EA in your organisation Lessons Learned by organisations. This presentation describes one Alec Sharp, Senior Consultant, Clariteq Systems such success story, charting the evolution of 14:00 – 15:00 KEYNOTE Consulting architecture within the Department for Works and Pensions (DWP) from an internalised IT function Architecting for an Age Business processes are a critical element of an focussed only on application architecture to a fully Enterprise Architecture because they depict the essence of what an enterprise does to deliver value. fledged Enterprise Architecture activity in which Business Architecture is cited as the primary reason of Intelligence They provide a powerful and relevant framework for the success of high profile work. Key successes Don Tapscott, Chairman, nGenera for getting attention, when they are used to reveal highlighted include the introduction of true Business the hidden factors that support or impede the Architecture performed by and for the Business, The global economic crisis of creation of value. The difficulty is that it usually takes close working between Business and IT to produce 2009 was a wakeup call to the a lot of time and effort to develop a credible overall strategies and architectures, a joined up world. We need to rethink and product. This presentation traces the recent approach to project delivery with efficiency and rebuild many of the organizations development of an enterprise process architecture success driven directly from the Enterprise and institutions that have served that was completed with minimum time, expense, Architecture, and a wide acceptance that us well for decades, but now have and disruption. It describes what was developed, Architecture is not only practical and valuable, but is come to the end of their life cycle. As the crisis how it is already being used, why the executive was an essential tool in transforming the Business to fulfil has spread to other sectors in the economy and supportive, the use of available artifacts and the future vision. even other sectors of society, it is exposing resources, and the techniques that were used. Key structural weaknesses and modes of operation points and questions include: that no longer nurture social and economic ● Engaging the executives - what worked, Track 2: Business Vocabulary: growth. At the same time, the digital revolution what didn’t ● How useful (or not) were off-the-shelf The Catalyst to Healthy Business/IT is driving new opportunities and enabling new business and operating models. Don Tapscott, frameworks and reference models? Communications ● Why core process is a dangerous term and Cliff Longman, Independent Consultant, best-selling author, will provide a unique insight into the contribution that enterprise architects lessons learned ● Balancing acts - generic vs. specific, broad vs. AdaptableData must make to enable the redesign of organisations and their information systems for granular, top-down vs. bottom-up, and more “Business people” often find it difficult to talk to “IT ● Architecture through archaeology - sifting people”, and vice versa. One reason for this is the an Age of Intelligence. as depicted in his upcoming book MACROWIKINOMICS: through the artifacts lack of a common language on which to base a Rebooting Business and the World. conversation. To make matters worse, most 5
  6. 6. Conference Thursday 17th June 2010, Friday 18 June 2010 16:30 – 17:30 CONCURRENT SESSIONS focused on real world execution. This presentation will address: ● Gain success by integrating EA into existing ● Benefits of following a structured EA approach on processes –make life easier application portfolio management Track 1: Delivering Decision Effectiveness ● Use an iterative approach for developing EA – ● The architecture principles that have guided the through Enterprise Business Architecture one step at a time Shell approach to a major business and IT ● Start by using EA for project and program transformation programme Dick Whittington, CTO,The Salamander Organization portfolio optimisation – where the rubber hits ● The need for a close interaction between local and Developments over the past few years have allowed the road global aspects of both the portfolio and the senior stakeholders within the business to realise roadmaps in order to drive change and realize the significantly greater benefits from Enterprise Friday 18 June 2010 intended benefits Architecture. Combining and synchronising information traditionally managed within a range of 09:00 – 10:00 KEYNOTE Track 2: Executing Architecture business domains, new joined-up thinking and technologies are enabling the expansion of the Case Study Examples of the Richard Weston, Professor, Loughborough University approach to deliver a new era “Enterprise Business Enterprise architecture makes it possible to Architecture” that focuses on key decision processes Zachman Framework conceptualise current and possible future enterprise to deliver greater effectiveness – especially poignant John Zachman, President, Zachman requirements and solutions in a holistic way, leading to in today’s challenging economic climate. The approach International improved decision making across various boundaries. In has been demonstrated to be capable of yielding general however, current-generation architectures are significant cost savings through common For many years, John has argued static in the sense that they cannot readily be computer understanding and consequent improved decision that engineering an Enterprise is far executed to contrast and compare the behaviours of making, in addition to reducing projected delivery different from building and running alternative architectures. This presentation will describe timescales. This session will summarise the underlying systems. Engineering an Enterprise requires single an innovative new approach to executing architecture. principles of enterprise business architecture, and This approach incorporates the use of three sets of look into how the approach is working in practice to variable, “primitive” models, whereas building and running systems requires multiple variable, decomposition techniques, and a new way of re- improve the key processes of decision making, integrating ‘process’, ‘resource’ and ‘work’ viewpoints performance management and business change. “composite” models. If you want the Enterprise to about complex and changing systems.This allows the CASE STUDY be “architected”, then the “composite” coherent design of multiple simulation models at implementation (systems) models must be created multiple levels of abstraction; thereby enabling ‘big Track 2: The Event Network as Enabler from components of “primitive” engineering picture execution’.The approach will be exemplified of Business Agility (architecture) models. If the “composite” with reference to its case study application in helping implementation models are created before any world leading aero-space and white goods businesses to Christopher Bird, Chief Architect - Airline Solutions, “primitive” models exist, then the Enterprise will gain a better understanding of the interplay of the Sabre Airline Solutions be implemented (running systems), but NOT different factors impacting their business. As architectural models evolve from RPC-like SOA “architected.” The problem is, for the last 60 or 70 CASE STUDY models to even more loosely event driven models, years, those of us who come from the information so our thinking around interaction, flow and community have been solely focused on building Track 3: Ask not what Agile can do for you... management of control, and handling content will and running systems (implementations) not on Jon Hill, Enterprise Architect, BNP Paribas need to expand. In this presentation, Chris will engineering Enterprises (architecture). This case expand on the event architecture and associated Within Financial Services organisations Agile study is an attempt to illustrate what “primitive” development approaches are here to stay and the patterns in place within Sabre - patterns that power models look like, what you use them for and how the Sabre Airline Exchange platform. Attendees will: adoption of such methods continues to increase. To ● Understand the drivers for event based you could create “composite” models date many discussions concerning EA and Agile development have focused on the differences between solutions (implementations) from the “primitive” models ● Understand how to construct a high speed, (architecture). approaches seeking greater predictability and those seeking greater adaptability. In this presentation instead reliable event network from standard components of asking what Agile means for EA, we will ask what ● Recognize the need for a robust control 09:00 – 10:00 PANEL EA can do for Agile. Based on interviews and discussions with a number of leading Agile infrastructure around the event models ● Examine alternatives for enabling the control The Future of Enterprise Architecture: practitioners within both Financial Services organisations and other sectors, we will discuss: infrastructure EA at the Crossroads ● Trends within Agile development: new meeting CASE STUDY points between EA and Agile Track 3: Safety first – How an EA Moderator: Sally Bean, Sally Bean Ltd, Panellists: ● What do Agile development managers and teams Adrian Apthorp, DHL Express, Chris Potts, Dominic want to see from EA initiatives Approach to Information Assurance is Barrow, Nigel Green, Independent Consultant, ● Methods, tools and approaches that EA teams can Helping the Ministry of Justice Reduce Jon Hill, BNP Paribas and Michael Rosen, adopt to assist and give value to Agile Costs Without Sacrificing Security Cutter Consortium John Fitzgerald, Head of ICT Information Enterprise Architects are change agents who must Track 4: TOGAF 9 Elaboration of the Assurance, Ministry of Justice recognise that their own discipline is itself subject Zachman Framework to alteration. Over the past 20 years, EA has been James Chappell, Head of Enterprise Security evolving gradually, but there is now much talk of Stan Locke, Managing Director, Zachman Services, Detica more radical shifts resulting from dramatic changes Framework Associates Enterprise Architects are already helping businesses in technology and organisational dynamics. These This presentation shows how the TOGAF9 save money. However, for Government, this has to be include moving from a discipline with roots firmly deliverables and methodology processes are related to balanced with keeping the organisation and its data in IT to one that is more business-oriented and the Zachman Framework and why both frameworks safe, and with budgets already stretched, there’s no moving from a top-down idealised master-planning are needed. The common threads and underlying new money for security. In this presentation and with approach to a more pragmatic, less centralised common concepts have been identified and reference to work at the Ministry of Justice, John considered by architects certified and practising in Fitzgerald and James Chappell will show how an EA collaborative one. Are these changes realistic and what are their implications? A panel of speakers multiple schools of EA thought. The presentation will approach to information assurance can help businesses illustrate how active research work in South Africa is make the right tradeoffs to reduce costs safely. and experts will debate these different approaches with the audience, consider how EA's practice and taking on a whole new dimension of how these tools The talk will cover: can become part of the Business Strategy planning ● Why ‘right-sizing’ information assurance means its practitioners may change over the next 5 years, agenda in the 21st century. making it part of the business and technical architecture and discuss appropriate tactics for EA teams. ● What are the consistencies between the approaches? ● How Enterprise Architecture approaches to 10:30 – 11:30 CONCURRENT SESSIONS ● Where are these being utilized together? modelling and alignment can help organisations balance cost reduction and risk CASE STUDY ● When do we expect that the various Enterprise Metaframeworks will converge? ● What Government can learn from EA in keeping Track 1: Application Portfolio Management ● Who is interested in the development of the sensitive information secure in the Context of a Global Enterprise Profession Practice with a common‘lingua franca’? Architecture Programme 13:45 – 14:45 CONCURRENT SESSIONS Track 4: “No we don’t do the floor Martin Dawson, Application Architect, Shell CASE STUDY plan!” How to be Realistic with EA International Petroleum Company Track 1: Assessing Effectiveness: NASA Deborah Weiss, Manager, Technology and Strategic Mark-Jan Paanakker, Downstream Lead Application Capabilities Portfolio Management Planning, VicTrack Architect, Shell Downstream Services International B.V Robert Stauffer, President, Information Dynamics We all know that EA can yield extraordinary value to Since 2004 Shell has been executing a global Enterprise Lawrence Helm, Director of Government organisations through improved business performance Architecture programme designed to standardize and as well as rationalised technology investments. This simplify business processes and systems on a global Operations, Information Dynamics session is a real world experience that shows despite basis. A key element of the programme has been the Using methods drawn from the US DOD, UK MOD (or rather in spite of) your level of organisational (and rationalization and implementation of a target and previous success with the NASA CIO, EA) maturity you can position EA to guide and application portfolio in which a global instance of SAP Information Dynamics has helped NASA instantiate influence strategic business and technical decisions. represents a major component. We will show how we EA as a tool for long-range strategic planning. We Put the theory on the shelf (but don’t throw it away) use portfolio management techniques to manage the have developed processes to determine and and begin to understand that value is delivered from application portfolio through all stages of an application describe the connection between mission-producing an EA program that is well integrated and understood. portfolio lifecycle including portfolio definition, assets (like wind tunnels or the Space Shuttle) and Have a lofty goal but define a pragmatic place to start deployment, legacy decommissioning, performance their core capabilities. The resulting portfolio of and make sure the EA program is properly scoped and monitoring and strategic planning. strategic capabilities can be assessed for overall 6
  7. 7. Conference Friday 18 June 2010 health and compared to a “target state” of scenarios 14:45 – 15:45 CONCURRENT SESSIONS Strategic IS Planning sought to align IS/IT plans with to highlight investment gaps or redundant activities. CASE STUDY business plans. Jeanne Ross invited us to ‘Forget Using methods and models applicable to any strategy: focus on your operating model. Now that complex enterprise, we will demonstrate how our Track 1: When Worlds Collide - EA ‘there are no IT programmes only business assessments balance traditional cost management Approaches to Managing Strategic Change programmes’ leading organisations align their IT investment with their Enterprise Change Portfolio.With against the stewardship of national space flight capabilities. Our presentation will explain how we: David Byrne, IT Director (Architecture £1.7bn wasted on failed change programmes in the UK ● Determine the attributes of a “strategic asset” & Design),The Carphone Warehouse (Economist, 2009) many now trust their organisations ● Reverse-engineer a “service architecture” for an less (Edelman Trust, 2009). The presentation: established organization Internal change is the norm in most organisations ● Explains the concept and principles of Change ● Institutionalize Capabilities Portfolio today, but when change is caused by organisations Governance Management as an integral element of the interacting with each other, the effects are magnified. In ● Describes how BT Global Services used Change decision making process situations such as the engagement of a new strategic Governance to prioritise its overall business IT supplier or the execution of a merger or acquisition, change portfolio within the organisation’s capacity CASE STUDY the results can be viewed as a collision of Enterprise for change Track 2: A Case Study - Implementation Architectures. Options such as outsourcing and cloud ● Offers practical advice for organisations needing services enable businesses to make strategic changes to grab hold of proliferating change agendas and Integration of the Zachman like these faster than ever before. This presentation Framework for EA within a Dynamic describes approaches used by the Enterprise Architecture team at Carphone Warehouse to Track 2: Simplified Business-Event Growing Business prepare the ground for these events, help in the Processing - “Twitter for Business Events” Tas Ranson, CIO, The Nova Group of Companies transition and speed the journey back to ‘steady state’. Nigel Green, Enterprise Architect, Independent Consultant This presentation describes the practical experience CASE STUDY Enterprise Architects often find themselves in the of implementing the Zachman Framework for EA and Track 2: What can Service Designers position of connecting diverse ecosystems, rather than a modified version of Finkelstein’s Information Learn from Software Architects? designing well-formed enterprise systems. This Engineering approach into a young but rapidly presentation will describe a design pattern called growing business. The primary objective was to Simon Field, Chief Technology Officer, Simplified Business-Event Processing (S-BEP) which can create an architecture that is a living, integrated part Office for National Statistics be used to create an Information System that provides of the business, that is responsive to change, and ubiquitous visibility across federated systems in large, provides direct useful information to all business Are some of the methods and practices of software complex, business operations. It will explain how the participants. The secondary objective was to get in architecture applicable to service design? This S-BEP pattern helps businesses achieve visibility across early in the life of the business to ensure the presentation looks at the similarities between the their Value Networks (such as Supply Chains) and help enterprise architecture shapes and drives the worlds of software architecture and service design, and bring sustainable, flexibility, agility and scalability to emerging business systems to avoid the acquisition explores how the concepts of software architecture their IS estate. This pattern has been applied many or creation of disintegrated systems. and architecture reviews may be applicable to service times over in various industries such as logistics, This presentation will cover: design. The presentation will cover the following: criminal justice, banking and postal services and is ● Framework Adaption ● How do we define service quality? being currently used to design a system that will give ● Process/Method Choices and Changes ● Do services have architecture? near-real-time visibility to over 500 million business ● Key Models Used ● How do we evaluate services? events per day without needing to invest in anything ● Lessons Learned ● Is there a place for ex-ante service evaluation? other than COTS software and hardware. ● Can it be used to strengthen post-ante service ● Key standards and principles for event processing CASE STUDY evaluation? ● Why S-BEP goes beyond IS design and creates Track 3: Improving Procurement ● Applying software architecture review methods business opportunities Outcomes by applying EA to services ● Next-generation approaches to IS architecture CASE STUDY Calum Steen, Principal Architect, National Policing Improvement Agency Track 3: Visible Enterprise Architectures Track 3: Challenges faced by IT Milan Guenther, Partner, Design Consultant,eda.c Architects in Highly Dynamic and Procuring goods and services from 3rd parties via a Demanding Organizations marketplace is common place in the private and public enterprise design associates sector. However, so-called agency problems remain, for Organisations are struggling to adequately connect Juttas Paul, Head of IT Systems, Aljazeera Network example completing a specification of requirements in their people to business processes, information, and The adaptability and usability of IT Architecture raises advance, choosing the best suppliers who themselves interactions. Although most manual interactions a question mark for highly dynamic organizations such have an incentive to overstate capability and assuring between a human and an organisation today include as Aljazeera, where the business is expanding rapidly the delivered product or service. With budgets under dealing with IT systems, user experience and usability and diversifying. Information technology has pressure, and to complement existing public sector in the enterprise is still behind what is common in the transformed from a support function to a business procurement practices, the NPIA has applied consumer space. Unstructured data, manual driver and the organization must achieve business Enterprise Architecture assets and methods with the interactions, ad-hoc communication processes, and objectives faster, which requires architecting very goal of improving procurement outcomes. This organisational identity and culture are not well efficient and effective information technology that presentation will cover addressed by EA today. This presentation will integrates legacy systems with the changing IT ● What has worked and challenged us in utilising introduce a people-centred perspective of environment. This presentation outlines the challenges EA assets within large-scale procurements organisational information systems and their touch caused by very dynamic and demanding organizations ● Which EA assets we believe are most beneficial points with users. It describes a framework for a to IT Architects and how to deal with it, along with a to ensuring better procurement outcomes and Design initiative based on EA insights and related case study of Aljazeera. It will describe how an where IPR should be retained by the client practices, with the goal to integrate users, information adaptable service-oriented architecture and dynamic ● Preferred ownership responsibilities for EA and interaction in an optimal way. Key elements: IT environment was created and how improved assets between business projects, procurement ● Making the Enterprise visible and usable to enterprise information integration was achieved. ● Key factors to consider for IT architecture in a and the central EA team human users ● How we anticipate EA assets will provide the ● Approaching the people issue from a global highly dynamic environment criteria for the Champion/Challenger process perspective ● How to do IT architecture to achieve business for faster selections in the public sector ● Using this framework to align, consolidate and objectives faster ● Do not focus on standardization, instead work integrate user-facing elements towards enablement of continuous change Track 4: Implications of Cloud CASE STUDY Computing for Enterprise Architects Track 4: Introducing TOGAF at ABN Track 4: Delivering value from EA, From Matt Deacon, Chief Architectural Advisor,Microsoft AMRO: a Matter of Cut and Paste the Board Room to the Rock Face Wouter Schmitz, Head of Architecture, ABN AMRO Stuart Macgregor, CEO, Real IRM The “Cloud” is everywhere these days and the promise of convenient procurement of IT services without the Over the past year and a half Mr. Schmitz has been EA Frameworks such as TOGAF may help EA teams to cost and hassle of IT staff is all too appealing for many. introducing TOGAF at ABN AMRO. In his presentation understand how to produce EA content but they fall But, while convenient in the short term, this approach he will show the road he took and the problems he short in explaining how to establish an EA function that can create many problems in the longer term. IT had to overcome. Using juicy anecdotes and sharing his is both business-appropriate and sustainable. This challenges don’t go away with clouds; issues of security, experiences he will take you on a ride to show you: presentation provides practical guidance for running data governance, service management, contingency ● His “cookbook” for introducing TOGAF the EA practice like a business with a clearly defined planning, Integration and management quickly come to ● What he did with the prior existing architecture customer focus, product portfolio, communication and the surface. Cloud offers many great benefits but method at ABN AMRO marketing strategy. It will describe how to ensure your should be viewed in a broader context of what the ● How to make the right selections from TOGAF EA team delivers value to a wide range of stakeholders business is trying to achieve. This session will provide (the cutting part) and provide examples of how to repackage EA content guidance on preparing for cloud. We will build a cloud ● How to stick to the TOGAF standard while to meet different customer needs. The benefits include taxonomy and an approach to using it with key remaining practical better decisions at Board Level and better knowledge stakeholders from business to IT. We will discuss how ● How to transform TOGAF to a functioning and understanding of how the business actually works looking above process and implementation at a architecture team for people working at the Rock Face. business’s capabilities enables EAs to engage in different ● What you really need to make your architecture ● The Enterprise Architect’s Role in Strategy discussions about the business. We will then consider team a success, but TOGAF doesn’t give you (the ● How to perform ‘Mass Customisation’ of EA the future of the IT department in terms of new pasting part) deliverables responsibilities and roles and understand the key ● How agility in meeting and exceeding customer architectural considerations of entering into a world of 16:15 – 17:15 CONCURRENT SESSIONS expectations drives positive word-of-mouth CASE STUDY hybrid architectures. We’ll look at key lessons from agile development and how these can be applied at the Track 1: Aligning Enterprise Architecture 17:15 – 17:30 CONFERENCE WRAP-UP architectural tier and in so doing learn about “technical with the Enterprise Change Portfolio John Zachman, Zachman International, debt” and how in the right hands, it is a good thing! Sally Bean, Sally Bean Limited Kevin Johns, Senior Manager, BT Global Services 7
  8. 8. Enterprise Architecture Conference Europe 2010 16-18 June 2010 Radisson Blu Portman Hotel, London UK Enterprise Architecture Registration Fees: EAC Conference Europe 2010 Registration Form Full payment or a purchase order is due prior to the Organisation conference. Payment may be made in Sterling (£) or Euros. Address If paying in Euros the prevailing exchange rate of the country City Postcode of the delegate or delegates’ company is to be used. The total Euros remitted should be the amount required to purchase the Country sterling pound cost of the event on the day of payment. Telephone Fax All delegates must add VAT (17.5%) to their total conference e-mail fees. VAT may be reclaimed by delegates from the tax Booking made by authorities after the event. Approving Manager Position ❑ Please tick here if this completed form confirms your telephone registration. Registration Fees Entire Event (16-18 June 2010) Delegate Details Fee: £1,445 + VAT (£252.88) = £1,697.88 1. 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