Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

#ATAGTR2018 Presentation "The Subtle Influence of Cognitive Biases on Testing Professionals" By Prabhaker Panditi

15 views

Published on

Prabhakar Panditi who is an enterprise Agile Coach, Executive Coach Lean Agile and Product Development Consult has conducted a Game session on "The Subtle Influence of Cognitive Biases on Testing Professional."

please refer our linkedin post for session details
https://www.linkedin.com/pulse/game-session-prabhaker-panditi-subtle-influence-biases-alliance/

Published in: Technology
  • Be the first to comment

  • Be the first to like this

#ATAGTR2018 Presentation "The Subtle Influence of Cognitive Biases on Testing Professionals" By Prabhaker Panditi

  1. 1. #ATAGTR2018 THE SUBTLE INFLUENCE OF COGNITIVE BIASES ON TESTING PROFESSIONALS Prabhaker Panditi 27th September 2018
  2. 2. Cognitive Biases • Deviation from norm or rationality • Simplifying information processing • Adaptive, helps in faster decision making • May lead to irrational, biased and ineffective decisions
  3. 3. Confirmation Bias • Most prevalent • Interpret facts and situations to suite our preconceived notions. • Selective attention to facts and situations. • Information contradicting our belief system is ignored. • Actively seek information supporting our view of reality.
  4. 4. Workshop Impact of confirmation bias on testing professionals
  5. 5. Availability Heuristic • Greater value for easily recallable information • Over-estimate the probability of events based on this • Underestimate the probability of events that are not recalled easily • Media reports further exacerbate this problem
  6. 6. Workshop Impact of availability heuristic on testing professionals
  7. 7. Attention Bias • Selective attention • Narrow focus • Fail to consider all alternatives • Importance of a few options exaggerated
  8. 8. Workshop Impact of attention bias on testing professionals
  9. 9. Anchoring Bias • Compare things to the first piece of information • Initial information sets the expectation • All subsequent information evaluated based on this arbitrary ‘anchor’
  10. 10. Workshop Impact of anchoring bias on testing professionals
  11. 11. Fundamental Attribution Error • Overestimate ‘personal’ contribution • Ignore impact of ‘situational variables’. • Attribute others’ behaviour to inherent dispositions • Situational factors weighed heavily when considering our own behaviour!
  12. 12. Workshop Impact of fundamental attribution error on testing professionals
  13. 13. Hyperbolic discounting • Prefer smaller, immediate rewards to larger, later rewards. • Even when long term rewards pay off better
  14. 14. Workshop Impact of hyperbolic discounting on testing professionals
  15. 15. Zero-risk bias • Prefer complete elimination of some risks, rather than a partial reduction of all risks, • Even though the latter option may reduce the overall risk by a greater percentage. • Cognitive strain • Illusion of control
  16. 16. Workshop Impact of zero risk bias on testing professionals
  17. 17. Ostrich Effect • Ignore negative information • Buffer against the decision one has already made. • Denial strategy and protects from stress
  18. 18. Workshop Impact of ostrich effect on testing professionals
  19. 19. Recency Effect • More importance to recent events • Magnify significance of recent information and minify that of prior information
  20. 20. Workshop Impact of recency effect on testing professionals
  21. 21. Workshop Three things you will do differently based on what you learnt in this presentation
  22. 22. #ATAGTR2018 As a author of this presentation I/we own the copyright and confirm the originality of the content. I/we allow Agile testing alliance to use the content for social media marketing, publishing it on ATA Blog or ATA social medial channels(Provided due credit is given to me/us) Prabhaker Panditi, SPC, CSP, CSM, PMP, PMI-ACP Prabhaker.Panditi@Accenture.com Prabhaker.Panditi@gmail.com Prabhaker.Panditi (https://www.linkedin.com/in/prabhakerpanditi/)
  23. 23. #ATAGTR2018 As a author of this presentation I/we own the copyright and confirm the originality of the content. I/we allow Agile testing alliance to use the content for social media marketing, publishing it on ATA Blog or ATA social medial channels(Provided due credit is given to me/us) Disclaimer: This paper has been published for information and illustrative purposes only and is not intended to serve as advice of any nature whatsoever. The information contained and the references made in this paper is in good faith and neither Accenture nor any its directors, agents or employees give any warranty of accuracy (whether expressed or implied), nor accepts any liability as a result of reliance upon the content including (but not limited) information, advice, statement or opinion contained in this paper. This paper also contains certain information available in public domain, created and maintained by private and public organizations. Accenture does not control or guarantee the accuracy, relevance, timelines or completeness of such information. Accenture does not warrant or solicit any kind of act or omission based on this paper. The paper is the property of Accenture and its affiliates and Accenture be the holder of the copyright or any intellectual property over the Whitepaper. No part of this paper may be reproduced in any manner without the written permission of Accenture. Opinions expressed herein are subject to change without notice. Note to ATAGTR2018: Please provide a copy for quick review before posting this presentation / paper on the internet including on any social networking site.

×