Pinterest for Libraries


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Pinterest Presentation for Library Assistant's Day in Syracuse October 30, 2012 (Event postponed due to Hurricane Sandy)

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  • “People use boards to plan their weddings, decorate their homes, and share their favorite recipes.” – Pinterest Help
  • Other popular boards include fashion, crafts, travel and even book lists. Explain boards vs. pins. While I’ve seen varying numbers on this, most pinterest users in the US are women in the 24-34 age group, followed by the 35-44 age group.
  • BECPL joined Pinterest in February 2012, when it experienced such rapid growth that it shortly after put Pinterest right behind Facebook and Twitter as the 3rd most popular social network. (While speed of growth has slowed somewhat, Pinterest now has over 23 ½ million users each month, competing with sites such as LinkedIn and Tumblr for that coveted position behind Facebook and Twitter.)
  • Books, movies, and music link into our Catalog.
  • I’ve also seen other libraries with boards devoted to books to movies, award winners, read alikes, library/literary quotations, staff members, local authors, read posters, book crafts, beautiful libraries , merchandise, community partnerships, etc. The possibilities are endless.
  • Other system Pinterest sites, earlier in their development stages. Maintained by a part-time librarian.
  • Currently maintained by a senior page at the Lackawanna Library. I hope that some of our other branches create Pinterest sites. Right now, though, our focus is on patron education. OurTraining Lab staff is currently developing Pinterest tutorials for patrons.
  • And at the end of each month, we do keep track of the number of boards, pins, and followers we have, and submit those to administration and our Library Board.But it’s not just the number of followers, it is who’s following you. Congressman Brian Higgins is following us. The Library at Mount Saint Mary’s, a local high school, now has a Buffalo and Erie County Library Board on Pinterest, where they have repinned several of our pins - Spree, a local magazine, is also following us.
  • You can search for pins, boards, or people. To see what other libraries are doing, simply search for library, public library, college library, etc. and click on People. You can also search for the name of a particular library here.
  • Since we don’t have time for a full how-to today, I just wanted to highlight some of the other things you can do with Pinterest.
  • You can add a board description. You can also add other pinners to make a collaborative board. Please note that other Libraries will invite you to collaborate on their boards, but keep in mind if the board fits in with what you are doing for your Library because if you collaborate, the board will also show up on your Pinterest site.
  • Edit link. Use this for pinning books from the catalog. We pin the cover and then have to go back and edit to the persistent link for the book record. You can use anytime you want something pinned from one place, but you want the link to go to another place. Just be careful to site the original source of the image when necessary. Also change the board the pin is on.
  • We have Pinterest connected to our Twitter, but only tweet a small number of our pins to avoid oversaturation. We don’t currently have a direct connection with Facebook because we have a Fan Page, and Pinterest currently connects only to personal Facebook accounts. There are some apps, however, that will help you create a tie in (Pinterest tab) if you choose. BECPL has a Pinterest Tab set up on our Facebook Fan Page using a Woobox app.
  • Instead of handouts, I put together a Pinterest site you can refer back to for additional information. Links to Pinterest Help and Support sites, links to Pinterest’sFacebook and Twitter accounts, to articles on how libraries are using Pinterest, Pinterest presentations on Slideshare and YouTube, books on Pinterest, Pinterest tips, and Pinterest statistics.
  • Pinterest for Libraries

    1. 1. Angela Pierpaoli Technology Support LibrarianBuffalo and Erie County Public Library Presented October 30, 2012
    2. 2.  What is Pinterest? How is the Buffalo and Erie County Public Library using Pinterest? What are the most useful features of Pinterest? Where can I go for further information?
    3. 3.  “Pinterest is a virtual pinboard. Pinterest allows you to organize and share all the beautiful things you find on the web. You can browse boards created by other people to discover new things and get inspiration from people who share your interests.”
    4. 4. People Create Boards to . . . Plan Weddings
    5. 5. People Create Boards to . . . Decorate Their Homes
    6. 6. People Create Boards to . . . Share Their Favorite Recipes
    7. 7. People Create Boards to . . . Share Their Favorite Books
    8. 8.  February 2012, Library learned about Pinterest’s growing popularity Looked to see what other libraries were doing Brainstormed ideas for BECPL Joined Pinterest Trained two part-time librarians to help with some of the boards
    9. 9.  The Central Library and its branches Library events Training Lab Tutorials Books – Staff picks, Cookbooks, NYT Fiction and Nonfiction, New Books Music and movies Free downloads Local interest and special collections
    10. 10.  Library’s presence on the web Databases and Subject Guides Favorite Apps How to support the Library Patron and Staff Bright Spots Summer Reading Buffalo and Erie County
    11. 11.  Over 250 followers With Twitter connection, we can reach over 3000 people with a single pin. Followers include patrons, staff, other libraries, community businesses and organizations, and politicians.
    12. 12. What are other libraries doing with Pinterest? Search Box in Upper Left-Hand Corner
    13. 13. 3 Ways to Pin an Image1. From the Internet – “Pin It” Button on Favorites Bar easiest method2. From a file on your computer3. Repin someone else’s pin