Partnerships: Politics: Process - Building Your Gardens Vision with Community Daniels


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Partnerships: Politics: Process - Building Your Gardens Vision with Community Daniels

  1. 1. AMERICAN PUBLIC GARDEN ASSOCIATION<br />3 June 2010<br />presented by <br />Stanley L. Daniels, FAIA<br />
  2. 2. through the political jungle…<br />Patience, fortitude and a VERY thick skin!<br />“Well I’m sorry it’s not perfect, Eve, but you try putting up a deck with nothing on.”<br />
  3. 3. a little background... . .<br />44 years - helping our clients create spaces that matter.<br />
  4. 4. Colony Square<br />Carter Presidential Center<br />Day Butterfly House<br />Callaway Gardens<br />
  5. 5. Atlanta City Hall<br />Southern Living Corporate Headquarters<br />GTE Wireless Campus<br />
  6. 6. getting the job… <br />“Putting the deck into the hillside would make it less obtrusive and more environmentally sensitive.”<br />
  7. 7. the approval process…<br /><ul><li>Atlanta City Council
  8. 8. Department of Parks and Recreation
  9. 9. The Atlanta Urban Design Commission
  10. 10. The Bureau of Planning
  11. 11. 28 Neighborhood Planning Units
  12. 12. North Woods Citizens Advisory Committee
  13. 13. Various independent self-appointed guardians of the good</li></li></ul><li>the obstacles…<br /><ul><li>The press: the major media took a negative view of the project before even seeing what was being proposed
  14. 14. The City: decided that since Piedmont Park was a city-wide asset, we should appear before all 28 NPUsinstead of the two bordering units
  15. 15. The Urban Design Commission:did not want parkland used for parking PERIOD! – despite the fact that the new deck would accommodate more than three times the number of cars currently allowable in the park and garden on existing paved land
  16. 16. The Friends of Piedmont Park:essentially opposed any changes to any part of the park and garden
  17. 17. The cyclists, joggers, walkers,disabled community, animal advocates, tennis players, soft ball leagues, and every other constituency - each asked to be heard! </li></ul>So how were we to deal with these myriad questions and concerns?<br />
  18. 18. our response…<br />Making Contact with any organization who would meet with us was essential – even those who could never be persuaded to our side.<br />The City of Atlanta Mayor’s Citizen Task Force<br />Atlanta City Council<br />Friends of Piedmont Park<br />
  19. 19. our response…<br />Developed Materials/Tools to help sell our story – our most effective tool was a model with movable parts.<br />
  20. 20. our response…<br />Invited every VIP on a site tour/presentation – better explaining our proposal.<br />“We took them on a bus ride to show them congestion points, the hazards and the benefits - arriving at the proposed site as a climax of an interesting journey.”<br />
  21. 21. lessons learned…<br />As early as possible, consult the key opinion makers and authorities that may have influence on your ability to succeed. <br />Practice good communications.<br />Call on the key people in your community to sell them on the value of your project. <br />Invest in good presentation materials.<br />Get the people on your turf.<br />Never underestimate the value of a THANK YOU!<br />