Nutritional and Dietary Supplements Market in India - Demand, Opportunities and Future Outlook
TABLE OF CONTENTS1. India Nutrition and Dietary Supplements Industry1.1. Industry Overview1.2. Nutraceuticals Market1.2.1 Market Size1.3. By Industry Segments1.3.1. Functional Food supplements220.127.116.11. Herbal Supplements18.104.22.168.1 Market Size1.3.2. Functional Beverages22.214.171.124. Sports Nutrition126.96.36.199.1. Market Size188.8.131.52.2. Dietary/Nutritional Supplements2. Scope for New Entrants2.1. Affordability of Nutraceutical Products2.2. Marketing of Dietary Supplements through Various Sources2.3. Opportunity in Online Marketing3. Industry Trends and Developments3.1. Nutritional Supplement Shopping Portal3.2. Regulatory Environment in Dietary Supplements Industry3.3. Vitamin C Pricing Affecting Quality and Availability3.4. Vitamin B Demand3.5. Move of Leading Dietary Supplements Suppliers4. India Macro Economy Environment4.1. GDP Recovery and Growth4.2. Population4.3. Exports/Imports
5. Growth Drivers5.1. Aging Population5.2. Annual Disposable Income5.3. Internet Users5.4. Healthcare Spending5.5. Affluence of working population with changing lifestyles6. Company Profiles6.1. Amway India6.1.1. Business Overview6.1.2. Financial Performance6.1.3. Business Developments6.2. HerbaLife Ltd.6.2.1. Business Overview6.2.2. Financial Performance6.2.3. Business Developments6.3. Dabur India Limited6.3.1. Business Overview6.3.2. Financial Performance6.3.3. Business Developments7. Future Outlook of India Nutraceuticals Industry8. Appendix8.1. Forecast Methodology8.1.1. Data Collection Methods8.1.2. Approach8.1.3. Multi Factor Based Sensitivity Model8.1.4. Final Conclusion8.2. Abbreviations
8.3. DisclaimerLIST OF FIGURESFigure 1: Nutraceuticals Market StructureFigure 2: Value Chain AnalysisFigure 3: Nutraceuticals Market Segmentation (2010)Figure 4: India Nutraceuticals Market by Value (2006-2010)Figure 5: Functional Food Supplements Segmentation (2010)Figure 6: India Herbal Supplements market by value and Forecast (2006-2015F)Figure 7: India Sports Nutrition Supplements market by value and Forecast (2006-2015F)Figure 8: Vitamin and Dietary Supplements market by value and Forecast (2006-2015F)Figure 9: India GDP at current prices (2006-2015F)Figure 10: Total Population (2006-2015F)Figure 11: Amway India Total Revenues (2006-2010)Figure 12: Dabur India Total Revenues (2006-2011)Figure 13: India Nutraceuticals Market Forecast by Value (2011-2015)LIST OF TABLESTable 1: Export/Import Statistics (2006-2010)Table 2: Labor Participation Rates by gender and by age group in India
EXECUTIVE SUMMARYThe Indian nutraceutical market is mainly dominated by pharmaceuticals and FMCGcompanies with very few companies that only specialize in nutraceutical products. Increasinghealth consciousness and improved incomes and standard of living has boosted the growth ofthe Nutraceuticals markets in India, making it one of the fastest growing segments.The nutraceuticals market in the country is showing a continuous growth trend despite theeconomy downturn and rising inflation rate. Sports nutrition is a promising market in India;its protein based sports nutrition products have gained popularity. It is also attracting foreignplayers to enter into the market through collaborations. By 2015 it will reach to USD ~billion (supported by positive economy outlook) with a CAGR 16.24% (2010-2015).In recent past many changes have occurred in spending habits of the urban population of thecountry, they have become more health conscious. Gymnasiums, health clubs, yoga centersare contributing in growing vitamins and dietary supplements demand.The nutraceuticals market has recorded sales of USD ~ million in 2010 grew by 26.95% fromresults in 2009. During 2008 and 2009 sales volume and so as turnover of the industry waslow although industry showed a positive trend led by aging population and increasing chronicdiseases. Industry is growing with a CAGR 18.90% from 2006-2010. • The vitamin and dietary supplement retail sales have reached USD ~ million in 2010, and is expected to cross USD ~ million by 2015. • Urban consumers represent 67.00% of the vitamin and dietary supplement market, versus 33.00% attributed to rural consumers. • In the food supplement category, the major share is held by herbal food products and supplements which valued at USD ~ billion in 2010, closely followed by functional digestives • The herbal supplements market in the country reached to USD ~ million in 2010 with USD ~ million herbal raw materials and medicines exported by India. Further retail sales of herbal supplements expected to grow with a CAGR 3.57% (2010-2015) reaching to USD ~ million by 2015. • Presently, the Indian sports nutrition market is valued at USD ~ million growing with a CAGR 1.45% from 2006-2010.
Scope of the Report • The present report helps to analyze overall nutritional and dietary supplements market in India with detailed study of market by segments (Functional food supplements, functional beverages and dietary supplements) and further segmented into vitamins, herbal supplements and sports nutrition products. • Report also helps to analyze macro economy environment and driving forces accounting for change in demand and production. • We have also discussed recent industry trends which may bring changes in future of the industry or its segments. • Report also summarizes scope for new entrants and existing domestic players. • Company profiles will help to understand leading players in the market, their business and financial status.