Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Special Issue on Food and Well-Being | Journal of Public Policy & Marketing

337 views

Published on

This special session explores the relationship between food and well-being through a broad lens. This research contributes to our understanding of how consumers, policy makers, firms, and other stakeholders may help improve consumers’ health by improving their food well-being.

The session features three articles from an upcoming special issue of the Journal of Public Policy & Marketing and are detailed in the first portion of this presentation. The second portion covers the articles that were not discussed in the session.

Published in: Marketing
  • DOWNLOAD FULL. BOOKS INTO AVAILABLE FORMAT, ......................................................................................................................... ......................................................................................................................... 1.DOWNLOAD FULL. PDF EBOOK here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL. EPUB Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL. doc Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL. PDF EBOOK here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL. EPUB Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL. doc Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Be the first to like this

Special Issue on Food and Well-Being | Journal of Public Policy & Marketing

  1. 1. Investigations in Food and Well-Being: Winter AMA Session Recap
  2. 2. About the Session This special session explores the relationship between food and well-being through a broad lens. This research contributes to our understanding of how consumers, policy makers, firms, and other stakeholders may help improve consumers’ health by improving their food well-being. The session features three articles from an upcoming special issue of the Journal of Public Policy & Marketing and are detailed in the first portion of this presentation. The second portion covers the articles that were not discussed in the session. Session chairs/special issue editors: Maura L. Scott and Beth Vallen | 2Investigations in Food and Well-Being: Winter AMA Session Recap
  3. 3. | 3Investigations in Food and Well-Being: Winter AMA Session Recap Hunger and Food Well-Being: Advancing Research and Practice* Melissa G. Bublitz, Jonathan Hansen, Laura A. Peracchio, and Sherrie Tussler This research extends the understanding of the food well-being paradigm by examining the unique challenges of developing a positive relationship with food for people experiencing food poverty. Efforts by the Hunger Task Force to combat hunger may also help prompt ideas for research and localized solutions in the fight against hunger. See the full article here. *Presented at Winter AMA 2019
  4. 4. | 4Investigations in Food and Well-Being: Winter AMA Session Recap How and Why the Collaborative Consumption of Food Leads to Overpurchasing, Overconsumption, and Waste* Jeffrey R. Parker, Nita Umashankar, and Martin G. Schleicher This research shows how, in group settings (e.g., potlucks), the collaborative consumption of food, as compared with personal consumption in a group, causes people to overpurchase, overconsume, and waste food. The authors demonstrate how these results are driven by both generosity motives and consumers’ cognitive errors. See the full article here. *Presented at Winter AMA 2019
  5. 5. | 5Investigations in Food and Well-Being: Winter AMA Session Recap Counterbalancing Effects of Calorie Labeling: Why Menu Calorie Labeling Alone May Not Affect Average Calories Ordered*† Christopher Berry, Scot Burton, Elizabeth Howlett, and Christopher L. Newman This research examines how different food value orientations are associated with divergent consumer responses to calorie information on restaurant menus and menu boards. The results indicate that calorie labeling is effective in decreasing the number of calories ordered by health value–oriented consumers but has the opposite effect for quantity value and taste value– oriented consumers. See the full article here. *Presented at Winter AMA 2019 †Published under the title, “Understanding the Calorie Labeling Paradox in Chain Restaurants: Why Menu Calorie Labeling Alone May Not Affect Average Calories Ordered”
  6. 6. More Highlights from JPPM’s April 2019 Special Issue on Food and Well-Being | 6
  7. 7. | 7Investigations in Food and Well-Being: Winter AMA Session Recap Healthy Through Presence or Absence, Nature or Science? A Framework for Understanding Front- of-Package Food Claims Quentin André, Pierre Chandon, and Kelly Haws The four ways foods claim to be healthy—by adding positives (“high vitamins”), removing negatives (“low fat”), not adding negatives (“no additives”) or not removing positives (“unprocessed”)—change people’s perceptions and choices more than they should, because they do not predict actual differences in the nutritional quality of the food. See the full article here.
  8. 8. | 8Investigations in Food and Well-Being: Winter AMA Session Recap Technology Resistance: The Case of Food Production Processes Yanmei Zheng, Lisa E. Bolton, and Joe Alba This article examines the relationship between food technology acceptance and the public’s food literacy. The authors investigate four food technologies—food irradiation, genetic modification, biofabrication, and bug-based food—that have immense implications for consumer and societal well-being. They develop a framework for predicting and addressing consumer resistance to food technology and explore the effectiveness of knowledge-based interventions that illustrate how marketing can enhance food literacy, reduce technology resistance, and enhance well-being. See the full article here.
  9. 9. | 9Investigations in Food and Well-Being: Winter AMA Session Recap What Influences Consumer Evaluation of Genetically Modified Foods? Nguyen Pham and Naomi Mandel In this research, the authors test the effectiveness of different GM- related persuasive messages on consumer evaluations of GM foods. The results of three studies suggest that consumers respond differently to persuasive messages regarding GM foods based on their preexisting attitudes: Weak anti-GM consumers tend to comply with a variety of pro-GM messages, whereas strong anti-GM consumers exhibit message-opposing behavior. See the full article here.
  10. 10. | 10Investigations in Food and Well-Being: Winter AMA Session Recap Eudaimonia Around the Kitchen: A Hermeneutic Approach to Understanding Food Well-Being in Consumers’ Lived Experiences Ophélie Mugel, Patricia Gurviez, and Alain Decrop In line with the Transformative Consumer Research movement (Mick et al. 2012), this article aims to conceptualize the whole experiential dimension of food well-being to enrich the definitions suggested by Block et al. (2011) and Bublitz et al. (2013). Taking into account the experiential dimension of food well-being can help researchers and managers propose mechanisms that will encourage consumers to improve their diet based on the intrinsic value of well-being rather than on constraints or restrictions. See the full article here.
  11. 11. | 11Investigations in Food and Well-Being: Winter AMA Session Recap Kids, Caregivers, and Cartoons: The Impact of Licensed Characters on Food Choices and Consumption Bridget Leonard, Margaret C. Campbell, and Kenneth C. Manning This research proposes that a more complete understanding of the effects of the use of licensed characters on food packaging on children’s food well-being can be gained by considering four possible influences for both healthy and indulgent foods: (1) children’s choice between two of the same types of food and between different types of food, (2) children’s choice of amount of healthy and indulgent foods to consume, (3) caregivers’ choice between two of the same types of food and between different types of food, and (4) caregivers’ purchase consideration of a single type of food. See the full article here.
  12. 12. | 12Investigations in Food and Well-Being: Winter AMA Session Recap Same but Different: Using Anthropomorphism in the Battle Against Food Waste Katrien Cooremans and Maggie Geuens This article demonstrates that using anthropomorphism in point-of- purchase stimuli can be an effective intervention to curb waste along the food supply chain and increase purchase intentions for misshapen produce. See the full article here.

×