AIGA Raleigh Story 2012

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Tear Down The Walls.

Our AIGA chapter has now established a shared purpose and three areas of focus to guide board activities. We’ve shifted our mindset from a club to a community, and transformed our chapter’s touchpoints, which now serve as symbols of our open, inclusive, and focused way of working together. We’ve also produced over 50 events focused on cultivating design ability, proving design impact, and uniting people.

A few weeks ago, our chapter presented our story to leaders from 65 other chapters, at the AIGA Leadership Retreat in Salt Lake City. Here are the slides.

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AIGA Raleigh Story 2012

  1. TEAR.DOWN.THE WALLS.OUR APPROACH @matthewmunoz @aigaraleighTO CHAPTER GROWTH @jonathanopp #aiganc @joeschram
  2. MEMBERS NON- MEMBERS BOARD NON- MEMBERS BOARD MEMBERSDESIGNERS NON- DESIGNERS
  3. A COMMUNITY of COMMUNITIES FUTURE MEMBERs DROP ‘NON-MEMBER’ VERBIAGE MEMBERS WEST NC EAST NC CENTRAL NCTRIAD EDUs TRIANGLECHARLOTTE OTHER ORGs GOVTs BIZs OUR BOARD ACTIVITIES will incite and nurture the growth of our community members in order To embolden the voice and amplify the impact of our local design community.
  4. DESIGNCOMMUN
  5. COMMONGROUND
  6. BeliefCREATE ASHARED PURPOSEAND LIVE IT
  7. Belief Action
  8. DESIGNERS BRINGIDEAS TO LIFE
  9. AND FRUITION
  10. How can we help?designers thrive?
  11. OUR CHAPTER’S SHARED PURPOSETo create a placewhere designingthrives.
  12. Through ourboard activitiesTo create a placewhere designingthrives.
  13. Through our Raleigh, the region,board activities and North CarolinaTo create a placewhere designingthrives.
  14. Through our Raleigh, the region,board activities and North CarolinaTo create a placewhere designingthrives. The process of forming ideas with intent
  15. Through our Raleigh, the region,board activities and North CarolinaTo create a placewhere designingthrives. The process of forming ideas with intentDesigning is utilized broadly as a professionalcraft, strategic tool, and vital cultural force.
  16. OUR SHARED PURPOSE To create a place where designing thrives. NURTURE PROVEDESIGN ABILITY DESIGN IMPACT UNITE PEOPLE AREAS OF FOCUS
  17. ELECTED BOARD Supported by the Community Board NURTURE PROVEDESIGN ABILITY DESIGN IMPACT UNITE PEOPLE
  18. Belief Action Impact
  19. DESIGN ABILITY DESIGN IMPACT UNITE PEOPLEHomegrown State of Design Studio ToursWeb 101 Exhibition Merry MingleVon Glitchka (planning in progress) Town Square+ +2010-2012 / 50 EVENTS
  20. Community Catalyst awards 6 total — Amy Erica Woody Joe Kelty Ellen
  21. BeliefCHANGE THEMINDSET
  22. CLUB
  23. COMMUNITY
  24. PRESIDEOVER
  25. RESIDE WITH
  26. FOCUS ONMEMBERSHIP
  27. FOCUS ONPARTICIPATION
  28. Belief ActionMONTHLYCOMMUNITYMEETING
  29. Belief Action Impact37 PEOPLEON AVERAGEOVER 24 MEETINGSSKYPE, TRAVELERS, +
  30. IDEATION,REPORTING,COMMUNITYPRESENTATIONS,FIND OPPORTUNITIES
  31. BeliefSTART WITHSYMBOLS
  32. START WITHSYMBOLS
  33. Belief ActionSTART WITHSYMBOLS
  34. Open tools
  35. Open brand identity process
  36. Open network — CreativeTriangle.me
  37. Open funding — PursuitFund.org
  38. Belief Action ImpactSTART WITHSYMBOLS
  39. Members 373 3193172010 2011 2012
  40. Twitter followers 1,540 853 888 #aiganc 418532009 2010 2011 2012
  41. Event pre-registrants (24 months) 65.86 % 1,0090 1,532 attended multiple events
  42. Event pre-registrants (17 months) 1,0850 1,423 have never been members
  43. Emails — Open rate 14% 1,759 2010 2012
  44. Emails — Open rate 14% 1,759 30% 2010 2012
  45. Email list — Size 2,688 1,759 2010 2012
  46. Email list — Size 2,688 1,759 2010 2012
  47. Email list — Size 2,688 1,759 963 new since 2010 2010 2012
  48. ENGAGEMENTIS UP
  49. TEAR.DOWN.THE WALLS.
  50. COMMUNITYGROWS.
  51. COMMUNITYGROWS.

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