Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Weight Watchers

2,870 views

Published on

  • What can I drink to burn belly fat? ★★★ http://t.cn/Aiugo3KT
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • People used to laugh at me behind my back before I was in shape or successful. Once I lost a lot of weight, I was so excited that I opened my own gym, and began helping others. I began to get quite a large following of students, and finally, I didn't catch someone laughing at me behind my back any longer. CLICK HERE NOW ▲▲▲ http://ishbv.com/1minweight/pdf
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Be the first to like this

Weight Watchers

  1. 1. TARGET AUDIENCE- WOMEN 24-46
  2. 2. OBJECTIVES/GOALS• Gain larger fan/consumer base• Increase awareness of the Weight Watchers brand• Promote healthy eating habits
  3. 3. GETTING INVOLVED!
  4. 4. MEDIAS ContestsocialMedi SEO/SEM PRa
  5. 5. 2013 HEALTHY EATING CONTEST!
  6. 6. BUDGET • $24,000 for Google Ad Word 30 day campaign • Free, but time consuming in-house social media marketing. (Approx. 12-14 weeks)
  7. 7. MEASUREMENT• Google Analytics• Facebook Insight• Social Media Analytics• Customers
  8. 8. SUMMARYWe want Weight Watchers to gain larger fan/consumer base, increaseawareness of the Weight Watchers brand, and be able to promote healthyeating habits.With the combined use of SEO/SEM, PR, and social media, these goals areattainable.
  9. 9. QUESTIONS ???

×