Change acceptance - Catherine Hellebaut


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  • 2009 Corporate Overview v1 4.4.08
  • 2008 Corporate Overview v1 4.4.08
  • 2008 Corporate Overview v1 4.4.08
  • Today 3M has more than 40 product divisions that are divided into six market centers. Our products touch lives on a day in/day out basis. They are in the cars that you drive, the planes that you fly, they are used in offices, homes for organizing, cleaning and do-it-yourself projects. They are in cell phones, computers, in your dentist’s office, in your doctor’s office. Not a day goes by when you don’t come face to face with a product developed by 3M…whether you fully realize this or not. Consumer and Office Business: Scotch-Brite brand cleaning products, Post-it brand Notes, Scotch brand tapes, Scotchgard brand protectors, Filtrete brand filters, Command brand Adhesive products and other products. Display and Graphics Business: Films for electronic displays, touch screens, reflective materials for highway safety, Scotchprint brand graphics for buildings and vehicles. Electro and Communications Business: electrical tapes, fiber optic cabling and splicing systems, flexible electronic circuits, closures, terminations, microinterconnect systems, etc. Health Care Business: medical and surgical products, pharmaceuticals, dental and orthodontic products, health information systems, technologies for health care manufacturers. Breakthrough products include a new class of drugs that stimulates the body’s immune system to fight virus-infected cells and tumor cells. Industrial Business and Transportation: abrasives, specialty adhesives, tapes and specialty materials. 3M discovered breakthrough halon replacement for fire-protection industry. Also includes products for automotive OEMs, the automotive aftermarket, the aerospace industry, and the marine industry Safety, Security and Protection Services Business: products that enhance worker safety, protect people and safeguard property. Respiratory protection systems, window films that enhance safety and energy-efficiency, security films that thwart counterfeiting/alteration of documents, products that clean, protect and enhance commercial establishments. .
  • 2008 Corporate Overview v1 4.4.08
  • 2008 Corporate Overview v1 4.4.08
  • 2008 Corporate Overview v1 4.4.08
  • 2008 Corporate Overview v1 4.4.08
  • We need to understand and address below the water line – people. Example: global solution – address plant by plant; plant solution – address day shift and night shift.
  • Change acceptance - Catherine Hellebaut

    1. 1. Change Acceptance Catherine Hellebaut © 3M 2010. All Rights Reserved.
    2. 2. Speaker : Catherine Hellebaut <ul><li>3M Europe n.v. </li></ul><ul><ul><li>Lead Lean Six Sigma Black Belt, IT EMEA </li></ul></ul><ul><ul><li>NSI Deployment Manager, Europe </li></ul></ul><ul><li>23 years in IT </li></ul><ul><ul><li>EMEA Program Manager Demand Management </li></ul></ul><ul><ul><li>IT Manager 3M Belgium </li></ul></ul><ul><li>Responsible for AD Methodology since 2006 (NSI) </li></ul><ul><li>LSS BB since February 2009 </li></ul><ul><li>[email_address] </li></ul>
    3. 3. 3M’s Technology Platforms Ab Abrasives Bi Biotech Ac Acoustics Ce Ceramics Ad Adhesives Dd Drug Delivery Am Advanced Materials Di Display An Analytical Do Dental & Orthodontic Materials As Application Software Ec Energy Components Em Electronic Materials Fc Flexible Converting & Packaging Fe Flexible Electronics Fs Filtration, Separation, Purification Fi Films Im Imaging Fl Fluoro-materials In Inspection & Measure-ment Is Integrated Systems Design Lm Light Mgmt Md Medical Data Mgmt Me Metal Matrix Composites Mf Mechanical Fasteners Mi Microbial Detection & Control Mo Molding Mr Micro-replication Pe Predictive Engineering & Modeling Nt Nano-technology Nw Nonwoven Materials Rp Radiation Processing Se Sensors Po Porous Materials & Membranes Pm Polymer Melt Processing Wo Wound Mgmt Vp Vapor Processing Su Surface Modification Sm Specialty Materials Op Opto-electronics Pd Particle & Dispersion Processing Pr Process Design & Control Pp Precision Processing Tt Track and Trace We Accelerated Weathering © 3M 2010. All Rights Reserved.
    4. 4. Six Market-Leading Businesses © 3M 2010. All Rights Reserved.
    5. 5. Electro and Communications Business Consumer and Office Business Display and Graphics Business Health Care Business Industrial and Transportation Business Safety, Security and Protection Services Business leading businesses Six market
    6. 6. 3M Core Technologies Markets Adhesives Abrasives Ceramics Electronic Packaging Microreplication Light Management Specialty Materials Nonwoven Materials Polymer Melt Processing Architecture & Construction Automotive, Marine & Aerospace Electronics Manufacturing Graphic Arts Health Care Home & Leisure Manufacturing & Industry Office Safety: Transportation & Personal Security Utilities & Telecommunications Integrated Systems Design Markets … serving a multitude of
    7. 7. Net Sales (billions) © 3M 2010. All Rights Reserved. $ Solid Top-Line Growth
    8. 8. Net Income (billions)* $ A String of Record Profits * Reported net income © 3M 2010. All Rights Reserved.
    9. 9. Solving Problems Everywhere <ul><li>Operate companies in more than 65 countries </li></ul><ul><ul><li>35 international companies with manufacturing operations, 35 with laboratories </li></ul></ul><ul><ul><li>In the United States, operations in 28 states </li></ul></ul><ul><li>R&D and related expenditures total $6.861 billion for the last five years </li></ul><ul><li>More than 75,000 employees worldwide </li></ul><ul><li>We provide ‘borderless customer success’ </li></ul>© 3M 2010. All Rights Reserved.
    10. 10. 2010 Recognition <ul><li>Fortune's World's Most Admired Companies -- No. 17 </li></ul><ul><li>Bloomberg BusinessWeek's Best Companies for Leadership - No. 3 </li></ul><ul><li>Barron's World's Most Respected Companies -- No. 15 </li></ul>© 3M 2010. All Rights Reserved.
    11. 11. <ul><li>You can build the most wonderful solution in the world, but if people don’t want to use it, your project has failed. </li></ul><ul><li>One could even call it Lean Waste… </li></ul>
    12. 12. Symptoms of poor Change Acceptance <ul><li>The application you built is not being used… </li></ul><ul><li>The application you built is being used after go-live, but pretty soon people are reverting back to their old way of working… </li></ul><ul><li>You successfully built a new application, but the deployment effort is taking much longer than expected… </li></ul><ul><li>… </li></ul>
    13. 13. Change Acceptance Iceberg <ul><li>Goals </li></ul><ul><li>Technology </li></ul><ul><li>Structure </li></ul><ul><li>Policies and Procedures </li></ul><ul><li>Products </li></ul><ul><li>Financial Resources </li></ul><ul><li>Perceptions </li></ul><ul><li>Attitudes </li></ul><ul><li>Feelings </li></ul><ul><li>Values </li></ul><ul><li>Informal interactions </li></ul><ul><li>Group norms </li></ul><ul><li>Losses/Gains to individuals </li></ul>Change is the law of life. And those who look only to the past or present are certain to miss the future. John F. Kennedy
    14. 14. Dynamics of Change <ul><li>People will: </li></ul><ul><li>feel awkward and self-conscious. </li></ul><ul><li>focus on what they think they will have to give up. </li></ul><ul><li>feel alone , even if others are going through similar change. </li></ul><ul><li>be at different levels of readiness for change. </li></ul><ul><li>handle only so much change. </li></ul><ul><li>be concerned resources will be inadequate. </li></ul><ul><li>revert to old behaviors without pressure. </li></ul>
    15. 15. What is Change Acceptance ? <ul><li>Q x A = E </li></ul><ul><ul><li>Q uality of solution (deliverables) </li></ul></ul><ul><ul><li>A cceptance of change (people transition occurs) </li></ul></ul><ul><ul><li>E ffectiveness of project </li></ul></ul>
    16. 16. So, how to avoid issues with poor Change Acceptance ?
    17. 17. 1. Know what you're up against <ul><li>You can never start too early </li></ul><ul><li>Know who is affected by the change </li></ul><ul><li>Understand how you are impacting them </li></ul><ul><li>Direct impact as well as down-stream impact </li></ul><ul><ul><li>Not just your core team !! </li></ul></ul><ul><li>Assess the situation </li></ul><ul><ul><li>Supportive, Neutral, Against ? </li></ul></ul><ul><ul><li>Where do they stand now ? </li></ul></ul><ul><ul><li>Where do you need them to be for your project to be a success ? </li></ul></ul>Stakeholder Analysis
    18. 18. Stakeholder analysis <ul><li>Don't make assumptions </li></ul><ul><ul><li>Objective data </li></ul></ul><ul><ul><li>Interview key stakeholders </li></ul></ul><ul><ul><li>Survey potential clients </li></ul></ul><ul><li>Understand who the key influencers are </li></ul><ul><ul><li>And think about influencing tactics </li></ul></ul><ul><li>Are your project sponsors on board ? </li></ul><ul><li>Internal clients vs. external clients </li></ul><ul><ul><li>Don't always know who your external clients will be ? </li></ul></ul>
    19. 19. 2. Address the issue <ul><li>Build and execute a communication and training plan </li></ul><ul><li>Adapt to the outcome of your stakeholder assessment </li></ul><ul><li>How big is your challenge ? </li></ul><ul><ul><li>Who do you need to talk to ? </li></ul></ul><ul><ul><li>What do you need to talk about ? </li></ul></ul><ul><ul><li>How frequently do you need to communicate ? </li></ul></ul><ul><li>Think about the right communication and right medium for the right audience </li></ul>
    20. 20. 2. Address the issue <ul><li>WIIFM vs. Compelling Business Case </li></ul><ul><li>Think about a Transition Map (from -> to) </li></ul><ul><li>Have an elevator speech ready </li></ul>
    21. 21. 2. Address the issue <ul><li>Create a shared vision </li></ul><ul><ul><li>What does the future look like ? </li></ul></ul><ul><ul><li>How do we get people engaged ? </li></ul></ul>Awareness &quot;in their eyes&quot; Inform Understanding &quot;in their mind&quot; Clarity Acceptance &quot;in their hart&quot; Convince Engagement &quot;in their work&quot; Engage
    22. 22. 3. Repeat and adapt <ul><li>Repeat your Stakeholder Assessment throughout the different phases in your project </li></ul><ul><li>Adapt your communication and training plans to the results </li></ul>
    23. 23. 4. Get Help <ul><li>In case you are facing a huge Change challenge </li></ul><ul><ul><li>Discuss this with the project sponsors and champions </li></ul></ul><ul><li>Don't hesitate to get professional help </li></ul><ul><ul><li>HR Department </li></ul></ul><ul><ul><li>Consultancy </li></ul></ul>
    24. 24. Stuff to Google <ul><li>GE CAP &quot;Change Acceleration Process&quot; </li></ul><ul><li>&quot;IBM Better Change Method&quot; </li></ul>